TCL Brings the Largest Roku TV to Market with Premium C-Series

CORONA, Calif., Oct. 5, 2017 /PRNewswire/ -- TCL(®), one of the world's largest and America's fastest-growing television brand, today announced pricing and availability of its C-Series 75" 4K HDR TCL Roku TV(TM). The new model will not only be the largest TCL TV, it will be the biggest Roku TV available to consumers. The super-sized premium TV steps up its audio and motion capabilities while delivering Dolby Vision(TM) HDR technology and the Roku® OS to merge superior picture quality with the industry's best smart TV experience.

The C-Series combines stunning Dolby Vision 4K high-dynamic range and a super slim, elegant design for an upscale TV experience. Leveraging the HDR technology that powers Dolby's most advanced cinemas around the world, Dolby Vision transforms the TV experience in the home by delivering greater brightness and contrast, as well as a fuller palette of colors. The 75" flagship model now adds XL Theater Audio(TM), with enhanced speakers and drivers, and Natural Motion, with exceptional clarity during fast action, to the award-winning TVs' extensive line-up of streaming channels - more than 5,000 channels and 500,000+ movies and TV episodes through the popular Roku OS. The new XL Theater Audio-equipped C-Series provides rich sound through precisely-engineered quad front-facing speakers for powerful performance, while its Natural Motion 480 feature ensures every scene is crystal clear.

"As consumers demand better picture quality and bigger screens to display that best-in-class imaging, TCL continues to innovate and meet those needs by integrating leading technology like Dolby Vision and the Roku OS in our newest 75" C-Series model," said Chris Larson, Senior Vice President, TCL. "We are extremely proud to add the largest Roku TV to TCL's portfolio, marking a milestone in our North American offering and elevating our product assortment to continue driving TCL's success in the U.S."

TCL's C-Series also boasts Wide Color performance with NBP Photon Technology(TM) to achieve a remarkable visual experience as color space coverage is closer to the limits of human vision. Complementing the TV's striking HDR contrast and sharp 4K resolution, HDR Dynamic Contrast technology optimizes brightness for each scene ensuring life-like reproduction of images from the brightest brights to the darkest darks.

C-Series TVs meet the highest standards in HDR technology, supporting both Dolby Vision as well as HDR10, and TCL further raises the bar with its Contemporary Easel Stand(TM) - an integrated, custom floor mount for the 75" C-Series TCL Roku TV - that is sold separately as an accessory. The C-series 4K HDR TCL Roku TV models start at under $700 and include a 55" model (55C807) for $699, a 65" model (65C807) for $1099, and a 75" model (75C807) for $1999 that will be available in time for the holidays.

About TCL

Already one of the world's best-selling consumer electronics brands, TCL is now the fastest-growing TV brand in North America. TCL (The Creative Life) was founded more than 35 years ago and prides itself on delivering high quality products featuring stylish design and the latest technology. With extensive manufacturing expertise, a vertically integrated supply chain, and state-of-the-art panel factory, TCL offers innovative televisions, including the award-winning TCL® Roku TV(TM).

For additional product information please visit www.tclusa.com.

TCL is a registered trademark of TCL Corporation.

Roku is a registered trademark and Roku TV is a trademark of Roku, Inc. in the U.S. and in other countries.

Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Vision is a trademark of Dolby Laboratories.

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SOURCE TCL