Internet Marketing Agency, fishbat, Shares 4 Reasons Your Business Should be Utilizing Social Media Stories

TRIBECA, N.Y., Oct. 17, 2017 /PRNewswire-iReach/ -- fishbat, a leading internet marketing agency which combines proven digital marketing strategies to help businesses increase profits and expand brand awareness, shares four reasons your business should be utilizing social media stories.

Social media Stories features can help your brand thrive in today's digital environment by aiding in brand personality development and increasing post volume to followers. Stories features within the major social media platforms are creating personal and emotionally charged connections with the growing base of consumers who long for more authentic brand engagement. Stories are not just fluff; they are marketing tools that meet the needs of today's savvy buyers who are looking for more than just promotional messages from brands.

1. Stories' visuals command attention and improve brand awareness Social media Stories leverage the power of visuals to command attention and improve brand awareness. Visual content is more easily remembered than text alone and creates an additional emotional connection, leading to better brand recognition and thereby increased traffic flow and conversion.

2. Stories increase post volume to your loyal base for a repeat traffic and conversion boost One great aspect of Stories is that they encourage loyal followers who are more likely to engage with your brand. Adding to that momentum, Stories enable increased post volume to those qualified followers leading to increased repeat traffic from those likely to spend with you and to a higher conversion probability. Stories act as a separate channel from your feed for continuous sharing ability to those following your Stories without clogging your feed.

3. Stories help establish a brand personality which drives loyalty, recommendations, and conversion Today's consumer is interested in more than just promotions; they want to know the brands that they are dealing with in a more personal way. Personality in marketing drives emotional connections which leads to greater loyalty, repeat traffic, conversions, and social recommendations. Personality helps to differentiate your brand from the competition, and that establishes value for today's consumer.

4. Stories create a sense of urgency which prompts user action If you've ever been to a flash sale like those on major holidays, you understand how limited time-frames can drive business volume. By promoting a special event, promotion, or other opportunities to engage with the brand in the Stories 24-hour window, brands create a sense of urgency that prompts the audience to act at that moment, increasing traffic flow and conversion.

ABOUT FISHBAT

Online marketing firm fishbat, takes a holistic business approach to their clients' digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs - all custom calibrated for both B2B and B2C businesses.

Media Contact: Scott Darrohn, fishbat Media, 855-347-4228, press@fishbat.com

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SOURCE fishbat