e-Spirit Included in the Gartner 2021 Magic Quadrant for Digital Experience Platforms

LEXINGTON, Mass., Feb. 2, 2021 /PRNewswire-PRWeb/ -- e-Spirit, maker of the industry-leading FirstSpirit Digital Experience Platform (DXP) powered by a hybrid headless CMS, today announced it has been named by Gartner in the 2021 Magic Quadrant for Digital Experience Platforms1. The 2021 report includes 16 qualified DXP solutions available in today's market.

Gartner defines Digital Experience Platforms as "a well-integrated and cohesive set of technologies designed to enable the composition, management, delivery and optimization of contextualized digital experiences across multiexperience customer journeys."

"We are honored to be included in the Gartner Magic Quadrant for Digital Experience Platforms," said Udo Sträßer, chief revenue officer, e-Spirit. "Leading brands such as Bosch, ASICS, Grohe, Carter's and GNC leverage the power of the FirstSpirit DXP to inspire, engage and convert buyers, turning them into lifelong fans. Our hybrid headless CMS with AI-driven personalization makes it fast and easy for companies to deliver individualized, content-driven experiences throughout the entire customer journey."

Customers across multiple industries see tremendous value and benefit using FirstSpirit DXP. Whether it's helping Grohe build a Digital Experience Platform to power over 60 websites in 80 countries, allowing ASICS to leverage personalization to improve digital experiences, or making it easy for Carter's to reap the benefits of its investment in Salesforce Commerce Cloud to reduce time-to-market, FirstSpirit accelerates delivery of personalized, content-driven experiences to any channel and in any digital experience ecosystem.

e-Spirit's hybrid headless CMS architecture separates FirstSprit DXP from the competition in three key areas:

    --  Agility: 75%+ faster deployment using the FirstSpirit Experience
        Accelerator and our API-first, cloud-based CMS architecture.
    --  Empowerment: FirstSpirit is a SaaS-based solution that is easy to use
        for both non-technical and technical employees, meaning that content can
        be created and shared quickly and easily.
    --  Intelligence: AI-powered personalization and predictive analytics
        deliver unique content that is targeted to specific customer needs which
        helps reduce time-to-revenue.

e-Spirit received an overall rating of 4.7 out of 5.0 by Gartner Peer Insights Reviews based on 23 reviews for Digital Experience Platforms and 83% of customers stated that they would recommend FirstSpirit DXP.

e-Spirit was named as a Visionary in the 2019 Gartner Magic Quadrant for Web Content Management, included in the 2020 Forrester Research report Now Tech: Agile Content Management Systems, Q1 2020, and named Market Leader in Research in Action's Vendor Selection Matrix for Web Experience Management.

A complimentary copy of the complete Gartner Magic Quadrant report for Digital Experience Platforms is available for download here.

1 Gartner, Magic Quadrant for Digital Experience Platforms, Irina Guseva, Mick MacComascaigh, and Mike Lowndes, January 26, 2021.

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Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Gartner Peer Insights reviews constitute the subjective opinions of individual end users based on their own experiences and do not represent the views of Gartner or its affiliates.

About e-Spirit AG
e-Spirit's SaaS-based FirstSpirit Digital Experience Platform helps businesses engage customers and increase revenue with rapid execution of personalized, content-rich digital experiences anytime, anywhere. Savvy digital marketers across all industry sectors rely on the FirstSpirit platform--which includes a hybrid headless CMS, AI-driven personalization and omnichannel marketing capabilities--for individualized and synchronized content delivery across all channels to differentiate their companies and turn customers into lifelong fans in record time.

e-Spirit, founded in 1999, is part of the adesso Group and has offices in 16 locations in the US, Germany, Great Britain, the Netherlands, Switzerland, Austria and Asia Pacific. Customers include international brands and corporations such as Commerzbank, BASF, Bosch, Carter's, Galeria Karstadt Kaufhof, GNC, Grohe, Olympus, Santander Bank, Walbusch and many others. For more information, go to http://www.e-Spirit.com or call us at (781) 862-5511.

Media Contact

Beth Clarkin, e-Spirit AG, 781-862-5511, clarkin@e-spirit.com

SOURCE e-Spirit AG