Fisher & Paykel Reveals Brand New Costa Mesa Experience Center
COSTA MESA, Calif., Jan. 11, 2018 /PRNewswire/ -- On February 19(th), the third North American-based Fisher & Paykel Experience Center will open its doors in Costa Mesa, CA. Designers, architects, builders and customers will have the opportunity to view the full range of premium appliances in an environment designed to inspire and ignite creativity.
Located within the Segerstrom Center for the Arts complex and South Coast Plaza, in the heart of design and luxury in Orange County, the Experience Center is the culmination of refined New Zealand inspired design for human-centered appliances. "We believe collaboration is at the heart of great kitchen design. That's why we have created a seamless experience in which customers and designers alike can interact with our appliances in an immersive environment," said Mark Elmore, General Manager of Design Integration at Fisher & Paykel.
"Our Costa Mesa Experience Center is approximately twice the size of our other North American based Centers which enables us to expand on our proven concept of a curated brand experience. We have incorporated a large, fully functioning culinary kitchen as well as additional kitchen vignettes to showcase the breadth of our product portfolio - which has significantly increased over the past few years. We are excited to continue our investment in the designer and builder channel and significantly expand our presence in this market," says Kevin Dexter, Fisher & Paykel President of North America.
The 6,500 sq.ft. showroom sits next to the North American headquarters and is complete with a culinary stage and live cooking stations for product training and hands-on learning. The Experience Center showcases the performance of the products and operates as a space to hold workshops, design industry events and cooking demonstrations. All demonstrations in the live kitchen are led by the Experience Center's Executive Chef.
With the freedom to relax and embark on a kitchen design journey, guests are able to view a selection of 108 products, including 20 new products that launch throughout 2018 for Fisher & Paykel and DCS appliances. Between the physical products, proprietary interactive technology and cutting-edge digital tools, guests will walk away fully armed with specifications, images and design inspiration.
The Costa Mesa Experience Center will be open to the public, 9am - 5pm, starting February 19(th). Guests can make appointments, by calling 855-372-1934, or can simply walk in.
About Fisher & Paykel
Founded in New Zealand in 1934, the Fisher & Paykel design heritage has been founded on a pioneering spirit and culture of curiosity that challenges conventional appliance design to consistently deliver products tailored for human needs. Fisher & Paykel and DCS incorporate innovative technologies driven from a passion to produce the most technically advanced and efficient appliances, designed with real life in mind. Fisher & Paykel Appliances is a global company operating in more than 50 countries.www.fisherpaykel.com
CONTACT:
Caitlin Davis
949-790-8900 Ext. 3327
caitlin.davis@fisherpaykel.com
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SOURCE Fisher & Paykel
