Champion® Battery Line for Automotive, Heavy-Duty and Light-Duty Applications Now Available Nationally
SOUTHFIELD, Mich., Jan. 22, 2018 /PRNewswire/ -- Federal-Mogul Motorparts' iconic Champion(®) brand continues its expansion with the introduction of a full line of batteries for commercial vehicles, light vehicles, marine, golf cart, power sport, and lawn and garden applications. Initially introduced in major Southern California markets as a kick-off to a national campaign, these new products will be available throughout the country in March.
Powered by an innovative positive grid technology, Champion batteries are engineered to optimize the flow of electricity, minimize corrosion and deliver consistent performance over battery life. The Champion battery range includes 180 products across many applications. For automotive uses, the line offers coverage for 98% of vehicles in operation.
"We are excited to be able to offer our batteries to a wide variety of customers in many different industries, as now more automotive and heavy-duty technicians, along with DIYers and those that service boats and neighborhood electric vehicles, will benefit from Champion's long history of quality products to fulfill their battery requirements," said Michael Proud, vice president, marketing, Americas, Federal-Mogul Motorparts. "Champion has also recently rolled out new products from its expanded product portfolio, including light maintenance products and lifestyle elements, to give consumers a full range of choices for their automotive needs."
In addition to batteries, the Champion product range today includes easy-to-install bridge-style, beam, hybrid, winter and rear wiper blades; oil, air and cabin air filters; batteries for automotive, commercial, marine, golf cart and lawn-and-garden uses; premium capsules, HID and sealed beam headlights and LED and incandescent light bulbs; and world-class replacement spark plugs for automotive, motorsports, small-engine and other applications, all with award-winning new packaging.
To learn more about Champion, please visit www.championautoparts.com. Follow the brand on Facebook at www.facebook.com/ChampionParts, Twitter (@ChampionParts), and Instagram (www.instagram.com/ChampionParts).
About Federal-Mogul
Federal-Mogul LLC is a leading global supplier of products and services to the world's manufacturers and servicers of vehicles and equipment in the automotive, light, medium and heavy-duty commercial, marine, rail, aerospace, power generation and industrial markets. The company's products and services enable improved fuel economy, reduced emissions and enhanced vehicle safety.
Federal-Mogul operates two independent business divisions, each with a chief executive officer reporting to Federal-Mogul's Board of Directors.
Federal-Mogul Motorparts sells and distributes a broad portfolio of products through more than 20 of the world's most recognized brands in the global vehicle aftermarket, while also serving original equipment vehicle manufacturers with products including braking, wipers and a range of chassis components. The company's aftermarket brands include ANCO(® )wipers; Beck/Arnley(®) premium OE quality parts and fluids; BERU(®)* ignition systems; Champion(®) lighting, spark plugs, wipers and filters; Interfil(®) filters; AE(®), Fel-Pro(®), FP Diesel(®), Goetze(®), Glyco(®), National(®), Nüral(®), Payen(®), Sealed Power(®) and Speed-Pro(®) engine products; MOOG(®) chassis components; and Abex(®), Ferodo(®), Jurid(®) and Wagner® brake products and lighting.
Federal-Mogul Powertrain designs and manufactures original equipment powertrain components and systems protection products for automotive, heavy-duty, industrial and transport applications.
Federal-Mogul was founded in Detroit in 1899 and maintains its worldwide headquarters in Southfield, Michigan. The company employs nearly 53,000 in 24 countries. For more information, please visit www.FMmotorparts.com.
*BERU is a registered trademark of BorgWarner Ludwigsburg GmbH
CONTACT:
Karen Shulhan (Federal-Mogul Motorparts) - 248.354.4383
karen.shulhan@fmmotorparts.com
Drew Shippy (Pinnacle Media) - 330.688.3500
drew@pinnmedia.com
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SOURCE Federal-Mogul Motorparts
