San Luis Obispo Agency Is Finalist for Major Google Award
SAN LUIS OBISPO, Calif., Sept. 25, 2018 /PRNewswire-PRWeb/ -- Etna Interactive (http://www.etnainteractive.com), a digital marketing company serving elective medical practices, recently was named by Google Partners as one of eight Premier Partner Awards finalists in the category of Growing Businesses Online. The competition included agencies from throughout the Americas.
"This achievement recognizes Etna's innovative, multi-dimensional approach to growing our clients' businesses online using advanced marketing tools," said Chief Operating Officer Sean Collier. "We've worked hard to create a nimble product that increases our clients' revenue using Google's pay-per-click advertising."
Etna Interactive is part of a select group of digital specialists that Google celebrates as Premier Partners. To qualify as a Premier Partner, digital marketing agencies and professionals must pass a series of exams and prove their expertise in using and applying Google's advertising products.
Founded in 2002 by company president Ryan Miller, Etna Interactive provides comprehensive web development and online marketing services to elective medical practices throughout the U.S. and Canada. As part of their submission for the Premier Partner Awards, the company described work they performed for Synergy Plastic Surgery in Austin, Texas, and the measurable results it produced.
Synergy, founded by board-certified plastic surgeon Dr. Mahlon Kerr, is a long-time Etna client that had seen steady growth over the course of 8 years. This year, the practice set a goal of 20% growth in the number of leads and asked Etna to craft a plan to meet that ambitious target.
"The paid media campaign we created for Synergy showcased Etna's innovation and the breadth of talented employees across a range of specialties, including web designers, project managers, programmers, social media and marketing ops specialists, and copywriters," said Miller. "The results really speak for themselves."
Between January and May of 2018, Synergy saw a 414% increase in conversions for patients seeking breast lift surgery, a 59% increase in tummy tuck conversion rate, and an 800% increase in conversions for facelift patients.
The campaign featured customized landing pages for each of the target procedures that Etna monitored, evaluated in real time, and updated as needed to ensure the best possible results.
The Premier Partner Awards 2018 ceremony will be held October 25 in New York City at the W Hotel. Besides Growing Businesses Online, the awards honor innovation in digital marketing across Search, Mobile, Video, Display, and Shopping platforms.
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Founded in 2002 and based in San Luis Obispo, California, Etna Interactive (http://www.etnainteractive.com) is a full-service healthcare marketing agency. The company offers medical website design, SEO, PPC & paid search, social media marketing, email marketing, strategic consulting, content strategy, and reputation management services to hundreds of the world's most prominent names in the aesthetic field. These include cosmetic and plastic surgeons, dermatologists, ophthalmologists, medical device manufacturers, facial plastic surgeons, and medical day spas.
SOURCE Etna Interactive
