Aug 14, 2019   SOURCE: PR NewsWire

Biz Systems Magic: The First and Only Conference For Business Technology Leaders

SAN FRANCISCO, Aug. 14, 2019 /PRNewswire/ -- Workato, the leading intelligent integration and automation platform and the Business Systems Community announce their first conference, Business Systems Magic, which will bring together business systems leaders from top companies including Atlassian, Google, Slack, Square, Segment, Workday, Zendesk, Stitch Fix, Fastly, Elastic, and others. The conference will be held on August 27, 2019 at The Village in San Francisco. The event is designed to allow business systems leaders to learn best practices around systems, integration, automation, app procurement, security and more directly from the leaders in their industry.

"Right now, a space for business systems leaders to come together to talk about the important topics they deal with daily does not exist," said Vijay Tella, CEO of Workato. "These are the people charged with rolling out apps, integrations, and automations in their companies. They are an absolute critical member of any organization - not only do they have the most holistic view of the company across departments, but they are also driving the overall digital transformation movement at their company."

The Biz Systems Magic conference agenda spotlights leaders who are the digital change agents of their companies. Because the approach to building SaaS systems is largely uncharted territory, the sessions and panels present case studies, best practices and challenges faced when it comes to topics like compliance and security around enterprise apps; automations that Financial, Sales, and HR professionals should prioritize; and creating trust within business lines.

Panel and break-out topics include:

    --  Using Automation, Artificial Intelligence and BotsWith Paras Jain of
        Google, Adam Cole of TangoCard, Monica Wilkinson of Slack and Pranav
        Shahi of AtlassianThis panel will explore how leading organizations are
        utilizing emerging technologies to improve their business productivity
        and processes - from closing the books in real-time, running better
        marketing campaigns, to streamlining approvals.


    --  Driving employee experience by streamlining the hire to retire process
        With Kevin Baumler of SeatGeek, Jessica Barry of Slack, and Bobby Mathew
        of SquareThis panel will showcase three approaches to HR automation from
        companies at different stages in their journey to IPO and beyond. See
        how they are creating seamless employee experiences from recruitment and
        onboarding to retirement.


    --  Best practices to securing your best-of-breed SaaS applicationsWith
        Sridevi Pasumarthi of ArloYour business applications are where your
        customer and employee data is stored. This session will explore how to
        put strong security architecture and processes in place, especially in
        the new era of SaaS and best-of-breed.


    --  Building strategic partnerships with your vendorsWith Mandy Shimshock of
        ZendeskAs a business systems leader you have to work with hundreds of
        vendors. This session will review how to successfully prioritize these
        relationships in order to manage third party risk, whether to get them
        in the door or maintain them over time.


    --  Accelerating growth - a Sales and Marketing systems approachWith Erik
        Lopez of Lucid, Mudit Agarwal of Rubrik, and Justin Tung of SegmentSales
        and Marketing are two of the largest buyers of applications in an org
        and need to have strong systems in order to have attribution of leads,
        track the sales pipeline, and forecast future quarters. This session
        takes a look at three approaches to bringing order and seamless
        processes to these departments from a business systems perspective.

"It's great to have a venue for business systems leaders where we can all learn from each other," said Mandy Shimshock, Director of Business Applications at Zendesk. "I look forward to sharing best practices in my session at Biz Systems Magic and taking back some new ideas. The community has been a useful resource, so it's exciting to see this next step and the expanded impact."

To register for Biz Systems Magic please visit, https://workato.com/magic.

About Workato
Workato is the operating system for today's fast-moving business. Recognized as a leader, it is the only intelligent automation platform that enables both business and IT to integrate their apps and automate even the most mission-critical workflows without compromising security and governance. Workato is trusted by over 4,300 of the world's top brands and fastest growing innovators. For more information, visit www.workato.com or connect with us on social media:

Blog: http://www.workato.com/blog

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LinkedIn: https://www.linkedin.com/company/workato

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SOURCE Workato