India's Women Innerwear Market: Analysis, Opportunities & Forecast (2017-2024) -

The "India Women Innerwear Market - Analysis By Product Type, By Price, By Distribution Channel (2019 Edition): Opportunities and Forecast (2019-2024)" report has been added to's offering.

The India Women Innerwear Market was valued at USD 2,900.97 Million in the year 2018.

The market is expected to grow due to a number of factors including rise in disposable income, increase in grooming awareness, rising number of women participation in sports and physical activities, increased changing preferences, deep expertise in design of the innerwear.

The market is primarily driven by rise in adoption of western culture, growing urbanization, increasing disposable income, expansion of online marketplace and social media impact. The market condition of women innerwear market in India has been improving gradually with easy availability of innerwear products in vast number of hypermarkets, supermarkets, multi-brand outlets, exclusive business outlets, online platforms, etc. coupled with rising consumer base.

Scope of the Report

India Women Innerwear Market (Actual Period: 2017-2018, Forecast Period: 2019-2024)

  • Women Innerwear Market - Size, Growth, Forecast
  • Analysis by Product Type: Upper Innerwear, Bottom Innerwear, Others
  • Analysis by Price - Super Premium, Premium, Mid-market, Economy, Low/Basic Segment
  • By Distribution Channel: Online, Offline

Other Report Highlights

  • Competitive Landscape
  • Leading Companies
  • Market Dynamics - Drivers and Restraints
  • Market Trends
  • Porter Five Forces Model
  • SWOT Analysis

Company Analysis

  • Arvind
  • Aditya Birla Fashion & Retail Limited (ABFRL)
  • Rupa & Company Limited
  • Bodycare Creations Limited
  • Zivame

Key Topics Covered

1. Research Methodology

2. Executive Summary

3. Strategic Recommendations

3.1 Large Innovation in the Production of Women Innerwear

3.2 Enhancement in Marketing Stratgies

4. India Women Innerwear Market: Product Overview

5. India Women Innerwear Market: An Analysis

5.1 Indian Women Innerwear Market Size, By Value, 2017-2024 (USD Billion)

5.2 List of Companies and their brands

5.3 India Industrial and Economic Statistics

5.4 India Women Innerwear Market: Segmental Analysis

5.4.1 India Women Innerwear Market, By Product Type Market Share

5.4.2 India Women Innerwear Market: By Product Type, By Value, 2017-2024 (USD Million)

5.4.3 Market Opportunity Chart of India Women Innerwear Market - By Product Type (Year - 2024)

5.4.4 India Women Innerwear Market Share - By Price

5.4.5 India Women Innerwear Market Size: By Price, By Value, 2017-2024 (USD Million)

5.4.6 Market Opportunity Chart of India Women Innerwear Market - By Price (Year - 2024)

5.4.7 India Women Innerwear Market, By Distribution Channel Market Share

5.4.8 India Women Innerwear Market: By Distribution Channel, By Value, 2017-2024 (USD Million)

5.4.9 Market Opportunity Chart of India Women Innerwear Market - By Distribution Channel (Year - 2024)

6. India Women Innerwear Market Dynamics

6.1 Market Drivers

6.1.1 Increased Changing Preferences

6.1.2 Rise in E-Commerce

6.1.3 Increased Women Participation in Fitness and Sports and Other Physical Activities

6.2 Market Restraints

6.2.1 Lack of Affordability of Branded Product in Developing Nations

6.2.2 High Cost of Brand Building

6.3 Market Trends

6.3.1 Rising Demand for Quality and Comfort

6.3.2 Technical Advancements in Lingerie Manufacturing

7. Porter Five Force Analysis

8. SWOT Analysis

9. Market Share of Leading Global Companies (2018)

10. Product Benchmarking

11. Competitive Landscape

12. Company Profiles

12.1 Arvind Ltd.

12.1.1 Business Overview

12.1.2 Recent Developments

12.1.3 Financial Overview: Annual Revenue

12.1.4 Segmental Overview: Net Revenue

12.2 Aditya Birla Fashion & Retail Limited (ABFRL)

12.2.1 Business Overview

12.2.2 Recent Developments

12.2.3 Financial Overview: Annual Revenue

12.2.4 Segmental Overview: Net Revenue

12.3 Rupa & Company Limited

12.3.1 Business Overview

12.3.2 Recent Developments

12.3.3 Financial Overview: Annual Revenue

12.3.4 Segmental Overview: Net Revenue

12.4 Bodycare Creations Limited

12.4.1 Business Overview

12.4.2 Recent Developments

12.5 Zivame

12.5.1 Business Overview

12.5.2 Recent Developments

12.6 Lovable

12.6.1 Business Overview

12.6.2 Recent Developments

12.6.3 Financial Overview: Annual Revenue

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