Jul 24, 2020   SOURCE: BusinessWire

A Fine Chemicals Supplier Anticipates Risks with Market Assessment Solutions | Infiniti’s Recent Client Engagement

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Market Assessment Solutions for a Fine Chemicals Supplier (Graphic: Business Wire)

Market Assessment Solutions for a Fine Chemicals Supplier (Graphic: Business Wire)

“Fine chemicals are classified into a specific group of chemicals that are characterized by their low volume and higher price. With the relentless demand for fine chemicals, renowned companies in the chemical space are focusing on developing their strengths to deliver growth and generate greater shareholder value,” says a chemical industry expert at Infiniti Research. For more insights into our solutions portfolio, request more information.

Business Challenge:

The client is a prominent fine chemicals supplier with many supply units placed across the globe. The client wanted to position their products effectively by understanding market dynamics. The fine chemicals supplier also sought to ascertain real-time information to identify opportunities and assess regulations across various regions. By leveraging Infiniti’s market assessment solutions, the client wanted to seek ways to identify the potential competitors and pain points in the market. The primary objective was to stay relevant in the increasingly competitive marketplace by offering a distinguished set of products.

Our Approach:

Infiniti’s market assessment experts followed a comprehensive approach to assist the fine chemicals supplier in understanding the market and building accurate go-to-market strategies. This approach employed by our research experts consisted of:

  • Extensive research comprising of interviews and discussions with leading stakeholders across the fine chemicals market.
  • A compilation of information from an array of secondary sources, such as industry databases, company presentations, and industry forums in the fine chemicals market space.

Business Outcome:

Infiniti’s market assessment solutions helped the client provide customized offerings in the European market by studying the preferences of the customers. The market assessment experts also offered holistic insights into customers’ behaviors that affect the market. Further, the engagement sought ways to assess information regarding the brand image and recognition and make necessary adjustments to their market offerings. The client was able to understand potential bottlenecks while entering niche market segments and anticipate risks with new product development.

Infiniti’s research experts are equipped with the expertise and skill set to provide effective, strategic, and actionable competitive intelligence solutions to fine chemicals suppliers. Request a free proposal for comprehensive insights on potential market bottlenecks and anticipate risks.

About Infiniti Research

Established in 2003, Infiniti Research, is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit: https://www.infinitiresearch.com/about-us