Jan 20, 2021   SOURCE: BusinessWire

Head-up Display Market with COVID-19 Impact Analysis by Component, Type, Application and Geography - Global Forecast to 2025 - ResearchAndMarkets.com

The "Head-up Display Market with COVID-19 Impact Analysis by Component (Video Generator, Projector/Projection Unit, Display Unit, Software), Type (Conventional HUD, AR-Based HUD), Application (Aviation, Automotive), and Geography - Global Forecast to 2025" report has been added to ResearchAndMarkets.com's offering.

The head-up display market is projected to grow from USD 1,324 million in 2020 to USD 4,639 million by 2025; it is expected to grow at a CAGR of 28.5% from 2020 to 2025.

The increase in awareness about passenger and vehicle safety, convenience offered by combination of satellite navigation technology & HUD system, increasing demand for connected vehicles, increasing demand for technologically advanced HUDs, and growth of the augmented reality market are the key factors driving the head-up display market growth. Large space requirements in the automotive cockpit, high requirement of luminance, power, and brightness, and fatal errors in HUD technology are some of the major restraints.

Automotive application is expected to maintain its market dominance during the forecast period for head-up displays

The application of AR HUD in the automotive on a large scale will still require 4-5 years considering the extra windscreen space required to accommodate AR HUDs and the legal aspects. Conventional HUDs have witnessed high growth in the last five years and will continue to lead the market till 2025. AR HUDs would grow at a higher CAGR than conventional HUDs. Initially, the application of ADAS was restricted to premium and high-end cars. However, with advancements in the HUDs and increasing adoption of HUDs, even commercial vehicles are expected to use HUDs

Europe leads the head-up display market in 2020

The HUD market in Europe is driven by Germany, the UK, France, and the Rest of Europe. Globally, Europe is considered as the prominent luxury/premium car manufacturer. The major high-end car OEMs, such as Audi AG (Germany), BMW AG (Germany), Mercedes-Benz (Germany), Bentley Motors Ltd (UK), Maserati (Italy), Skoda Auto (Malda), Ferrari s.p.a (Italy), and Bugatti Automobiles S.A.S (France), have their headquarters in Europe. As HUD is a major safety feature, most luxury/premium segment car manufacturers install HUD in their car models that are manufactured in Europe. Increasing demand for luxury or premium cars and SUVs equipped with HUD systems is expected to drive the HUD market in Europe.

Market Dynamics

Drivers

  • Surged Awareness Worldwide About Passenger and Vehicle Safety
  • Enhanced Convenience Offered by Combination of Satellite Navigation Technology and Head-Up Displays
  • Risen Demand for Connected Vehicles Across the World
  • Increased Demand for Technologically-Advanced Head-Up Displays
  • Surged Adoption of Ar-Based Head-Up Displays

Restraints

  • Space Constraints in Automotive Cockpits
  • High Luminance, Power, and Brightness Requirements of Head-Up Displays
  • Incorrect Interpretation of Symbols Used in Head-Up Displays

Opportunities

  • Increased Demand for Semi-Autonomous and Electric Vehicles
  • Emergence of Screen-Less Displays
  • Enhanced Driving Experience Offered by Ar-Based Head-Up Displays

Challenges

  • Impact of COVID-19 on Global Supply Chain
  • High Costs of Advanced Head-Up Displays
  • Availability of Laser-Based Volumetric Displays as Alternatives to Head-Up Displays

Companies Mentioned

  • Alps Alpine
  • BAE Systems
  • Bosch
  • Collins Aerospace
  • Continental
  • Denso
  • Elbit Systems
  • Esterline Technologies
  • Exploride
  • Garmin
  • Honeywell Aerospace
  • Hudway
  • Microvision
  • Navdy
  • Nippon Seiki
  • Nuviz
  • Panasonic
  • Pioneer Corporation
  • Renesas Electronics
  • Saab Ab
  • STMicroelectronics
  • Texas Instruments
  • Thales Group
  • Visteon
  • Yazaki Corporation

For more information about this report visit https://www.researchandmarkets.com/r/b8a1ay