EIT Digital is looking for a partner for media relations and -engagement as to support the promotion of its purpose and activities and to generate media coverage amongst a selection of our 4 Focus European countries, hereinafter referred to as Tier 1 countries. In 2020 the Tier 1 Countries will be:

1) Germany;

2) France;

3) Spain;

4) United Kingdom.

Extended TitlePR Agency Services
Extended Description

During this assignment we are looking for support especially on:

1) Raising awareness of EIT Digital as the EU body supporting Europe’s digital growth and helping promote the organization’s 3 activity pillars:

(i) scale-ups;

(ii) education and entrepreneurship;

(iii) innovation projects).

2) Presenting EIT Digital’s vision for the future of Europe and evidence of their actions on the ground;

3) Creating momentum for EIT Digital events, generating media attention and interview opportunities ahead of, during and after the events;

4) Profiling EIT Digital’s CEO and management.

Client will spend a maximum budget of 10 000 EUR each month on the requested services (120 000 EUR per annum). For this budget contractor has to deliver enough of the following actions with a minimum weight of 25 points per month in order to get paid the full amount of 10 000 EUR.

Task — on request

— organize press conference with top Tier 1 and 2 media hosted by the EIT Digital CEO or management: 15 points,

— creating a press release and disseminating it + editorial follow-up in one country: 10 points,

— organize one background briefing with top Tier 1 or 2 media hosted by the EIT Digital CEO or management: 5 points,

— localizing and disseminating a press release + editorial follow-up in one country: 5 points,

— reaching out and pitching interviews/stories to Tier 1 and 2 media in one country: 5 points,

— developing speaking notes and media briefing materials: 5 points,

— reviewing and pitching editorial opportunities: 5 points.

Monthly task

— create, maintain and share with client a media list identifying top target media in all Tier 1 countries: 5 points,

— from the agency lead branch, coordination of the agency network operations in all Tier 1 countries: 5 points.

Deadline Date2019-11-22
Publication Date2019-10-23
Procurement StatusActive
TypeOpen procedure
Contract TypeServices
Award CriteriaThe most economic tender
OrganisationEIT Digital IVZW
Attention OfSjors Apeldoorn
AddressRue Guimard 7
Postal CodeB-1040
Class Code79416000
Class DescriptionPublic relations services
SourceOffice for Official Publications of the European Communities - Tenders electronic daily (Ted)

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