Jun 22, 2017   SOURCE: BusinessWire

India Household Insecticide Market Outlook, 2022 - Research and Markets

Research and Markets has announced the addition of the "India Household Insecticide Market Outlook, 2022" report to their offering.

"India Household Insecticide Market Outlook, 2022", Godrej Consumer Products, SC Johnson, Reckitt Benckiser and Jyothy Laboratories dominate the market with more than 80% market share.

India household insecticide market has been witnessing a tremendous growth from the last five years. Household insecticide products are gaining wide acceptance due to rise in vector borne diseases and awareness regarding such incidents. Innovations like mosquito repellent cards have gained popularity in rural areas whereas liquid vaporizers are favourite among urban consumers.

New emerging premium category personal & outdoor which includes creams, lotions, gel, patches, etc. is also gaining foothold in the urban markets. However, penetration level and per capita consumption of household insecticide products in the rural market is still very low which gives immense opportunity for existing as well as new players.

Maxo of Jyothy Laboratories & Khatnil of Midas Hygiene has also gained momentum in some regions. Top players have successfully introduced innovative products in premium category under their flagship brands. For example Godrej who recently launched 3 new products in personal & outdoor repellent segment. Urban markets have educated consumers who are health conscious and more aware about various diseases; thus they are the major contributors of the household insecticide market. To tap rural markets, players are continuously launching new products and running awareness drives to increase the level of alertness among rural people.

Key Categories:

  • Mosquito Repellent
  • In-Home Mosquito Repellent (Insecticide Coil, Liquid Vaporizer, Mosquito Repellent Spray/Aerosol, Mosquito Repellent Card, Mat)
  • Personal Application & Outdoor Repellent
  • Cockroach & Rat Repellent

Key Topics Covered:

1. Executive Summary

2. Global Household Insecticide Market Outlook

3. India Household Insecticide Market Outlook

4. India Mosquito Repellent Market Outlook

5. India Cockroach & Rat Repellent Market Outlook

6. Product Price & Variant Analysis

7. India Economic Snapshot

8. Raw Material

9. Market Penetration

10. PEST Analysis

11. Policy & Regulatory Landscape

12. Trade Dynamics

13. Channel Partner Analysis

14. India Household Insecticide Market Dynamics

15. Market Trends & Developments

16. Competitive Landscape

17. Strategic Recommendations

18. Disclaimer

Companies Mentioned

  • Dabur India Limited
  • Godrej Consumer Products Limited
  • Herbal Strategi
  • Jyothy Laboratories Limited
  • Midas Hygiene Industries Private Limited
  • Mosgard
  • Nidra Textile Private Limited
  • Reckitt Benckiser (India) Limited
  • SC Johnson Products Private Limited

For more information about this report visit https://www.researchandmarkets.com/research/w5tgt6/india_household