Nominees Announced For The Third Annual Diversity Volume Leadership Awards
LARGO, Md., Dec. 11, 2017 /PRNewswire-USNewswire/ -- The National Association of Minority Automobile Dealers (NAMAD) and IHS Markit, the number one trusted source for vehicle and consumer insights and registration information, have partnered to once again present the industry's only ceremony of its kind pertaining to multicultural automotive buyers. More than 14 million personal new vehicle registrations were analyzed to identify which consumer groups are winning and driving sales with top global automotive brands. Select automotive and motorcycle manufacturers have been nominated by category and the award winners will be announced during the 3rd annual Diversity Volume Leadership Awards.
The invitation-only Diversity Volume Leadership Awards, reception and dinner will take place during the North American International Auto Show on Sunday, January 14, 2018, 5p.m., at Cobo Center in Detroit.
The NAMAD/IHS Markit Awards are presented annually to automobile brands that have the highest new vehicle registrations with multicultural consumers. 2017 model year registration data from IHS Markit is used to identify market leaders and the awards are based on analysis of personal new vehicle registrations (Oct. 2016 - Sept. 2017).
One of the premier industry events, DVL Awards will annually celebrate segment leaders. The only of its kind focused on multicultural automotive and motorcycle buyers.
Of the top industry honors presented to automotive/motorcycle manufacturers, nominees for DVL Awards have demonstrated the highest new vehicle registrations with ethnic, women, LGBT, and millennial consumers.
Connect with DVL Awards
Hashtag: #DVLawards and #DVLawards2017
Website: www.namad.org and press.ihs.com
Twitter: twitter.com/NAMAD_USA
Facebook: facebook.com/NAMAD_USA-468806139894019
2017 DIVERSITY VOLUME LEADERSHIP AWARDS NOMINATIONS
Ethnic Volume Leaders by IHS Markit Regions
-------------------------------------------
Great Lakes
Region Ford Escape Honda CR-V Chevrolet Equinox
----------- ----------- ---------- -----------------
Mideast Region Toyota RAV4 Honda CR-V Honda Accord
-------------- ----------- ---------- ------------
New England
Region Honda CR-V Honda Accord Toyota RAV4
----------- ---------- ------------ -----------
Plains Region Ford F Series Toyota RAV4 Toyota Camry
------------- ------------- ----------- ------------
Rocky Mountain
Region RAM RAM Ford F Series Toyota RAV4
-------------- ------- ------------- -----------
Southeast
Region Toyota Camry Honda Accord Toyota Corolla
--------- ------------ ------------ --------------
Southwest
Region Ford F Series Chevrolet Silverado RAM RAM
--------- ------------- ------------------- -------
Western Region Honda Civic Honda Accord Toyota Corolla
-------------- ----------- ------------ --------------
Volume Leaders - Millennials and Women
--------------------------------------
Top Women's Vehicle Honda CR-V Honda Civic Toyota RAV4
------------------- ---------- ----------- -----------
Top Women's Luxury
Vehicle Buick Encore Lexus NX Lexus RX
------------------ ------------ -------- --------
Top Ethnic
Millennial Vehicle Honda Accord Toyota Corolla Honda Civic
------------------- ------------ -------------- -----------
Volume Leaders by Ethnic Consumer Group
---------------------------------------
Top Vehicle -
African American Toyota Camry Nissan Altima Honda Accord
---------------- ------------ ------------- ------------
Top Vehicle -
Hispanic Honda Accord Toyota Corolla Honda Civic
-------- ------------ -------------- -----------
Top Vehicle -
Asian Pacific Islander Honda CR-V Toyota Camry Toyota RAV4
---------------------- ---------- ------------ -----------
Top Vehicle -
Native American Ford F Series RAM RAM Chevrolet Silverado
--------------- ------------- ------- -------------------
Top Luxury Vehicle -
African American Cadillac XTS Lexus RX Buick Encore
---------------- ------------ -------- ------------
Top Luxury Vehicle -
Hispanic Lexus RX Lexus NX Mercedes C-Class
-------- -------- -------- ----------------
Top Luxury Vehicle -
Asian Pacific Islander Lexus NX Acura MDX Lexus RX
---------------------- -------- --------- --------
Top Luxury Vehicle -
Native American Buick Encore Buick Verano Lexus RX
--------------- ------------ ------------ --------
Top Overall Ethnic Vehicle
(Luxury or Non-Luxury)
Honda Accord Toyota RAV4 Honda Civic
--- ------------ ----------- -----------
African American Volume
Growth Leader
Dodge Journey Kia Forte Chevrolet Cruze
--- ------------- --------- ---------------
Hispanic Volume Growth Chevrolet Cruze Toyota Highlander Toyota Tacoma
---------------------- --------------- ----------------- -------------
Asian Pacific Islander
Volume Growth Leader
Toyota Highlander Mercedes-Benz GLS Audi Q7
--- ----------------- ----------------- -------
Native American Volume
Growth Leader
Jeep Cherokee Chevrolet Cruze Ford Focus
--- ------------- --------------- ----------
Women Volume Growth Leader
Chevrolet Cruze Toyota Highlander Hyundai Tucson
--- --------------- ----------------- --------------
Ethnic Millennial Volume
Growth Leader
Chevrolet Cruze Toyota Highlander Toyota Tacoma
--- --------------- ----------------- -------------
Top LGBT Vehicle Ford F Series Honda CR-V Chevrolet Silverado
---------------- ------------- ---------- -------------------
Top LGBT Luxury Vehicle Lexus RX Cadillac XT5 Buick Encore
----------------------- -------- ------------ ------------
Top Ethnic Cruiser/Touring
Bike
Harley-Davidson FLHXS Indian Motorcycle Co. SCOUT Can-Am Spyder Roadster
--- --------------------- --------------------------- ----------------------
Top Ethnic Sport Bike Kawasaki EX300 Honda GROOM Polaris Slingshot
--------------------- -------------- ----------- -----------------
About The National Association of Minority Automobile Dealers
The National Association of Minority Automobile Dealers' (NAMAD) objective is to pursue the meaningful presence and participation of minority businesses and diverse employees across all aspects of the automotive economic sector, including:
-- Increasing the number of minority-owned dealerships in communities
across America.
-- Advocating workplace and supplier diversity in the automotive
manufacturing environment.
-- Supporting minority engagement in the automotive retail sales and
service sectors.
We are committed to developing strategic relationships and advocating for the advancement of business policies and practices that ensure diversity and economic parity remain a priority in all aspects of the American automotive industry.
NAMAD is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. For information on National Association of Minority Automobile Dealers visit: www.namad.org
About IHS Markit (www.ihsmarkit.com)
IHS Markit (Nasdaq: INFO) is the automotive industry's leading source for market-wide insight, expertise and advanced planning solutions. With a reputation of enabling better decisions and better results for nearly a century, the world's leading OEMs, suppliers and their transportation partners rely on IHS Markit to power growth, improve efficiency and drive a sustainable competitive advantage.
Automotive offerings and expertise at IHS Markit span every major market and, the entire automotive value chain -- from product planning to marketing, sales and the aftermarket. Headquartered in London, our automotive team is part of IHS Markit's information and analytics powerhouse that includes more than 15,000 colleagues in 150 countries, covering energy, chemical, aerospace and defense, maritime, financial, technology, media and telecommunications. For additional information, please visit www.ihsmarkit.com or email automotive@ihsmarkit.com.
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SOURCE National Association of Minority Automobile Dealers (NAMAD)
