Regulation Crypto - A Proposed Framework for United States Cryptocurrency Regulation

NEW YORK, Aug. 20, 2018 /PRNewswire/ -- William Hinman, Director of the Division of Corporate Finance of the U.S. Securities and Exchange Commission (SEC), recently made comments foreshadowing the SEC's inevitable treatment of cryptocurrencies, indicating that a certain degree of decentralization among a coin or token's management and promoters could cause it to fall outside of the definition of a security. This perspective was received across the crypto industry as welcome news, as freedom from any form of authority remains an undeniable undercurrent of the general crypto movement.

However, Mr. Hinman's comments also suggest that the vast majority of coins and tokens will be considered securities and will therefore be subject to SEC regulation. But does this need to be bad news for the crypto world? Not necessarily, if Congress and the SEC are open to new ideas.

After discussing the various interests of the stakeholders involved, this article proposes elements that could be included within a U.S.-based cryptocurrency regulatory framework that balances these interests.

Some in the crypto community would be in favor of all coins and tokens being completely unregulated, embracing a true renegade spirit above all else. Although the Howey test, the SEC and others may have a different opinion on the matter, this aspect of the crypto movement should be acknowledged when crafting an appropriate regulatory response.

Regulation makes sense only when its real-world impact makes sense, and while great strides have been made during this decade in the form of new fundraising options that help democratize offerings and leverage modern technology such as Regulation Crowdfunding and Regulation A+, any exemption from the securities laws must be responsive to user demand in order to be effective, and many question whether the current securities laws provide a suitable solution for crypto-based offerings.

Historical Background

The catalyst for the development of the federal securities laws was the stock market crash of 1929 and the Great Depression that followed, remedying a situation that was clearly in need of reform. When contemplating cryptocurrency regulation, it is important to remember that Bitcoin was famously borne out of the 2008 financial crisis as a potential alternative to the massive global banking network - also seeking to remedy a situation that demanded reform.

Current State of the Cryptocurrency Industry

Many crypto projects openly seek to disrupt current industry, displace entrenched middlemen and shift power from the few to the many. Although most individuals do not want to see governments topple and fiat currencies fall to zero, there is a general sentiment ingrained in the crypto movement that tells the status quo, "We can do this better, and we do not need you," where "you" refers to a wide variety of long-standing entities, groups and institutions.

The SEC's mission statement is "to protect investors, maintain fair, orderly, and efficient markets, and facilitate capital formation." Even the strongest advocates for laissez-faire crypto regulation would agree that rampant fraud and manipulation have plagued the industry since nearly day one. And this hurts everyone. In the absence of regulation, the prevalence of scams and illicit activity would surely continue. Perhaps more notably, according to some, it is the lack of regulatory clarity that is causing many would-be investors to remain on the sidelines, without the requisite confidence or mandate to make crypto investments.

While there are those who may view regulation as an unnecessary and detrimental burden, Howey will likely continue to rule the day for the foreseeable future, rendering most if not all "centralized" cryptocurrencies to be classified as securities. However, regulation could be welcomed and embraced by all, as long as it is aligned with both the SEC's mission statement and the mission statement of the crypto community - not that crypto officially has one, but it would read something like this: "We aspire to bring positive change to the parts of the world that are due for change, no matter how big or small, and to do so in the most creative, innovative and impactful ways technologically and humanly possible."

U.S. Global Leadership

So, taking the SEC's mission statement at its word, if a crypto regulatory framework consisted of investor protections, efficient markets and capital facilitation on one hand, and had the real-world impact of actually attracting projects and investors on the other, the United States could become the true global leader of this extraordinarily promising industry.

When walking around at the major crypto conferences, I cannot help but think that the next Bill Gates, Steve Jobs or Jeff Bezos could very likely be somewhere in the building. Cryptocurrencies made major inroads into mainstream culture in 2017, and while 2018 has not yet seen the same growth in values and market caps, the incredible innovation continuing to occur in the space is nearly mindboggling.

Certain commentators have hypothesized that the vast majority of coins and tokens will not even exist in just a few years. While they may be correct, the important corollary point is that at least some coins or tokens will continue to exist, and these survivors are likely to achieve profound results. But right now, much of this innovation and investment opportunity is being driven away to crypto-friendly foreign jurisdictions. In many cases, it is clear that projects are completely avoiding the U.S., and that we may be chasing away unfathomable opportunity.

If the status quo remains and the square pegs of cryptocurrencies need to fit into the round holes of the current regulatory regime, the practical effect will be more of the same. In the event that cryptocurrency is even a fraction of what its advocates believe it can be, the U.S. will not want to be last in line, nor somewhere in the middle, but rather at the forefront as nurturing pioneers.

The Future of Cryptocurrency

The crypto community often talks about how it feels like we are back at the beginning of the .com days, collectively building something of great magnitude and importance that we may not even yet be able to fully understand nor articulate.

The most successful crypto projects will bring tremendous job growth to the areas and jurisdictions in which they operate, in addition to potentially providing astute investors with exponential returns. Silicon Valley was not always Silicon Valley, and just imagine if our country had missed out on hosting core technology giants such as Google, Facebook and Microsoft.

Congress and the SEC are fundamentally mandated to act in the best interests of the public, and the open question is how much protection and regulation is truly in our best interests when the opportunity cost may be early involvement with the greatest technological projects, companies and innovations that the world has ever seen.

Regulation Crypto

With the help of Congress, our securities laws ought to continually adapt over time to both new technology and public demand in order to satisfy the "facilitate capital formation" prong of the SEC's mission statement, and ever since the recent proliferation of initial coin offerings (ICOs), there has been growing pressure for guidance and clarity regarding whether and how cryptocurrencies will be regulated. With cryptocurrency proving to be categorically different in many respects than anything to come before it, perhaps Congress and the SEC would best serve the general public by adopting a new approach for this new industry in the form of a new exemption.

Under the federal securities laws, offers and sales of securities must either be registered with the SEC or fall within an exemption from the registration requirements. The variables that make up a given exemption consist primarily of (i) the aggregate amount raised, (ii) the number of investors permitted, (iii) the types of investors permitted and (iv) whether general advertising and solicitation is allowed.

So, what might a crypto-specific exemption look like? If Congress and the SEC were to consider the creation of a "Regulation Crypto" in order to truly harness the energy of the movement and facilitate its growth, its elements could include the following:

    --  Central Platform and "Light" Registration    While crypto renegades may
        have a hardened stance against any regulation, most in the industry
        would agree that we can greatly benefit from protection against fraud
        and, somewhat ironically, a certain degree of centralization and
        oversight.  Currently, information in the crypto world is highly
        asymmetrical, difficult to organize and, especially if one reads social
        media content, unverified at best and blatantly false at worst.  For
        these reasons, and to counteract the proposed substantial freedoms for
        issuers that follow, the proposed framework would be premised on the
        initial requirement that a coin or token issuer must "register" their
        offering with the SEC in advance of any solicitation and sales.    
        Similar to a funding portal under Regulation Crowdfunding, the SEC could
        create and maintain a central website platform upon which all ICOs are
        listed and conducted, providing the SEC with direct oversight
        capabilities and transparency for all transactions and parties involved.
        The registration process for an issuer would be simpler, less burdensome
        and at a lower cost, focusing on the information normally provided in
        white papers and details about the offering.  This "light" registration
        would constitute an exemption from the requirements of the typical
        arduous registration process while still retaining the benefits derived
        from mandatory issuer disclosures, representations and warranties, as
        well as from SEC involvement at the outset.      Potential investors
        would be subject to standard know-your-customer and anti-money
        laundering requirements after which they could log in and be presented
        with all available offerings, with the result being that investor access
        to crypto investment opportunities would be fully democratized. 
        Offering nuances common in the industry such as discounts, bounties and
        airdrops could be supported, all on a blockchain and under the watchful
        eye of the SEC.      In concert with the SEC's mission statement, a
        central, trusted hub would provide sound investor protection and go a
        long way in facilitating capital formation.  As the crypto industry is
        often referred to as the "Wild West," this would bring us to the
        doorsteps of our industrial revolution.















    --  Aggregate Amount Raised   Unlimited.  We should ideally want every
        dollar invested in crypto to have a touchpoint in the United States.    
        We are very much in the midst of a worldwide competition to attract
        crypto-based activity, and our regulatory approach ought to acknowledge
        the reality that even a relatively high dollar limitation on fundraising
        is a non-starter for many projects.  A large war chest of working
        capital for an ambitious project should not be viewed negatively, as
        there is nothing inherently evil about raising a large sum of money and
        then using it to build a big idea as outlined to investors.       In
        fact, for crypto projects, sizable initial offerings may not just be
        warranted, but necessary.  It is important to remember that the crypto
        funding model is different than that of a traditional startup company. 
        Crypto projects generally do not contemplate multiple financing rounds
        and instead prefer to have a finite initial raise, which is distinctly
        different from startups that typically employ a piecemeal approach over
        time at often increasing valuations.  While the crypto model could be
        criticized for excessive funding and overblown valuations in certain
        cases, it generally enables investors to come in at an equal valuation
        to one another and acts as a safeguard against future dilution.     
        Further, with every aspect of business and society being re-examined for
        inefficiencies that can be solved with blockchain technology, disruptive
        projects using unique business models are challenging entire established
        industries and brilliant minds are uncovering new use cases for
        blockchain-based assets that may wind up being among the great
        innovations of our time.  As such, even valuations that appear high
        initially may be dramatically undervalued in the long run, and projects
        may justifiably need significantly more fundraising flexibility than
        available through existing exemptions.      In the aggregate, ICOs
        raised over $3 billion in 2017, and through the first half of 2018,
        despite the high degree of regulatory uncertainty, the industry is on
        pace to raise over $20 billion this year.  With money continuing to pour
        into promising projects and target funding amounts often exceeding the
        limitations provided by available exemptions, it is clear that we need a
        more fitting solution to facilitate crypto investment from the masses. 
        While a correlation admittedly exists between higher dollar volumes and
        the temptation for corruption, the market is already wising up to
        over-funded projects and greedy founder teams, and natural market forces
        will dictate optimal and appropriate funding levels for crypto projects
        over time.      However, while a target funding amount would be
        "unlimited," this freedom would be tempered by certain requirements. 
        Every offering would need to have a clearly defined hard cap to provide
        context for investor expectations, and individual investors would still
        be subject to certain limitations regarding their personal investment
        amounts.  Offerings would be naturally limited by the ability of issuers
        to justify the target funding amount, and restrictive mechanisms powered
        by smart contracts could be employed to ensure the corresponding use of
        funds once they are raised.  Time- or milestone-based fund disbursements
        from escrow accounts could also be self-imposed or mandated to guard
        against outright theft and to incentivize proper behavior.      The
        SEC's continual oversight would act to discourage bad actors, as all
        fundraising activity would be seen, monitored and scrutinized.  With the
        proper mechanics in place as determined by Congress and the SEC, the
        money legitimately needed for the big ideas of tomorrow could be
        attracted and protected.

















    --  Types of Investors     Anyone - including both accredited and
        non-accredited investors.  Anyone with hard-earned cash and the desire
        to deploy it.      Under certain existing exemptions, securities may be
        sold only to "accredited investors," meaning investors that clear
        certain high income or asset thresholds.  Current rules require an
        individual to either (i) have a net worth of at least $1 million,
        excluding the value of one's primary residence, or (ii) make over
        $200,000 in each of the last two years; the idea being that such people
        are "sophisticated" enough to make wise decisions and have money they
        can afford to lose.       However, while its origins may have been
        innocent and its motives noble, the accredited investor definition is
        fraught with inconsistency and illogic, and the concept on the whole is
        now arguably more detrimental than beneficial to the common good.  The
        roots of the modern accredited investor classification date back to the
        early 1980s, when information was more prone to being reserved for the
        privileged and people did not have access to the collective knowledge of
        the world on smartphones in their pockets.  While income and wealth may
        have been better indicators of intelligence, experience and judgment in
        the past, the Internet has undeniably democratized access to knowledge
        and information to a degree that warrants corresponding change.       It
        is also not very difficult to poke holes in the logic of the accredited
        investor definition.  We can all think of examples of people who might
        have a million dollars in the bank but probably think that a
        "prospectus" refers to a promising relief pitcher in Triple A, as well
        as the inverse, such as a college business professor who could write a
        book about capital markets but in many cases is prohibited from
        investing even a dollar into a private company.  The college student who
        diligently studies crypto projects after his or her homework and saves
        up enough cash on the side to potentially benefit from that knowledge
        should not be prevented, nor discouraged, from doing so.  And what about
        the accredited investor making over $200,000 who decides to leave for a
        new job below the threshold - if they are now making $190,000, does
        their "sophistication" suddenly float away like a soul leaving the body?
        If you are wondering about the current percentage of households that do
        not qualify as accredited investors, the answer may surprise you:
        approximately 90%.  Yes, 90%.  Although it may be true that "it takes
        money to make money," we should stop and ask ourselves whether this
        really should be effectively codified.  And demographically, accredited
        investors are a relatively homogenous group consisting primarily of
        older, affluent white men, who through their investment decisions
        ultimately determine the products and services we have in our society.  
        I would ask Congress and the SEC, shouldn't "investor protection"
        include protecting the decisions and dreams of all those would-be
        investors who are essentially banned from investing?  While government
        should undoubtedly play the role of referee, no one likes it when the
        referee determines the outcome of a game.       In addition, although
        the crypto funding timeline is often criticized for fundraising first
        and building second, this temporal change in the fundraising process is
        uniquely tailored to achieving the full democratization of an investment
        opportunity.  Instead of cronies, insiders and repeat players being
        permitted to dominate the crypto investment scene with the exclusive
        inroads and earliest access they have historically enjoyed, the crypto
        approach provides the possibility of a level playing field among
        investors - and in order to truly realize this possibility, all
        investors ought to be included.     At minimum, amending the definition
        in order to allow anyone to invest at least a limited percentage of
        their income or net worth would be a major step in the right direction. 
        Ideally, however, the existence of the accredited investor distinction
        in modern times would be reconsidered on grounds of patronization and
        unfairness.









    --  General Advertising and Solicitation  General advertising and
        solicitation permitted, with a few caveats.    First, before any
        advertising or solicitation can occur, the offering must be registered
        and approved for inclusion on the SEC platform, and second, all
        advertisements and solicitations must include the issuer's web page URL
        from the platform, after being populated by issuers as part of the light
        registration process.  While white papers come in all shapes and sizes,
        a new, standardized format to present details about a project and its
        offering would be mandated, providing clear and complete disclosure
        information.    The uniformity of this data would enable investors to be
        sufficiently informed and to optimally navigate the decision-making
        process; its availability would help to ensure that all investors are on
        equal footing without informational asymmetries; and its centralization
        would enhance the SEC's ability to hold issuers accountable if
        necessary.  Further, by requiring the presence of a direct link to the
        platform web page in all advertisements and solicitations, all the
        strings of an issuer's communications web would lead back to this
        centralized informational safety net.    It is also worth noting that,
        while private solicitation is, of course, private, "general"
        solicitation often ends up having an exclusionary effect as well because
        only certain investors are presented with and/or are aware of any given
        opportunity.  This framework would provide for real general solicitation
        - a central home where investors ranging from the casual to the
        institutional would know to come in order to evaluate all available
        crypto offerings - which would not only benefit issuers by providing
        access to a broader investor pool but would also give investors true
        equality of opportunity.
















    --  Number of Investors   Here is where things get really interesting.     
        Certain existing exemptions allow for an unlimited number of investors
        to participate, and under the proposed new framework, the number of
        investors would also be unlimited; however, the additional requirement
        would be that there must be a minimum number of investors participating
        in an offering, calculated pursuant to a set dollars-to-investors ratio.
        In addition, no individual holder (including founders, management and
        promoters) would be permitted to hold more than a low set percentage of
        a coin or token's total supply.  The permissible ratio and the
        single-investor percentage limit could be established by the SEC, with
        the conceptual target being sufficient "decentralization" of the holder
        base, while the registration and reporting requirements otherwise
        triggered by the shareholder limits of Section 12(g) of the Exchange Act
        would be relaxed.     And finally, if investor interest in a specific
        project caused its target hard cap to be reached and the offering to be
        theoretically oversubscribed, instead of allowing for fundraising in
        excess of the cap or shutting certain investors out, every investor's
        permissible subscription amount would be proportionally decreased, such
        that the cap would be maintained and the investor base would be even
        further decentralized.     Using Mr. Hinman's same and sound logic that
        the sufficient decentralization of a project's management and
        promotional efforts can aid in alleviating concerns regarding fraud and
        abuse, sometimes to the point that a coin or token would not be a
        considered a security altogether, that concept would be applied here to
        the project's overall coin or token supply.      Although there may be
        an entity structure or at least a high degree of organization at the top
        of a crypto project, coin and token holders tend to become bona fide
        evangelists of their favorite project(s) in far higher proportion than
        stockholders of traditional companies, often fulfilling informal
        functions and serving in volunteer roles for a project's benefit.  Aided
        by the never-ending chatter on Telegram, Discord and other digital
        crypto meeting grounds, a distinctly different culture exists in the
        crypto industry, where even an average holder is likely a super-fan of
        the coin or token and thriving digital communities develop around
        projects. This culture ought to be both taken into account and leveraged
        for good.    In addition, the long-term success of a crypto project is
        especially dependent on achieving mass adoption of the newly-created
        network, so a required minimum number of initial investor-evangelists
        provides a strength-in-numbers benefit and, to some degree, an
        incremental investor protection.  It has also been well documented that
        tapping into the "wisdom of crowds" often produces statistical outcomes
        superior to decisions made by the few, so mandating that there be a
        sufficient "crowd" before any money exchanges hands could serve to
        increase the odds of a successful investment.      While there may still
        be organization and direction from the top down, founders and core
        actors would be prevented from excessive initial ownership, and the
        aggregate promotion and "efforts" expended in relation to a crypto
        project with a quantifiably broad investor-evangelist base would be
        sufficiently decentralized - perhaps not enough to warrant full
        "utility" status, but enough to be a meaningful requirement within a
        crypto exemption framework.

National Crypto Exchange

In addition to supporting and facilitating ICOs, the centralized platform could potentially also serve as an exchange for coin and token sales in the secondary market. Existing cryptocurrency exchanges are often outside the scope of U.S. jurisdiction, charge exorbitant listing fees and are infamously prone to major hacking events. A national crypto exchange could employ world-class security measures and would be subject to direct federal oversight, thereby enhancing investor safety and confidence.

Arguments in favor of allowing immediate aftermarket liquidity would be strengthened and, aided further by the cap on initial investor holdings, a mandatory lock-up requirement could be avoided under the exemption. Restricting all holders from selling their coins or tokens for a certain period of time would significantly suppress investor interest, and with the incredible speed at which the crypto industry moves, a blanket ban would go against both crypto culture and practical necessity.

Instead, a more balanced approach could be implemented where only the "centralized" holders of a project are subject to a relatively short lock-up, with such holders identified using the same test, criteria and/or standards that the SEC eventually employs in determining "centralization" as part of the initial security vs. utility classification of a coin or token. This way, those entrepreneurs, managers and promoters (and anyone else) that, in the SEC's determination, contribute to a coin or token being "centralized" (and therefore, a security) would be restricted for a material amount of time within the accelerated crypto environment, while the fundamental liquid nature of cryptocurrency would be maintained to some degree.

Additionally, while a government-run exchange would not engage in the same profit-maximizing behavior of existing exchanges, it could potentially be a significant source of federal revenue.

While it may also work to allow multiple private exchanges to satisfy secondary-market demand similar to registered funding portals under Regulation Crowdfunding, a national exchange would firmly entrench the United States as the global leader of the cryptocurrency world and would align well with the SEC's stated mission to "maintain fair, orderly, and efficient markets."

Conclusion

Overall, the outlined approach seeks to take the best of both the freedom and aspirational characteristics of the cryptocurrency movement and the SEC's protective and organizational capabilities. An industry built almost entirely on the premise that things should be different deserves a regulatory approach that is a significant departure from what has been mostly the same for nearly a century.

This offering framework would provide investors with information, equal access and confidence; it would provide projects with the freedom to raise unlimited capital within a highly structured procedure; and it would provide the SEC with full oversight over the entire process.

Although this framework could be viewed as unworkable for a variety of reasons and certain details would still need to be determined, even if it serves as more of a wish list than future law, Congress and the SEC would be serving their constituencies well by incorporating its principles into their eventual treatment of cryptocurrencies.

These truly are special times, and if cryptocurrency ever does achieve mass adoption on a global scale and becomes a major part of our collective future, being forced to rely on the existing securities laws may cause the U.S. more aggregate harm than good. The mandate to facilitate capital formation is a mandate to support new technologies and accommodate the wishes of the citizenry, with just the necessary amount of protection.

And while this proposed framework may question some of long-standing fundamental pillars of U.S. securities laws and render other exemptions less attractive, with every aspect of business and society being re-examined for inefficiencies and the crypto movement bringing positive change to the parts of the world that are due for change, perhaps the existing securities laws and these other exemptions could be worth re-examining in light of the aforementioned principles.

The cryptocurrency revolution is still in its early stages and may or may not ever fully deliver on its promise, but if it does, the ultimate question will be whether the United States is strategically positioned at its epicenter or is on the outside looking in.

___________________

Brian Novell is VP Legal & Business Development at BX3 Capital and is a graduate of Georgetown University Law Center. He can be reached by email at brian@bx3.io.

About BX3 Capital

We are passionate professionals with decades of combined experience in banking, marketing, accounting, finance, tax, and law, and use our expertise to provide the necessary tools and framework to turn ideas into successful businesses in the blockchain and cryptocurrency space. We believe that the disruption that blockchain technology enables will inevitably lead to increased pushback from regulatory bodies as they see bad actors and noncompliant parties continue to take advantage of the decentralized, pseudonymous nature of the industry. We exclusively work with clients and partners who reflect our core principles of collaboration, ethics, and transparency. BX3 is headquartered in New York, New York. More at bx3.io.

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