Digimarc and HP Inc. Present New "Connected Package" Award

BEAVERTON, Ore., Jan. 29, 2019 /PRNewswire/ --


     
     WHAT:   Digimarc and HP
                 Inc. have teamed
                 up to bring an
                 exciting new
                 category to the
                 Dieline Awards -
                 the Connected
                 Package Award - as
                 a way to expand
                 the understanding
                 of connected
                 packaging and
                 celebrate the best
                 connected package
                 designs in the
                 world. Connected
                 packaging is a
                 form of physical
                 packaging that
                 leverages advanced
                 technology to
                 enable brands to
                 instantly connect
                 with consumers in-
                 store, at home or
                 on the go with
                 minimal impact to
                 the design.
                 Together, HP Inc.
                 and Digimarc offer
                 connected
                 packaging
                 solutions that
                 demonstrate the
                 vast benefits,
                 helping brands:




                                  -- Create an instant communications channel
                                     with consumers' smartphones


                                  -- Provide greater product transparency and
                                     education


                                  -- Offer unique, serialized identities for
                                     special offers, sweepstakes, and
                                     ability to convey product recalls


                                  -- Track and trace products throughout the
                                     supply chain and point-of-sale to
                                     reduce fraud


                                  -- Free up package real estate for brand
                                     and design treatment




               Digimarc is the
                 inventor of the
                 Intuitive
                 Computing Platform
                 (ICP(TM)) that
                 features Digimarc
                 Barcode, an
                 advanced visually
                 imperceptible code
                 that can be
                 serialized during
                 printing on HP
                 Inc. digital
                 presses for
                 product packaging,
                 labels, displays
                 and other print
                 materials.
                 Digimarc Barcode
                 essentially brings
                 a package "to
                 life" and is
                 reliably and
                 efficiently
                 scanned by enabled
                 mobile devices,
                 barcode scanners
                 and computer
                 vision systems.
                 The two companies
                 recently
                 collaborated on a
                 new serialized
                 package printing
                 solution with Link
                 from HP.




               Registration for
                 the Dieline Awards
                 closes on Friday,
                 February 15th,

     
     WHEN:    2019.




               The Dieline Awards
                 2019 winners will
                 be announced live
                 at The Dieline
                 Conference /HOW
                 Design Live 2019
                 in Chicago. All
                 winners will be
                 announced on
                 TheDieline.com in
                 May 2019.




        WHERE:  Create your award
                 entry by
                 registering here.
                 To be considered
                 for the Connected
                 Package Award, you
                 will need to
                 answer a subset of
                 simple questions
                 on your entry
                 form.





     
     WHO:    Now in its 9th
                 year, Dieline
                 Awards formally
                 recognize the
                 absolute best in
                 consumer product
                 packaging design
                 worldwide,
                 bringing awareness
                 to the immense
                 value that lies in
                 well-designed
                 brand packaging.
                 Brand owners,
                 consumers,
                 marketers,
                 agencies, in-
                 house creatives,
                 students, and
                 enthusiasts around
                 the world turn to
                 Dieline Awards as
                 the benchmark for
                 impeccably-
                 designed packaging
                 of consumer
                 products.

About Digimarc
Digimarc Corporation (NASDAQ: DMRC) is a pioneer in the automatic identification of everyday objects such as product packaging and virtually any media, including print, images and audio. Based on the patented Intuitive Computing Platform (ICP(TM)), Digimarc provides innovative and comprehensive automatic recognition technologies to simplify search, and transform information discovery through unparalleled reliability, efficiency and security. Digimarc has a global patent portfolio, which includes over 1,100 granted and pending patents. These innovations include state-of-the-art identification technology, Digimarc Barcode, as well as Digimarc Discover(®) software for barcode scanning, image recognition, and more. Digimarc is based in Beaverton, Oregon, with technologies deployed by major retailers and consumer brands, global banks, U.S. states, film companies and professional sports franchises, among others. Visit digimarc.com and follow us @digimarc to learn more about The Barcode of Everything(®).

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SOURCE Digimarc Corporation