How Brands Develop Trust with Consumers

BEAVERTON, Ore., June 5, 2019 /PRNewswire/ --

     WHAT:             Digimarc
                        Corporation,
                        inventor of the
                        Intuitive Computing
                        Platform(TM)
                        featuring Digimarc
                        Barcode, presents
                        "Why Trust is the
                        New Imperative," a
                        webinar with HP and
                        Edelman. This free,
                        one-hour webinar
                        will explore how
                        product
                        transparency and
                        traceability
                        solutions influence
                        consumer behavior
                        toward brands and
                        drive loyalty. The
                        webinar will
                        examine new
                        research from the
                        Edelman Trust
                        Barometer that
                        highlights how
                        consumers expect
                        easy access to
                        information and
                        increasingly value
                        companies that
                        improve economic
                        and social
                        conditions. The
                        webinar will
                        highlight how:


            --                                                  Being transparent provides savvy
                                                                shoppers with confidence in
                                                                products and practices


            --                                                  Tracking and authenticating
                                                                products anytime and anywhere in
                                                                the supply chain increases trust


            --                                                  Ensuring consumers and partners
                                                                trust your brand is an important
                                                                differentiator today




     WHEN:  June 12, 2019 10am
             PT /1pm ET




     WHERE:                         Register here
                                        
              for
                                                  the webinar.


            If you can't attend,
             register to receive
             a link to the
             recording after the
             live broadcast.




     WHO:   The webinar will
             feature:




            --                                                  Ravi Moorthy, Corporate and Public
                                                                Affairs Managing Director, Edelman


            --                                                  Lois Leslie, Senior Innovation
                                                                Product Manager & Link Technology
                                                                CMO, HP


            --                                                  Heidi Dethloff, VP of Marketing,
                                                                Digimarc

About Digimarc

Digimarc Corporation (NASDAQ: DMRC) is a pioneer in the automatic identification of everyday objects such as product packaging and virtually any media, including print, images and audio. Based on the patented Intuitive Computing Platform (ICP(TM)), Digimarc provides innovative and comprehensive automatic recognition technologies to simplify search, and transform information discovery through unparalleled reliability, efficiency and security. Digimarc has a global patent portfolio, which includes over 1,100 granted and pending patents. These innovations include state-of-the-art identification technology, Digimarc Barcode, as well as Digimarc Discover(®) software for barcode scanning, image recognition, as layers of its ground-breaking Intuitive Computing Platform. Digimarc is based in Beaverton, Oregon. Its Platform is used by major retailers and consumer brands, global banks, U.S. states, film companies and professional sports franchises, among others. Visit digimarc.com and follow us @digimarc to learn more about The Barcode of Everything(®).

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SOURCE Digimarc Corporation