Hornitos® Tequila Teams Up With Bespoke Post To Introduce Limited-Edition "Shot Taker" Gift Box

CHICAGO, Dec. 7, 2020 /PRNewswire/ -- Hornitos® Tequila, a premium tequila brand founded on the principle that nothing great ever happens without taking a chance, today announced the Hornitos Tequila x Bespoke Post Limited-Edition Shot Taker Box, a unique collaboration with likeminded leading lifestyle subscription box company Bespoke Post, a brand which was also established by two visionary founders. The Limited-Edition Shot Taker Box was designed to support and celebrate small business entrepreneurs taking shots in pursuit of their ambitions. Dropping just in time for holiday gifting, the limited-edition Shot Taker Box features a curated collection of lifestyle items created by a diverse range of shot-taking small businesses from across the nation. The Shot Taker Box will be available for purchase beginning Monday, Dec. 7 at https://www.bespokepost.com/hornitos while supplies last.

"As a brand with a history of pushing the boundaries for the betterment of tequila, we know it takes vision, perseverance and a bold, shot-taking spirit to pursue a business ambition, and nobody epitomizes that more than today's small business owners," said Rashidi Hodari, Managing Director of Tequila at Beam Suntory. "In a year when these shot takers are now facing tremendous uncertainty about the future, Hornitos Tequila is proud to Support Small alongside our partners at Bespoke Post and give several visionary small business owners and their products a broader stage during the gift-giving season."

Retailing for $65 and available in limited quantities while supplies last, the Hornitos Tequila x Bespoke Post Limited-Edition Shot Taker Box features five products that were hand-selected from Bespoke Post's Support Small initiative network, part of the company's pledge to champion small businesses as they pursue their passions. These products were thoughtfully curated not only for their quality, but for the shot-taking spirit of their founders as well, including:

    --  Bradley Mountain Utility Roll: Bradley Mountain creator Tyler Axtell
        pursued his passion for design and craftsmanship in his creation of a
        leather and canvas goods company out of a garage in Ocean Beach, in
        2012. The brand inspires a fresh perspective on modern outdoor adventure
        beyond traveling and camping with handmade leather and canvas goods. The
        Utility Roll featured in the Limited-Edition Shot Taker Box conveniently
        fits into your pocket or backpack and can be used to neatly carry and
        store barware accessories.
    --  Hoff & Pepper Mean Green Hot Sauce: In 2013, Hoff & Pepper Co-founders
        Aaron Hoffman and his wife Michelle "Pepper" Hoffman began crafting
        handmade hot sauces and gifting them to family members for the holidays.
        This couple's passion project has rapidly evolved into the commercial
        production of handmade hot sauces, BBQ sauce and seasonings in
        Tennessee. Hornitos Tequila is supporting this family-owned hot sauce
        company on its path to even greater success by featuring its jalapeño
        hot sauce as part of its Limited-Edition Shot Taker Box. This hot sauce
        provides the kick needed to spice up any meal or Hornitos Tequila spicy
        margarita.
    --  Krio River No. 2 Face Oil: Struggling with eczema for many years, Krio
        Founder Tony Johnson took a shot at developing his own skincare line
        with the goal of feeling comfortable in his own skin and sharing this
        achievement with others. This skincare line offers vegan-friendly,
        simple ingredient products inspired by Tony's parents' homeland of
        Sierra Leone. To further support Krio's achievements, the
        Limited-Edition Shot Taker Box is featuring the brand's River No. 2 Face
        Oil, a lightweight and refreshing face oil that provides fresh-looking
        skin all holiday season long.
    --  Revel Gear Trail Hound 30 Feet Camping Light: Revel Gear is a
        charity-minded company, developed by Founders Kody and Brian Plavnicky,
        dedicated to creating efficient, sustainable outdoor products to help
        light the night. With the inclusion of Revel Gear's Camping Lights in
        the Limited-Edition Shot Taker Box, Hornitos Tequila supports this
        brand's mission to provide the perfect outdoor ambiance without the
        unquenchable hunger for timber. The dimmable string light packs small
        and spreads large, making it an easy choice for your next overnight or
        late-night backyard hangout.
    --  Wax Buffalo Blood Orange Candle: Wax Buffalo Founder Alicia Reisinger
        left the stability of her job as a TV producer and on-air host in
        pursuit of her passion for candle making. Creating Wax Buffalo in her
        home kitchen in 2014, Wax Buffalo has since grown to employ more than a
        dozen individuals, with the brand's mission to create imperfect handmade
        products with an edge for every modern home. Hornitos Tequila is aiding
        Wax Buffalo's success with the inclusion of its Blood Orange Scented
        Candle as part of the Limited-Edition Shot Taker Box.

"Bespoke Post was founded to help people discover the under-the-radar, unique and downright awesome brands we love," said Rishi Prabhu, Bespoke Post co-founder. "We're excited to partner with Hornitos Tequila on this project. We see it as a way to double down on this ethos and on our Support Small initiative, created in response to the COVID-19 pandemic. Focused on brands that have taken their shot against the odds, this limited-edition box highlights the quality and spirit that you can really only get from small business owners."

The development of the Shot Taker Box is the latest in a series of initiatives from Hornitos Tequila designed to enable shot takers and change makers from all walks of life, including creators, artists, aspiring entrepreneurs, business owners and fans of the brand. This collaboration also encompasses the brand's "The Shot Fund" initiative, a multi-year, investment platform dedicated to empowering creative entrepreneurs taking shots at trailblazing ventures in their careers.

To purchase the Hornitos Tequila x Bespoke Post Limited-Edition Shot Taker Box, visit https://www.bespokepost.com/hornitos beginning Monday, Dec. 7(th) and while supplies last. To learn more about Hornitos Tequila and its shot-taking brand history, visit www.hornitostequila.com or follow along with Hornitos Tequila on Instagram, Twitter and Facebook.

About Hornitos® Tequila
Hornitos® Tequila has a history of breaking tradition dating back to 1950 when founder Don Francisco launched the brand in honor of Mexican Independence Day. The Hornitos family of tequilas keeps Don Francisco's legacy alive, using the same high standards to cultivate the best and most flavorful agaves, molding them into premium tequilas that everyone can enjoy. He brought the celebrated spirit to new heights with the agave-robust Reposado, broke the rules to create a crystalline Plata, went above and beyond tequila standards to make an ultra-smooth and aromatic Añejo and pushed the boundaries of tequila innovation with whiskey barrel aged Hornitos® Black Barrel® Tequila and Hornitos Cristalino.

70 years later, Hornitos inspires its fans to adopt the same boundary-pushing mindset through its "A Shot Worth Taking" campaign that highlights the extraordinary things that can happen when people are willing to take a chance. Since the inception of "A Shot Worth Taking" in 2017, Hornitos has empowered fans to take their shot and provided funds and opportunities to make their aspirations achievable.

About Bespoke Post
Launched in 2011, Bespoke Post is a New York City-based startup delivering thoughtfully curated goods and guidance through a monthly subscription service and e-commerce shop.

Drink Responsibly. Hornitos(®) Tequila, 40% alc./vol. (©)2020 Sauza Tequila Import Company, Chicago, IL
All trademarks are the property of their respective owners.

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SOURCE Hornitos Tequila