Dada Group Celebrates Top 10 Milestones and Achievements of 2020

SHANGHAI, Dec. 30, 2020 /PRNewswire/ -- Dada Group (Nasdaq: DADA) ("Dada" or the "Company"), China's leading local on-demand delivery and retail platform, is proud to celebrate the Company's top 10 achievements of 2020.

"In a year marked by uncertainty, Dada has consistently offered consumers a safe and efficient shopping experience while achieving impressive growth and geographical expansion", said Philip Kuai, Founder, Chairman and Chief Executive Officer of Dada Group. "We're proud of our progress this year and remain focused on bringing people everything on demand. We look forward to continuing our momentum and building on our success in 2021 and beyond."

Key milestones in 2020 include:

    --  Battle Against Coronavirus: At the onset of the COVID-19 pandemic in
        early 2020, Dada Group launched its "Contactless Delivery" service. JDDJ
        partnered with retailers to launch "Daojia Fresh Market" and set up the
        "Daojia Secured Sourcing Alliance." Hundreds of thousands of Dada Now
        riders were on the front lines of the battle against COVID-19,
        delivering critical supplies to households across China. Dada is pleased
        to have played a key role in supporting the safety and wellbeing of
        citizens around the country.

    --  Listing on NASDAQ: On June 5, 2020, the eve of the Company's 6th
        anniversary, Dada Group successfully listed on the NASDAQ stock
        exchange, becoming the first Chinese on-demand retail company to go
        public in the U.S. Analyst Reports from Goldman Sachs, Morgan Stanley,
        Haitong International and other domestic and international investment
        banks have noted Dada's strong market positioning and long-term

    --  Expansion into Lower-Tier Cities: Dada is committed to providing
        on-demand shopping and delivery services to customers across China, and
        both Dada Now and JDDJ are accelerating the geographic expansion of
        their businesses into lower-tier markets. To date, Dada Now and JDDJ
        cover more than 2,600 and 1,200 counties and cities, respectively. The
        lower-tier market has become a major growth driver for JDDJ, with sales
        in those cities increasing by more than 170% year-on-year in the third
        quarter of 2020.

    --  Technological Empowerment: With its vision to "Bring People Everything
        On Demand," Dada Group is a technology-driven company that works to
        accelerate the development of on-demand retail and improve
        digitalization capabilities. Dada's Haibo system provides omni-channel
        digital solutions for retailers, and has been deployed in more than
        1,500 large- and medium-sized supermarket chain stores. Additionally,
        Dada's Smart Distribution SaaS system opens its technical capabilities
        to help chain brands improve the efficiency of delivery and management
        for their own delivery teams.

    --  Supermarket O2O Leadership: JDDJ has established partnerships with over
        2/3 of the 100 largest supermarket chains in China. In 2020, JDDJ
        strengthened its existing partnerships with leading supermarkets
        including Walmart, Yonghui Supermarket and CR Vanguard, while also
        establishing new partnerships with dozens of regional leaders such as
        Ouya Supermarket, Zhenhua Supermarket, Sanhe Supermarket, Zhebei
        Supermarket, Guihe Supermarket and Sifang Street. JDDJ ranked first in
        market share of supermarket O2O platforms in China and has helped
        consumers across the country enjoy quality products and one-hour
        delivery services.

    --  Enhanced Partnerships with Brands: JDDJ has partnered with more than 130
        domestic and international fast-moving consumer goods (FMCG) brands,
        establishing itself as a leading platform for brand marketing and sales
        growth. In 2020, JDDJ announced enhanced partnership agreements with
        Yili, Mengniu, P&G, Unilever, Mars Wrigley, Pepsi, Nestle, and other
        household names. Events including "Super Brand Day," "Super Fan Day" and
        "Super CP Day" have supported the marketing and branding efforts of
        Dada's partners.

    --  Channel and Product Expansion: Through's Omni-channel Fulfillment
        Program, retailers can be integrated into through JDDJ, allowing
        them to increase their online traffic and user base. While JDDJ's core
        business is in the supermarket category, the smart phone business grew
        at a high rate with more than 6,000 online stores on JDDJ this year. New
        categories such as pets, beauty and clothing also steadily grew.

    --  New Delivery Record: On November 12th, Dada Now's daily delivery orders
        exceeded 10 million, setting a new record. In addition to
        record-breaking delivery order performance, the overall delivery
        fulfillment rate during the Singles Day Festival was over 99%,
        demonstrating Dada's seamless business model and leadership in the
        on-demand retailing logistics industry.

    --  New Service Expansion: In 2020, Dada Now expanded its service boundaries
        and launched new capabilities such as order pickup and collection. Dada
        Pickup provides services including crowdsourcing pickers and digital
        picking management for supermarkets to help stores reduce costs. In
        terms of collection, Dada Now works with JD Logistics to improve the
        efficiency of order collections and the user shipping experience.
    --  Delivery Capacity Upgrades: In 2020, Dada Now upgraded the capacity of
        its three logistics networks: intra-city delivery, last-mile delivery
        and individual delivery. For intra-city delivery, Dada Now launched the
        "Dedicated Delivery" service for chain brands, creating a "stationed +
        crowdsourcing" mixed model to reduce costs, increase efficiency and meet
        personalized distribution needs of each brand. For last-mile delivery,
        Dada Now upgraded the training and assessment of riders to ensure the
        quality and efficiency of deliveries. For individual deliveries, Dada
        Now launched a "Credit Riders" service to deliver high-value orders. The
        Company also created a "one-to-one" delivery service to meet the
        differentiated needs of individual users and small- and medium-sized

About Dada Group

Dada Group is a leading platform of local on-demand retail and delivery in China. It operates JDDJ, one of China's largest local on-demand retail platforms for retailers and brand owners, and Dada Now, a leading local on-demand delivery platform open to merchants and individual senders across various industries and product categories. The Company's two platforms are inter-connected and mutually beneficial. The Dada Now platform enables improved delivery experience for participants on the JDDJ platform through its readily accessible fulfillment solutions and strong on-demand delivery infrastructure. Meanwhile, the vast volume of on-demand delivery orders from the JDDJ platform increases order volume and density for the Dada Now platform. In June 2020, Dada Group began trading on the Nasdaq Global Market, under the ticker symbol "DADA."

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