Sep 25, 2025
IAB Adjusts 2025 Outlook Amid Ad Buyers' Macroeconomic Concerns: Social, Retail Media, CTV Will Still See Double-Digit Growth
Sep 04, 2025
2025 IAB Podcast Upfront: The Industry's Definitive Podcast Marketplace Returns
Aug 06, 2025
Commerce Media Has Entered a New Era and IAB's Connected Commerce Summit Is Where It's Being Defined
Jul 15, 2025
Nearly 90% of Advertisers will Use Gen AI to Build Video Ads, According to IAB's 2025 Video Ad Spend & Strategy Full Report
Jun 26, 2025
IAB Launches Gaming Measurement Framework to Standardize and Elevate Advertising in Gaming
Jun 12, 2025
IAB Updates Centers of Excellence and Expands Leadership Team to Accelerate Industry Innovation
Jun 10, 2025
IAB Releases Digital Advertising Invoice API Specifications for Public Comment
May 20, 2025
IAB Releases General Terms for Digital Advertising Agreements for Public Comment
May 12, 2025
IAB and MRC Release Attention Measurement Guidelines for Public Comment
Apr 30, 2025
IAB Research: Digital Economy Surges to $4.9 Trillion, Fuels 28 Million U.S. Jobs Across All 435 Congressional Districts
Apr 28, 2025
Digital Video is Set to Capture Nearly 60% of All TV/Video Ad Spend in 2025, CTV Rebounds to Double-Digit Growth in 2024, According to IAB
Apr 17, 2025
Digital Ad Revenue Surges 15% YoY in 2024, Climbing to $259B, According to IAB
Apr 09, 2025
IAB Unveils 2025 NewFronts Lineup, Spotlighting What's Next in Streaming
Mar 24, 2025
IAB State of Data 2025: AI Is on the Brink of Transforming How Advertising Works at Its Core
Jan 27, 2025
IAB Data Privacy Study Validates the Consumer Value Exchange and Shows that Privacy and Personalization Can Co-Exist
Jan 16, 2025
IAB Report Highlights Optimism in Digital Advertising with Double-Digit Growth for Retail Media, CTV, and Social
Oct 29, 2024
IAB CHALLENGES FTC'S NEW SUBSCRIPTION RULES IN FEDERAL LAWSUIT
Jul 16, 2024
Business Outcomes Are Now the Top Buyer KPI, According to Part Two of the IAB Digital Video Ad Spend and Strategy Report
Apr 25, 2024
Digital Video Ad Spend Growing Nearly 80% Faster than Media Overall, According to IAB Video Ad Spend and Strategy Report
Feb 08, 2024
IAB and MRC Release Augmented Reality Measurement Guidelines For Public Comment