Sep 28, 2017   SOURCE: PR NewsWire

Pacer Pedometer Launches its Pink October Program

REDWOOD CITY, Calif., Sept. 28, 2017 /PRNewswire/ -- Today, Pacer Pedometer launched its Pink October program in partnership with the National Breast Cancer Foundation (NBCF). During the month of October, which is breast cancer awareness month, Pacer and NBCF encourage supporters of early breast cancer detection and education to download the free Pacer app (available on both Android and iOS).

With more than 60 million worldwide users, Pacer's Pink October program will motivate users to make donations through the NBCF website.

Through Pacer's Pink October program, participants can take part in various walking challenges and earn exclusive badges. Some of the challenges include:

    --  Steps Challenges
    --  Distance Challenges
    --  5K Races
    --  Group Challenges

"Pacer's Pink October provides a way for our users across the world to raise awareness of breast cancer. Their donations will not only fund education but it will help provide women with free mammograms," said Michael Caldwell, Cofounder of Pacer. "We know our Pacer community is very supportive and we look forward to our users stepping up to making a difference."

Pacer is also asking users to post their Pacer Pink October stories, photos and donation screenshots to Pacer's social media using the hashtags #Pacer and #PinkOctober. Pacer and the NBCF will select the top 100 posts, and those users will receive Pacer's Premium upgrade package free for one year ($10,000 total value). You can follow Pacer on Facebook @PacerApp or on Twitter @PacerApp. You can also follow the NBCF on Facebook @nationalbreastcancer or on Twitter @NBCF.

About National Breast Cancer Foundation, Inc.®
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women Now® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigator's highest 4-star rating for twelve years, NBCF provides support through their National Mammography Program, Patient Navigation, Beyond The Shock®, breast health education, and research programs. For more information, please visit www.nbcf.org.

About Pacer Pedometer
Pacer Pedometer is the world's most downloaded daily activity tracking app for iOS and Android. Unlike other apps that require pairing with a wearable device, Pacer runs directly on any smart phone with no need for expensive hardware or extra hassle. It currently has a 5-star rating on the iOS App Store and a 4.6-star rating on the Google Play Store. For more information, please visit www.mypacer.com.

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SOURCE Pacer Pedometer