Jan 9, 2018   SOURCE: PR NewsWire

Michelin Changes the Dialogue Around Worn Tires At NAIAS

GREENVILLE, S.C., Jan. 9, 2018 -- Returning as the exclusive tire sponsor of the North American International Auto Show (NAIAS) in Detroit for the 30(th) consecutive year, Michelin will highlight its commitment to sustainable mobility with a focus on the safety, financial and environmental benefits of worn tire performance.

WHO: Scott Clark, recently appointed as chairman and president of Michelin North America

WHEN: Tuesday, Jan. 16, at 9:35 a.m. EST

WHERE: Michelin's exhibit in Hall A at Detroit's Cobo Center.

WHAT:

    --  Clark will introduce Michelin's global initiative to improve
        understanding among dealers, drivers and others about worn tire
        performance. Currently, the industry standard is to test performances
        (especially braking distances) only for new tires. However, those
        attributes change as tires wear over time and some worn tires deliver
        braking performance that's about the same or better than other new
        tires. Michelin supports testing of worn tires for wet-braking
        performance to make this insight about "long-lasting performance" more
        visible to consumers.
    --  The Koenigsegg Agera RS that recently set a world speed record will be
        publicly displayed for the first time, including the original
        MICHELIN(®) Pilot(®) Sport Cup 2 tires that set the record.
    --  Appearing for the first time in North America, Michelin will preview the
        Maxion Flexible Wheel assembly with Michelin Acorus technology.
        MICHELIN's Acorus technology reinvents the wheel, helping to eliminate
        costly damage from potholes and road debris to tires and rims in larger
        sizes on high-performance or luxury passenger vehicles. The patented new
        technology was developed in collaboration with Maxion Wheels, the
        largest global wheel manufacturer.
    --  The VISION tire concept is Michelin's airless, organic, rechargeable and
        connected tire designed to meet sustainable mobility demands of future
        motorists. MICHELIN's Vision concept recently was selected as one of
        TIME Magazine's "25 Best Inventions of 2017."
    --  Michelin swept the industry's top honors for original quality in the
        Luxury, Passenger Car, Truck/Utility and Performance Sport segments of
        the 2017 J.D. Power Original Equipment Tire Customer Satisfaction Study.
        Michelin has received an all-time total of 84 quality awards since the
        J.D. Power tire study began in 1989.

About Michelin North America

Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle, including airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy-duty trucks and motorcycles. The company has earned a long-standing reputation for building innovative premium tires. In addition to tires, the company also publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Greenville, S.C., Michelin North America (www.michelinman.com) employs about 22,850 and operates 20 major manufacturing plants.

For more information, contact:
Tom Sullivan
Michelin North America
Cell: 704-222-5488
Email: tom.sullivan@michelin.com | www.michelinmedia.com

/PRNewswire -- Jan. 9, 2018/

SOURCE Michelin