Mar 28, 2018   SOURCE: PR NewsWire

Lilumia Launches ZOE, The First Fully Automated Makeup Brush Cleaner

Lilumia Launches ZOE, The First Fully Automated Makeup Brush Cleaner

Never hand wash brushes again, ZOE removes unwanted bacteria from brushes and gently dries your brushes for immediate use!

LOS ANGELES, March 28, 2018 /PRNewswire/ -- Today, Lilumia announces a revolution in beauty and skincare, ZOE, the first fully automated makeup brush cleaner. ZOE's patented technology cleans up to 20 brushes in five minutes, removing oil and makeup leaving your brushes renewed and ready for use.

ZOE's multi-surface cleaning disc is specially designed to remove dirt, oil and makeup from various sized brushes. ZOE is the first brush cleaner to ever feature a gentle yet effective drying cycle by fan, ensuring that brushes are gently dried preserving the integrity of the brush and extending the life.

"I originally designed Lilumia because I hated the process of cleaning my makeup brushes, but I knew that I needed to clean them regularly to prevent unwanted breakouts," says ZOE Taylor, CEO and co-founder of Lilumia. "ZOE is the result of customer feedback, suggestions from professional makeup artists and our commitment to continuously improve the product. ZOE is 30% faster and smaller than our current brush cleaner, Lilumia 2, and creates a complete cycle with washing, rinsing and drying hands free! We want ZOE to set the standard in beauty hygiene and with the improvements we have made with this device, she is certainly on her way."

ZOE also comes with Lilumia's proprietary cleaning solution to ensure that bacteria is removed from the brushes in the washing cycle. ZOE is very simple to use. Makeup brushes can be cleaned in three simple steps:

    1. Pour liquid - pour warm water into the clean water section and cleaning
       solution onto the Lilumia cleansing disc.
    2. Load brushes - load up to 20 makeup brushes, with large brushes on the
       outside and smaller brushes on the inside to take advantage of the
       multi-surface cleaning disc.
    3. Push button - ZOE automates the rest of the process, washing and rinsing
       brushes in just five minutes and then lifted away from the cleaning disk
       as a fan circulates cool air through your brushes; drying them without
       damage.

ZOE is now available for pre-order through Indiegogo at limited quantity discount of up to 50%. ZOE is available for purchase in black, white and hologram colors. ZOE will be available in retail this Summer 2018, starting at $149 MSRP. To pre-order ZOE now you can visit: www.indiegogo.com/ZOEIsHere

ABOUT LILUMIA INTERNATIONAL
Lilumia was launched by Zoe Taylor, who was frustrated by the time consuming ritual of makeup brush cleaning. In 2015, she launched Lilumia to the market. Committed to improving the beauty experience for women, an improved version, Lilumia 2, was introduced in 2016. With integration of customer feedback and advancements in product technology, ZOE launches as the first fully automated makeup brush cleaner on the market, both washing and drying makeup brushes safely and effectively.

Media contact:
Ronjini Joshua
192477@email4pr.com
949-295-9779

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SOURCE Lilumia International