Kia Motors America Announces March Sales

Kia Motors America Announces March Sales

Record-Setting Performance by the Sportage CUV Propels Kia to Highest March Sales Total Since 2016

IRVINE, Calif., April 3, 2018 /PRNewswire/ -- Kia Motors America today announced March sales of 50,645 vehicles, a 2.5-percent increase over the same period last year. The month was highlighted by best-ever March sales of the Sportage CUV, which were up more than 41-percent over the same period last year. In addition, four other Kia models realized significant increases in sales year-over-year, including the Cadenza and Rio, which were up 75.5- and 72.3-percent, respectively, and the Soul and Sorento models, which posted 5.0- and 3.6-percent gains.

"Kia's retail sales continue to climb with five models posting gains year-over-year, despite a 15.9-percent decrease in fleet sales," said Bill Peffer, vice president, sales operations, Kia Motors America. "With Stinger sales rising and the Sportage CUV setting monthly sales records in each of first three months of the year, Kia enters the second quarter with tremendous momentum and several important new, high-volume products on the horizon, including the refreshed Sorento and all-new Forte sedan."

About Kia Motors America

Headquartered in Irvine, California, Kia Motors America continues to top quality surveys and is recognized as one of the 100 Best Global Brands and 50 Best Global Green Brands by Interbrand. Kia serves as the "Official Automotive Partner" of the NBA and LPGA and offers a complete range of vehicles sold through a network of nearly 800 dealers in the U.S., including cars and SUVs proudly built in West Point, Georgia.*

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert.

* The Sorento and Optima GDI (EX, SX & Limited and certain LX Trims only) are assembled in the United States from U.S. and globally sourced parts.

      MONTH OF MARCH YEAR-TO-DATE
      -------------- ------------

     Model                      2018   2017    2018    2017
     -----                      ----   ----    ----    ----

     Rio                       2,147  1,246   5,025   3,072
     ---                       -----  -----   -----   -----

     Forte                     9,381 10,289  23,731  25,062
     -----                     ----- ------  ------  ------

     Optima                    8,010 10,204  19,610  26,945
     ------                    ----- ------  ------  ------

          Cadenza                767    437   2,179   1,125
          -------                ---    ---   -----   -----

     Stinger                   1,555    N/A  3,920     N/A
     -------                   -----    ---  -----     ---

     K900                         37     43      91     108
     ----                        ---    ---     ---     ---

     Soul                      8,849  8,426  21,418  23,920
     ----                      -----  -----  ------  ------

     Niro                      2,478  2,704   6,335   4,889
     ----                      -----  -----   -----   -----

     Sportage                  7,880  5,560  19,459  15,414
     --------                  -----  -----  ------  ------

     Sorento                   8,027  7,751  21,386  20,775
     -------                   -----  -----  ------  ------

     Sedona                    1,514  2,769   3,791   6,418
     ------                    -----  -----   -----   -----

     Total                    50,645 49,429 126,945 127,728
     -----                    ------ ------ ------- -------


CONTACT: James Bell, 949.468.4625, jbell@Kiausa.com, Brian Devenny, Zeno Group for Kia Motors America , 949.468.4818, brian.devenny@zenogroup.com

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SOURCE Kia Motors America