UNIVERSAL PICTURES AND RYOT PRESENT 'FIRST MAN': VIRTUAL REALITY EXPERIENCE, BY CREATEVR

UNIVERSAL CITY, Calif., Oct. 3, 2018 /PRNewswire/ --


     
     WHAT:        In celebration of
                      the feature film
                      FIRST MAN,
                      Universal
                      Pictures and
                      RYOT present the
                      FIRST MAN:
                      VIRTUAL REALITY
                      EXPERIENCE,
                      which debuts at
                      select AMC
                      Theatres lobbies
                      --in the
                      Positron
                      Voyager(R) chair
                      --in Los
                      Angeles, San
                      Francisco, New
                      York City and
                      Washington, D.C.




                    In Universal's
                      riveting new
                      drama, FIRST
                      MAN, astronaut
                      Neil Armstrong
                      (Ryan Gosling),
                      commander of
                      NASA's Apollo 11
                      mission,
                      successfully
                      breaks the bonds
                      of Earth to
                      become the first
                      person to walk
                      on the lunar
                      surface.
                      Audiences will
                      now be able to
                      take that
                      dangerous,
                      thrilling
                      journey in
                      Armstrong's
                      place, from NASA
                      Mission Control,
                      to the cockpit
                      of the Apollo 11
                      as it breaks
                      through Earth's
                      atmosphere, to
                      the moment the
                      lunar module
                      lands on the
                      moon.




        EXPERIENCE:  RYOT and CreateVR
                      deployed state-
                      of-the-art
                      virtual reality
                      tech to create
                      an experience so
                      real, it's as
                      close as you can
                      get to going to
                      the moon without
                      leaving Earth.




                                               --  You begin our journey in NASA's
                                                    Mission Control, where you can
                                                    explore and see exclusive video
                                                    of First Man, including
                                                    interviews with Oscar-winning
                                                    director Damien Chazelle (La La
                                                    Land), and stars Ryan Gosling and
                                                    Claire Foy about the courage and
                                                    daring of the Apollo 11 mission.


                                               --  You are then placed in Armstrong's
                                                    shoes -and in his seat -inside
                                                    the Apollo 11 Command Module,
                                                    seconds before launch. The
                                                    interior of the spacecraft is
                                                    historically accurate and finely
                                                    detailed in the placement and
                                                    appearance of every switch, knob,
                                                    dial and window.


                                               --  You feel the immense, barely
                                                    contained power of the Saturn V
                                                    rocket as it lifts you out of
                                                    Earth's orbit and into zero-
                                                    gravity.


                                                --  Then, you will arrive at Day 4 of
                                                    the mission, in lunar orbit, and
                                                    will begin the descent to the
                                                    surface of the moon.


                                               --  You will pilot the Lunar Module,
                                                    The Eagle, next to fellow
                                                    astronaut Buzz Aldrin (Corey
                                                    Stoll), as you experience,
                                                    firsthand, Armstrong's grit,
                                                    determination and nerves of steel
                                                    as you land safely on the lunar
                                                    surface. Both the Earth and the
                                                    moon are built to scale, so the
                                                    veracity and authenticity of the
                                                    experience is as close to reality
                                                    as possible.




                               FIRST MAN is the
                                 latest cinematic
                                 VR theater
                                 experience to
                                 debut on
                                 Voyager(R), the
                                 world's first
                                 full-motion
                                 chair designed
                                 for cinematic
                                 VR, created by
                                 technology
                                 studio Positron.
                                 Voyager(R)
                                 delivers a
                                 completely new
                                 level of
                                 immersion in VR
                                 by providing a
                                 comfortable,
                                 fully integrated
                                 personal VR
                                 theater that
                                 incorporates
                                 motorized
                                 rotation and
                                 pitch motion,
                                 haptic feedback,
                                 volumetric 6DOF
                                 (6 degrees of
                                 freedom),
                                 interactivity,
                                 spatial audio,
                                 premium VR
                                 headsets, and
                                 specialized
                                 seating.




                    "The FIRST MAN:
                      VIRTUAL REALITY
                      EXPERIENCE has
                      been specially
                      designed and
                      customized for
                      Voyager(R),"
                      says Positron
                      CEO Jeffrey
                      Travis. "The
                      unique motion
                      and haptics in
                      the chair,
                      combined with a
                      true volumetric
                      environment,
                      recreates an
                      unmatched,
                      spine-tingling
                      experience of
                      journeying
                      inside the
                      Apollo 11 from
                      take-off to the
                      first lunar
                      landing. In
                      addition, FIRST
                      MAN is the first
                      VR experience
                      for Voyager(R)
                      that brings 6DOF
                      (6 degrees of
                      freedom) and
                      interactivity to
                      the Voyager(R)
                      platform. We
                      can't wait for
                      audiences to
                      experience this
                      new level of
                      immersion, and
                      we are proud to
                      partner with
                      Universal on
                      this historic
                      project."




                    For Universal,
                      this VR
                      collaboration
                      was an ideal fit
                      for First Man.
                      "The film First
                      Man is an
                      immersive
                      experience in
                      and of itself,
                      thanks to the
                      first-person
                      POV design by
                      director Damien
                      Chazelle," says
                      Universal
                      Executive Vice
                      President of
                      Creative
                      Content, Austin
                      Barker. "So
                      we're thrilled
                      to have brought
                      together real
                      pioneers in the
                      VR space to
                      collaborate on
                      this experience.
                      This was both a
                      fantastic and
                      obvious
                      opportunity for
                      us.  This is as
                      close as most of
                      us will ever get
                      to being an
                      astronaut, if
                      only for a few
                      minutes."




                    In producing the
                      cinematic
                      interactive VR
                      experience, RYOT
                      achieved
                      incredible
                      visual fidelity
                      - leveraging the
                      digitally
                      scanned film in
                      tandem with the
                      full-motion
                      Positron
                      Voyager(R) chair
                      to create the
                      sensation of
                      sharing a
                      confined capsule
                      with another
                      astronaut. The
                      Los Angeles-
                      based immersive
                      media company
                      has also been
                      behind some of
                      the first-ever
                      VR films for
                      outlets like
                      HuffPost,
                      Associated Press
                      and The New York
                      Times.




                    "RYOT productions
                      consistently
                      place viewers
                      inside an
                      experience that
                      explores the
                      full depth and
                      range of the
                      human journey -
                      and perhaps no
                      journey is more
                      monumental than
                      that of Neil
                      Armstrong's,"
                      says Bryn
                      Mooser, CEO and
                      co-founder of
                      RYOT. "We're
                      honored to have
                      played a role in
                      amplifying
                      Damien
                      Chazelle's
                      desire to place
                      audiences in
                      Armstrong's
                      shoes unlike
                      anything that's
                      come before -
                      and the fact
                      that we've been
                      able to simulate
                      a feeling that
                      only a handful
                      of astronauts
                      have experienced
                      just stands as
                      testament to the
                      limitless
                      potential VR
                      storytelling
                      holds for the
                      future of
                      entertainment."





     
     WHERE:       Universal Cinema
                      AMC at CityWalk
                      Hollywood, Los
                      Angeles


                     AMC Metreon 16,
                      San Francisco


                     AMC Georgetown
                      14, Washington,
                      D.C.


                     AMC Lincoln
                      Square, New York
                      City





     
     WHEN:        Friday, October 5
                      -Sunday,
                      October 14 in
                      LA, San
                      Francisco,
                      Washington, D.C.


                     Saturday, October
                      6 -Sunday,
                      October 14 in
                      New York City


                     Hours vary. Check
                      with your
                      participating
                      theater.

About FIRST MAN
On the heels of their six-time Academy Award(®)-winning smash, La La Land, Oscar(®)-winning director Damien Chazelle and star Ryan Gosling reteam for Universal Pictures' First Man, the riveting story behind the first manned mission to the moon, focusing on Neil Armstrong and the decade leading to the historic Apollo 11 flight. A visceral and intimate account told from Armstrong's perspective, based on the book by James R. Hansen, the film explores the triumphs and the cost--on Armstrong, his family, his colleagues and the nation itself--of one of the most dangerous missions in history.

Written by Academy Award(®) winner Josh Singer (Spotlight, The Post), the epic drama of leading under the pressure of grace and tragedy is produced by Wyck Godfrey & Marty Bowen (The Twilight Saga, The Fault in Our Stars) through their Temple Hill Entertainment banner, alongside Isaac Klausner (Love, Simon) and Chazelle. Steven Spielberg, Adam Merims and Singer executive produce, while DreamWorks Pictures co-finances the film. www.firstman.com

About RYOT
RYOT is Verizon's Emmy Award®-winning, Academy Award®-nominated next generation motion picture studio that combines compelling storytelling with immersive experiences. RYOT has produced a range of feature-length and short-form content in traditional and immersive formats with festival premieres at Sundance, Tribeca, SXSW, and Hot Docs among others. Highlights include back-to-back Academy Award® nominations for Best Documentary Short. In 2018, RYOT opened a state-of-the-art motion capture studio with the mission to create the new content formats of the future. RYOT'S films can be seen on HBO, Showtime, Netflix, Hulu, ESPN, National Geographic.

About CreateVR
CreateVR is an Emmy Award(®)-nominated immersive entertainment studio. Using virtual reality and cutting-edge technologies, CreateVR builds innovative, cinematic, award-winning experiences for films and brands. CreateVR is a division of Los Angeles-based entertainment marketing agency Create Advertising Group, the award-winning team behind trailers for countless films, television and streaming shows.

About Positron and Voyager(®
)
Positron is a VR technology studio based in Los Angeles that is focused on cinematic VR. The team includes mechatronics engineers, designers, software developers and artists who collaborate together to create premium VR experiences and products. Voyager(®) is the first full-motion chair platform designed for cinematic VR. Integrating beautiful design and high-end engineering, it reflects a passion for VR storytelling. Voyager(®) delivers a completely new level of immersion in VR by providing a comfortable, fully integrated personal VR theater that incorporates whisper-quiet robotic rotation and pitch motion, audio-driven haptic feedback, scent dispensing, cabin lighting and specialized seating. Voyager(®) systems also support interactive content. Its unique software and hardware technology integration enables nuanced motion and haptic tracks to be encoded along the featured content's visual and spatial audio tracks. The chair precisely guides the viewers' attention to points of interest in the experience, while also allowing a viewer-controlled motion mode. Voyager(®) units are available now for select theaters, hotels, concerts, and events that desire to provide a premium VR experience.

About Universal Pictures
Universal Pictures is a division of Universal Studios (www.universalstudios.com). Universal Studios is part of NBCUniversal. NBCUniversal is one of the world's leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group and world-renowned theme parks. NBCUniversal is a subsidiary of Comcast Corporation.

FIRST MAN arrives in IMAX(®) and theaters nationwide on Friday, October 12, 2018.
www.firstman.com

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SOURCE Universal Pictures