Mouthwash: Worldwide Market Analysis & Opportunities to 2023 - Growing Demand for Alcohol-free Mouthwash

DUBLIN, Dec. 10, 2018 /PRNewswire/ --

The "Global Mouthwash Market 2019-2023" report has been added to ResearchAndMarkets.com's offering.

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The mouthwash market will register a CAGR of close to 6% by 2023.

Growing popularity of private-label brands to gain traction in the market. Private-label brands are growing in popularity in the global mouthwash market. Private-label companies focus on delivering value at low prices. Hence, discount stores are not keen on selling branded products, which has resulted in the growth of private labels.

Innovation and portfolio expansion are driving the global mouthwash market. The introduction of mouthwash products with flavors by vendors along with portfolio expansion is driving the global mouthwash market.

The presence of alternative oral care products hinders the growth of the global mouthwash market. Toothpaste and toothbrush dominate the global oral care market. Mouthwash is considered a secondary oral care product. The price of mouthwash products also restricts its adoption.

Key Players

    --  Colgate-Palmolive Company
    --  GlaxoSmithKline
    --  Johnson & Johnson Services
    --  Procter & Gamble
    --  Unilever

Topics Covered

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

PART 04: MARKET SIZING

PART 05: FIVE FORCES ANALYSIS

PART 06: MARKET SEGMENTATION BY PRODUCT

    --  Market segmentation by product
    --  Comparison by product
    --  Alcohol-containing mouthwash - Market size and forecast 2018-2023
    --  Alcohol-free mouthwash - Market size and forecast 2018-2023
    --  Market opportunity by product

PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

    --  Market segmentation by distribution channel
    --  Comparison by distribution channel
    --  Offline - Market size and forecast 2018-2023
    --  Online - Market size and forecast 2018-2023
    --  Market opportunity by distribution channel

PART 08: CUSTOMER LANDSCAPE

PART 09: MARKET SEGMENTATION BY END-USER

    --  Market segmentation by end-user
    --  Comparison by end-user
    --  Adult - Market size and forecast 2018-2023
    --  Children - Market size and forecast 2018-2023
    --  Market opportunity by end-user

PART 10: GEOGRAPHIC LANDSCAPE

    --  Geographic segmentation
    --  Geographic comparison
    --  EMEA - Market size and forecast 2018-2023
    --  Americas - Market size and forecast 2018-2023
    --  APAC - Market size and forecast 2018-2023
    --  Key leading countries
    --  Market opportunity

PART 11: MARKET SEGMENTATION BY ACTION

PART 12: DECISION FRAMEWORK

PART 13: DRIVERS AND CHALLENGES

PART 14: MARKET TRENDS

    --  Growing popularity of private-label brands
    --  Access to distribution channels through omni-channel strategy
    --  Growing demand for alcohol-free mouthwash

PART 15: VENDOR LANDSCAPE

    --  Overview
    --  Landscape disruption
    --  Competitive scenario

PART 16: VENDOR ANALYSIS

    --  Vendors covered
    --  Vendor classification
    --  Market positioning of vendors
    --  Colgate-Palmolive Company
    --  GlaxoSmithKline
    --  Johnson & Johnson Services
    --  Procter & Gamble
    --  Unilever

For more information about this report visit https://www.researchandmarkets.com/research/2gzq4k/mouthwash?w=5

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