Oracle and Zoom Help Organizations Infuse Video into Customer Engagements

REDWOOD SHORES, Calif., Sept. 29, 2020 /PRNewswire/ -- Oracle today announced new integrations between Oracle Fusion Cloud Customer Experience (CX) and Zoom that will help sales, marketing, and customer service teams seamlessly incorporate video into existing processes and workflows in order to make every customer interaction better.

"We are pleased to be able to work with the Oracle team to help our customers reach and engage their audiences in new and innovative ways," said Oded Gal, chief product officer, Zoom. "The need for all businesses to rethink customer engagements has accelerated this year and Oracle was the perfect partner for us to work with to integrate video into the customer experience."

To support the rapid growth in digital selling, marketing, and customer service, Oracle and Zoom are introducing a series of integrations between Zoom's communications platform and Oracle Cloud CX applications.

    --  Marketers: A new integration with Oracle Eloqua, part of Oracle CX
        Marketing, helps marketers improve the performance of multi-channel
        demand generation and nurture programs. With the integration, marketers
        will be able to deliver richer digital events and improve the
        performance of webinars by quickly and easily collecting and analyzing
        data surrounding engagement and registration. The integration will also
        help marketers deliver a consistent experience and improve customer
        engagement by leveraging branded assets (i.e. emails, landing pages,
        forms) across channels.
    --  Customer Service Agents: A new integration with Oracle CX Service will
        help service teams improve customer satisfaction by solving incidents
        faster and delivering a more contextual and personalized customer
        experience. In addition, service agents will be able to better build
        relationships and get answers from colleagues faster by using video to
        improve collaboration between teams while working remotely.
    --  Sales Teams: A new integration with Oracle CX Sales will help sales
        teams use video to engage with customers and prospects. Sales teams will
        be able to schedule or start a Zoom meeting in the context of a sale
        against an account, contact, lead, opportunity, or proposal. In
        addition, sales teams will be able to view the Zoom interaction as part
        of a feed, record and save a meeting for later, and even run a
        transcription to capture insights from the meeting.

"Zoom is increasingly a part of our everyday professional and personal lives and we are proud to work with the Zoom team to help our customers innovate with video and seamlessly incorporate it with their existing sales, marketing, and customer service applications," said Rob Tarkoff, executive vice president and general manager, Oracle Cloud CX and Data Cloud. "Now more than ever, video has become a critical channel for brands to engage customers. This is not a nice to have - it is now table stakes and when fully integrated, video is an incredible tool for brands to deliver memorable experiences."

About Oracle
The Oracle Cloud offers a complete suite of integrated applications for Sales, Service, Marketing, Human Resources, Finance, Supply Chain and Manufacturing, plus Highly Automated and Secure Generation 2 Infrastructure featuring the Oracle Autonomous Database. For more information about Oracle (NYSE: ORCL), please visit us at www.oracle.com.

Trademarks
Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

View original content to download multimedia:http://www.prnewswire.com/news-releases/oracle-and-zoom-help-organizations-infuse-video-into-customer-engagements-301139594.html

SOURCE Oracle