Despite Year Full of Challenges Due to Coronavirus, Lockdowns and School Closures, Jelly Bean Rubber Mulch is Poised to Set Sales Record
While not immune to the unique challenges 2020 delivered, Jelly Bean Rubber Mulch will sell more product this year than ever before thanks to emerging markets and an innovative sales and marketing push.
Due to COVID-19 an alarming 31% of small businesses ceased operations during the pandemic according to a May 2020 report by Facebook, yet Jelly Bean Rubber Mulch was able to maintain operations throughout.
“Our main advantage in terms of staying open throughout the COVID-19 pandemic is our distributed workforce. Our team operates remotely, while our manufacturing, warehouses and fulfillment centers are spread throughout the country. This was, and still is, a saving grace for us,” explains Jelly Bean Rubber Mulch CEO Nic Campesi.
The distributed model is effective for Jelly Bean due to the localized nature of lockdown policies, and outbreaks, allowing the business to pivot quickly to avoid any disruption in service.
In 2020 Jelly Bean Rubber Mulch sold the most product ever in the 13 year history of the company.
“We were able to make strides by marketing to customers that have turned their focus to outdoor well being. Combine this fact with many schools, headstarts, and community parks renewed interest in the product as children return to the playground, and that’s how we’ve been able to land a banner year,” notes Campesi.
The company is not resting on its laurels by any means. There are plans to roll out several new non-toxic rubber products in the near future, and continue to keep the organization lean and flexible to meet the changing business landscape.
For more information visit www.JellyBeanRubberMulch.com. Find high resolution images and b-roll on the Jelly Bean media page.
About Jelly Bean Rubber Mulch
Jelly Bean is a sterile 100 percent latex and wire free pre-consumer virgin rubber mulch product. Containing no such toxins or harmful VOC’s as tire mulch. The product is odorless and completely free of contaminants. Jelly Bean does not hold heat. The product offers an industry-best safety fall rating exceeding CPSC guidelines.
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