Nov 7, 2023   SOURCE: BusinessWire

Bearaby Launches All-New Warmables Collection to Expand Sustainable Wellness

Bearaby, the sustainable home wellness brand on a mission to create a calmer, more comforted world: one nap at a time, announced today the launch of their all-new Warmables Collection. This line - which includes a weighted eye mask and a warmable lap pad, neck wrap, and water bottle - sustainably combines the warmth of thermotherapy with the weighted benefits of deep touch pressure (DTP) - both aimed at addressing the physical symptoms of anxiety and pain that manifest in the body and provide an overall sense of wellness. This launch marks a new category expansion for the Bearaby team as they broaden their suite of home wellness offerings and work to create a calmer world.

As leaders in wellness, the Bearaby team has proudly crafted the all-new Warmables line with tension-melting Terraclay™- Bearaby’s proprietary natural clay, which is biodegradable and has the remarkable ability to store heat for extended periods. The Terraclay™ was created to strategically consider the product's entire life cycle from design to disposal, minimizing waste and environmental impact. With the use of Terraclay™, the Warmables line is plastic-negative, Fairtrade, and meets Global Recycled Standard, all while negating the effects of plastics and chemicals found in conventional hot/cold packs that are harmful to the environment.

“We've listened closely to our Bearaby customers and identified the growing demand for better solutions in addressing anxiety and pain,” said Bearaby Founder Kathrin Hamm. “Our Terraclay™ Warmables Collection merges the therapeutic power of weight and heat to target those areas where tension hits hardest: the neck, stomach, back, and jaw. We are proud to offer a soothing blend of comfort and therapy, providing a holistic approach to well-being with our new Warmables collection.”

The Bearaby Warmables Collection will offer:

  • The Snuggler ($69, 2.5 lbs) - This gently weighted heated bottle snuggles the body to ease pain and help you sleep better. The Snuggler has all the benefits of deep touch pressure relief in a compact option.
  • The Dreamer ($49, 0.75 lbs) - A gently weighted sleep mask that blocks out light and cradles your eyes to help you drift off into dreamland. A perfect fit for back and side sleepers alike.
  • The Calmer ($69, 2 lbs) - An ergonomically designed, heated, and gently weighted neck wrap that prevents tension and provides warm, calming relief to the neck, back, and shoulders. The Calmer Neck Pillow has been certified by the American Chiropractic Association (ACA).
  • The Lounger ($129, 7lbs) - A compact, gently weighted, and heated lap blanket to calm the senses, ease tension, and promote relaxation and better sleep.

Covering areas of the body where tension builds most, the Warmables Collection is easily warmed in your microwave or stove - providing a safer alternative to electric thermotherapy tools. The Warmables Collection is exclusively available to purchase at www.bearaby.com. For more information, please visit www.bearaby.com or @mybearaby on Instagram.

About Bearaby
Bearaby is a sustainable home wellness brand on a mission to create a calmer, more comforted world: one nap at a time. Every Bearaby product prioritizes holistic wellbeing, sustainability, and exceptional design to bring about revolutionary rest, naturally. To experience Bearaby, please visit www.bearaby.com or @mybearaby on Instagram.