MACH Alliance Announces MACH Impact Award Winners

MACH Alliance, a not-for-profit industry body dedicated to advocating for open, best-of-breed technology ecosystems, has revealed the winners of its MACH Impact Awards, with Kraft Heinz and Clarks earning inaugural Grand Prix honors. The awards program caps off the first night of the organization’s flagship MACH THREE conference, held June 17-18 in New York City. This is the third year for the awards.

The MACH Impact Awards recognize organizations who have demonstrated tremendous value through digital transformation projects that successfully implement a MACH approach. This year’s contest saw a 20% increase in entries.

Overall, MACH Alliance handed out 10 MACH Impact Awards, recognizing projects from focus industries, and project teams and individuals. New to the MACH Impact Awards in 2024 include:

  • Expansion into the categories of travel, tourism and hospitality, and consumer product goods manufacturing, as well as launching a “Best New Breaking Ground Project” award for companies paving the way in a new sector.
  • Two “Grand Prix” awards in “Best Digital Experience” and “Best Overall Change,” where the category award winners vie for a best-of-the-best honor, as chosen by the expert panel of judges.

“We are seeing companies implement MACH projects across a growing range of industries and geographic markets like never before, which speaks to the importance of operating a flexible, modern, and composable technology infrastructure,” said Holly Hall, managing director, MACH Alliance. “Our 2024 global research discovered that 9 in 10 IT decision-makers say composable technology will be instrumental to the success of their organization in the next five years.”

Official winners of the 2024 MACH Impact Awards are:

  • Best B2B Project: Hynds Group
  • Best Retail Project: Clarks
  • Best Health & Wellness Project: Vision Healthcare
  • Best Travel, Tourism, & Hospitality Project: Wendy’s
  • Best Manufacturing (consumer goods) Project: Kraft Heinz
  • Breaking New Ground Project: Micheldever
  • Team of the Year Award: Varner
  • Contributor of the Year Award: Justin Thomas, head of digital experience, Kraft Heinz
  • Grand Prix — Best Overall Change: Clarks
  • Grand Prix — Best Digital Experience: Kraft Heinz

During the event, special recognition was given to Daniel’s Music Foundation, a New York-based nonprofit that provides accessible music programs to people living with a disability.

For a full list of nominees and winners, visit The MACH Impact Awards page.

About MACH Alliance

The MACH Alliance is a [501(c)(6)] non-profit organization, governed by an independent board and does not endorse specific vendors, members or otherwise. The Alliance was formed in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native SaaS and Headless. All MACH Alliance members meet certification principles that are published on the website.

The MACH Alliance welcomes technology companies and individual industry experts who share the same vision for the future. Learn more at, read here about MACH certification and follow us on Twitter, LinkedIn and Instagram.