Leading Retailers Tap the Persuasive Power of Social Proof with Taggstar

At CommerceNext 2025, Taggstar will showcase its suite of conversion messages powered by AI to elevate customer experiences and boost sales

LONDON, June 9, 2025 /PRNewswire-PRWeb/ -- Retailers face a tough challenge: they're spending heavily on digital ads to bring in shoppers, but only 1-3% of that traffic actually converts. To match the 20-40% conversion rates seen in stores, retailers must deliver the same personalized attention, social validation and trust online that customers receive in person.

Social proof leader Taggstar today announced its latest innovations in AI-powered conversion messaging that brings the best of in-store shopping to the online experience to accelerate sales. Now, retailers can kickstart a comprehensive conversion strategy that combines social proof with new Attribute Messaging and Dynamic Badging to deliver measurable uplift within weeks of going live. The new suite of conversion messaging products will be showcased at the upcoming 2025 CommerceNext Growth Show in New York City (Kiosk #339).

Fabletics is part of a growing community of leading brands and retailers that has turned to Taggstar to elevate the digital shopping experience with conversion messages that are authentic, relevant, and real-time. Taggstar clients include Steve Madden, Uncommon Goods, GoPro, Living Spaces, Lulus, Radley, Charles Tyrwhitt, Marks & Spencer, and many more.

A Conversion Messaging Platform

Taggstar leverages real-time data and AI to deliver authentic, impactful and relevant messaging across the digital shopping journey, at the right time, resulting in proven and significant conversion uplifts within weeks.

    --  Social Proof: Supercharge product decisioning by using the wisdom of the
        crowd to give shoppers the confidence to buy. Relevant and quantifiable
        social proof messages such as "57 people are looking at this now",
        "Trending - last purchased 3 mins ago", or #1 Bestseller in shoes" are
        fully customizable and can be integrated with third-party technologies
        such as review messaging, combining two proven conversion optimization
        solutions.

    --  Attribute Messaging: Capture shoppers' attention and keep them on-site
        longer by highlighting key information that is often hidden below the
        fold, such as Cruelty Free, Waterproof, or Hydrating. AI-powered
        messages can be created using any attributes in a retailer's product
        data feed: features, benefits, overstock, materials, collections, etc.
        Combined with social proof, attribute messages help shoppers spot
        product info that's important to them, while encouraging them to buy
        with the power of social proof further increasing conversion.

    --  Dynamic Badging: Automate product badging and deliver promotions and
        offers that emphasize low stock, price drops, new items, sales,
        exclusives, and more. Taggstar automatically displays relevant badges
        for the retailer on any products that meet the merchandising rules,
        freeing up manual resources and increasing effectiveness.

Taggstar also unveiled key AI innovations to continue to boost conversion rates for eCommerce. This includes AI optimization to deliver the right message, or combination of messages, at the right time in the customer buying journey. In addition, Taggstar is introducing its new AI Merchandising Copilot that automatically suggests important product attributes as potential messages with little to no effort from users.

"Real-time messaging helps customers convert, because they can see that a product is popular, it's trending, it's selling fast," said Marjorie Leonidas, CEO of Taggstar. "Timed perfectly in the buying journey, these messages provide shoppers with the validation they need--boosting immediate sales and supporting long-term growth."

Join Taggstar at CommerceNext 2025

The CommerceNext 2025 conference takes place from June 24-26 at the New York Hilton Midtown. Attendees can visit Taggstar at Kiosk #339 for more information and hands on demos. Taggstar will host a Social & Social Selling Roundtable discussion on Tuesday, June 24 at 11:20 am, sharing practical tips to boost ecommerce conversion. Taggstar CRO, Pete Buckley will also present at a tactical session, Optimizing Search & Discovery with AI on Wed, June 25 at 3:35 pm.

About Taggstar

Taggstar is market and technology leader in conversion messaging that enables retailers and brands to deliver more dynamic and engaging shopping experiences, build customer trust and increase online sales. The Taggstar platform anonymously aggregates shopper behavior and surfaces authentic, relevant and real-time messages that highlight trends, views, price drops, urgency, essential product information, inventory availability and more. A growing community of retail innovators including: Fabletics, GoPro, Charles Tyrwhitt, Living Spaces, Lulus, Uncommon Goods, Steve Madden, Marks & Spencer, SportsShoes.com and more trust Taggstar to deliver the right message at the right time in the customer buying journey to continuously optimize conversion. For more information, visit www.taggstar.com.

Media Contact

Yanna Sigenlaub, Taggstar, 1 917-415-7507, yanna@taggstar.com, https://taggstar.com/us/

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SOURCE Taggstar