Oct 30, 2017   SOURCE: PR NewsWire

Avatar New York Web Design Shares 5 Ways to Boost Brand Awareness with Website Creation, Blogging, and Website CMS

NEW YORK, Oct. 30, 2017 /PRNewswire-iReach/ -- Avatar New York web design, an award-winning web design company which helps companies attract new clients, enhance brand awareness, and increase revenue, shares five practices that will boost brand awareness.

Website content management systems are vital tools for businesses to enable efficient one-stop management of website elements and digital content marketing. Use a CSM to drive important business objectives, including increasing brand awareness.

    1. Use content-publication plug-ins to organize, disseminate, and elevate
       content. Content marketing is among the greatest means of driving brand
       awareness and traffic to businesses, and within that realm, personalized
       content drives the greatest level of engagement. There are plug-ins for
       multi-category linking and content organization, the merging and
       displaying of tweets, hashtags, and profiles to your site, and to enhance
       social media sharing functionality. All of which can help drive
       engagement through improved content marketing capabilities.
    2. SEO optimization. It's difficult to build brand awareness when the
       audience cannot see you online. SEO optimization places a business higher
       up in search engine query results to drive organic traffic, increases
       online visibility throughout multiple platforms, and enables easy social
       sharing to build brand recognition further. If possible, use a CSM that
       comes equipped with built-in SEO optimization.
    3. Easy updating. Updating digital content consistently is important to
       drive brand awareness, but doing so can take a lot of time and energy.
       Use a blogging platform with pages that are fully customizable and easy
       to update. This makes it simple for brands and marketers to consistently
       update content, prompting web-crawling for an added SEO boost while
       making it easy to frequently re-engage the audience to build brand
       recognition and drive traffic.
    4. Leverage social media. Harness the power of social media in driving brand
       awareness. Automatic social media integration makes it easy to engage the
       audience on social platforms where users spend much time and are prone to
       engage with brands through click-throughs, liking, following, and
       sharing. Use the distribution of customized and quality URLs to encourage
       widespread sharing of content.
    5. Implement visuals Integrate visual components, allowing brands to spruce
       up their posts with attention-catching visuals. Visuals command
       attention, add perceived value to a post, and encourage engagement such
       as social media sharing which expands audience reach greatly.

ABOUT AVATAR
Avatar New York is an innovating, award-winning web design New York firm dedicated to providing clients with responsive websites that help grow brands and convert visitors to customers. With an expertise in web development, branding, cloud hosting, mobile app development, and CMS and e-commerce solutions, Avatar New York's top-tier designers have the ability to create intelligent websites for any type of business.

Media Contact: Todd Johnson, Avatar New York, 646-736-6713, sales.s@avatarnewyork.com

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SOURCE Avatar New York