Acura Brand Nets Double-Digit Sales Gain for American Honda in November

TORRANCE, Calif., Dec. 3, 2018 /PRNewswire/ --

                        
     
     American Honda            
     
     Honda           
     
     Acura


                  Total                  Cars Trucks              Total                Cars    Trucks       Total        Cars        Trucks

        ---

     
        120,534                      53,352  67,182             106,481               49,672     56,809       14,053        3,680         10,373


       -9.5%                          -12.6%  -6.8%             -11.6%              -13.6%     -9.8%      +10.5%       +2.2%        +13.8%

        ---

"We are thrilled to have the Honda Insight and Acura RDX named as finalists for the 2019 North American Car- and Utility- of the Year awards, an honor that reinforces the success each vehicle is enjoying with a record number of new customers," said Henio Arcangeli Jr., senior vice president of the American Honda Automobile Division. "With the RDX setting new sales records each month and the Insight helping Honda set a new sales mark for electrified vehicles, we are pleased to have each vehicle in contention for these prestigious awards."

                     Honda                                                                      BRAND REPORT

    ---

                                    Sales Highlights                                                                                    Model Notes

    ---

        Honda sedans drew strength in                  America's "Best SUV Brand" just got
         November from notably improved                                                                      even better with the announcement
         Accord sales while electrified                                                                      of Honda's fourth SUV, the
         vehicles surpassed 5,000 in                                                                         personal, powerful and off-road
         sales for the fifth straight                                                                        capable Honda Passport, launching
         month-further enhancing a                                                                           early in 2019.
         record year for electrified
         vehicle sales.

                     Accord remained strong in a
                      challenging segment, gaining                                  sales worked to overcome
                      1.6% on sales of 23,367 for                   inventory issues, with Odyssey
                      the month.                                    continuing its retail
                          Insight, Accord Hybrid and                dominance and gaining 3.8% on
                          Clarity again combined for                sales of 8,123 units, while
                      over 5,000 sales in November,                 Pilot topped 10,000 in sales
                      while Insight was honored as                  for the 13th straight month.
                      Green Car Journal's Green Car
                      of the Year.
                          
                Honda truck


                                                     The 2019 Insight, now a 2019 North
                                                       America Car of the Year finalist,
                                                       has led Honda to a new all-time
                                                       record for electrified vehicle
                                                       sales with a month left to go in
                                                       the year.



                     Acura                                                                           BRAND REPORT

    ---

                                    Sales Highlights                                                                                      Model Notes

    ---

        The 2019 RDX scored its 6th                                    With six straight record
         straight monthly sales                                                                                   months, the new RDX is
         record, combining with rising                                                                            the top retail-selling
         sales of the newly refreshed                                                                             model in luxury's
         ILX to push Acura to across-                                                                             largest segment and a
         the-board increases for                                                                                  finalist for 2019 North
         brand, passenger cars and                                                                                American Utility of the
         trucks in November. Acura                                                                                Year.
         trucks also gained a new
         record for the month.

                     Acura brand sales gained a
                      total of 10.5% in November,                                   sales of 1,051 units, even as
                      with cars up 2.2% and trucks                                  production of the new model
                      rising 13.8%.                                                 continues to ramp up.
                              The award-winning
                              2019 RDX jumped 57.6% on
                      sales of 5,951 units for its
                      best-ever November.

                                              ILX, fresh from its 2019
                      redesign, gained 27.5% on


                                                                                  A-Spec has become one of
                                                                                    the most sought-after
                                                                                    packages in the TLX
                                                                                    lineup. It's also
                                                                                    available on ILX and all
                                                                                    SUVs.



        
     
                American Honda Vehicle Sales for November 2018


                                                       
              
                Month-to-Date                
         
               Year-to-Date



                                November                                         November 2017     DSR** %    MoM % Change                 November
                                   2018                                                              Change                                     2018   November 2017 DSR** % Change  YoY % Change


                       American Honda Total                                                120,534  133,156             -9.5%                    -9.5%     1,449,713       1,492,112          -3.2%      -2.8%



        
     Total Car Sales                                                                   53,352   61,059            -12.6%                   -12.6%       663,835         738,402         -10.4%     -10.1%


          Total Truck Sales                                                                 67,182   72,097             -6.8%                    -6.8%       785,878         753,710           3.9%       4.3%


                                            Honda   
              
                Total Car Sales         49,672            57,459                    -13.6%        -13.6%        623,981        694,159      -10.4%     -10.1%


                                            Honda   
              
                Total Truck Sales       56,809            62,981                     -9.8%         -9.8%        683,572        658,413        3.5%       3.8%


                                            Acura   
              
                Total Car Sales          3,680             3,600                      2.2%          2.2%         39,854         44,243      -10.2%      -9.9%


                                            Acura   
              
                Total Truck Sales       10,373             9,116                     13.8%         13.8%        102,306         95,297        7.0%       7.4%


                       * Total Domestic Car Sales                                           42,937   55,033            -22.0%                   -22.0%       548,277         627,661         -13.0%     -12.6%


                                                               Honda Division                       39,416            51,562                    -23.6%        -23.6%        510,138        584,469      -13.0%     -12.7%


                                                               Acura Division                        3,521             3,471                      1.4%          1.4%         38,139         43,192      -12.0%     -11.7%


                       * Total Domestic Truck
                        Sales                                                               67,177   72,097             -6.8%                    -6.8%       785,873         753,710           3.9%       4.3%


                                                               Honda Division                       56,804            62,981                     -9.8%         -9.8%        683,567        658,413        3.5%       3.8%


                                                               Acura Division                       10,373             9,116                     13.8%         13.8%        102,306         95,297        7.0%       7.4%


                         Total Import Car Sales                                             10,415    6,026             72.8%                    72.8%       115,558         110,741           4.0%       4.3%


                                                               Honda Division                       10,256             5,897                     73.9%         73.9%        113,843        109,690        3.4%       3.8%


                                                               Acura Division                          159               129                     23.3%         23.3%          1,715          1,051       62.6%      63.2%


                         Total Import Truck Sales                                                5        0              0.0%                     0.0%             5               0           0.0%       0.0%


                                                               Honda Division                            5                 0                      0.0%          0.0%              5              0        0.0%       0.0%


                                                               Acura Division                            0                 0                      0.0%          0.0%              0              0        0.0%       0.0%



     
        MODEL BREAKOUT BY DIVISION


                       Honda Division Total                                                106,481  120,440            -11.6%                   -11.6%     1,307,553       1,352,572          -3.7%      -3.3%



                                                                            ACCORD                  23,367            22,998                      1.6%          1.6%        262,444        300,540      -13.0%     -12.7%


                                                                            CIVIC                   21,890            31,181                    -29.8%        -29.8%        299,376        345,880      -13.8%     -13.4%


                                                                            CLARITY                  1,903               464                    310.1%        310.1%         17,317          1,030    1,575.3%   1,581.3%


                                                                            CR-Z                         1                17                    -94.1%        -94.1%             37            686      -94.6%     -94.6%


                                                                            FIT                        678             2,799                    -75.8%        -75.8%         34,532         46,020      -25.2%     -25.0%


                                                                            INSIGHT                  1,833                 0                      0.0%          0.0%         10,275              3  341,181.1% 342,400.0%




                                                                            CROSSTOUR                    0                 0                      0.0%          0.0%              0              5     -100.0%    -100.0%


                                                                            CR-V                    31,488            32,206                     -2.2%         -2.2%        336,934        340,912       -1.5%      -1.2%


                                                                            HR-V                     4,241             6,153                    -31.1%        -31.1%         79,181         86,491       -8.8%      -8.5%


                                                                            ODYSSEY                  8,123             7,823                      3.8%          3.8%         95,815         90,433        5.6%       6.0%


                                                                            PILOT                   10,537            14,189                    -25.7%        -25.7%        143,917        108,677       32.0%      32.4%


                                                                            RIDGELINE                2,420             2,610                     -7.3%         -7.3%         27,725         31,895      -13.4%     -13.1%




                       Acura Division Total                                                 14,053   12,716             10.5%                    10.5%       142,160         139,540           1.5%       1.9%



                                                                            ILX                      1,051               824                     27.5%         27.5%         10,349         10,922       -5.6%      -5.2%


                                                                            NSX                         13                83                    -84.3%        -84.3%            153            525      -71.0%     -70.9%


                                                                            RLX /RL                    159               129                     23.3%         23.3%          1,715          1,051       62.6%      63.2%


                                                                            TLX                      2,457             2,564                     -4.2%         -4.2%         27,637         31,745      -13.3%     -12.9%




                                                                            MDX                      4,422             5,341                    -17.2%        -17.2%         45,564         48,810       -7.0%      -6.7%


                                                                            RDX                      5,951             3,775                     57.6%         57.6%         56,742         46,487       21.6%      22.1%




                       Selling Days                                                             25       25                                                      281             280






        
     *    Honda and Acura vehicles are made of domestic & global sourced parts


        
     **   Daily Selling Rate

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SOURCE American Honda Motor Co., Inc.