Private Sale: WebsiteClosers.com Announces The Acquisition Of A UK-Based Nutritional Supplements Company By One Of The Largest Supplements Brand Owners In The U.S.
TAMPA, Fla., Feb. 20, 2019 /PRNewswire/ -- WebsiteClosers.com, the world's largest Technology and Internet M&A Firm announces the sale of a private placement in the Nutritional Supplements eCommerce space. The target company was based out of the United Kingdom and was purchased by a U.S.-based privately held Nutraceutical Company. The transaction was confidential, yet highly interesting for those selling on the Amazon platform, both near and abroad.
The target company was a health and lifestyle Nutraceuticals company with a desire to promote an active, healthy and balanced lifestyle through various Nutritional Supplements offerings. The company's products were primarily sold on the Amazon platforms in the U.K. and E.U. The value of the transaction was between $25M - $30M, depending on the performance of the business, after closing. The sale of this UK-based Third Party Amazon Seller represents a growing trend in the current Digital M&A Space whereby U.S.-based retailers, manufacturers and brand owners are looking to scale into Amazon's other high-growth platforms in and around Europe by acquiring brands already excelling in those countries. These cross border acquisitions of foreign eCommerce brands provide US-based brand owners the opportunity to leverage the velocity created in the UK/EU ecosystem to scale rapidly using brands selling well in the U.S.
Speaking about the acquisition, Jason Guerrettaz, Executive Director at Website Closers, stated, "We want to thank both buyer and seller for a smooth transaction. This was the second middle market transaction for this particular buyer in this category. While the transaction was highly confidential and private, it is telling how large some of these Amazon transactions have become in a relatively short amount of time. In the early years, most eCommerce Retailers only mixed a small portion of sales on Amazon.com; now, Amazon is closer to 95% of many eCommerce retailers' overall revenue mix. And while Amazon US is driving most of those sales, we're finding the UK and EU marketplaces are quickly beginning to catch up to the velocity we see in the U.S. This sale represents a clear path forward for the coming years that both Amazon, and the Third Party Sellers that sell on its platforms, are becoming more and more globalized."
Media Contact:
Jason Guerrettaz
Executive Director
800-251-1559
info@websiteclosers.com
ABOUT WEBSITECLOSERS
As the world's largest website, technology and internet business brokerage, WebsiteClosers.com is dedicated to providing M&A services to a wide range of clients across the globe, including Technology, Software, Internet, Website and other Digital companies. In partnership with its sister company, ValleyBiggs, the combined companies represents the largest number of Tech & Internet companies in the world, both in the SMB and Middle Markets.
WebsiteClosers.com is an affiliate portfolio company of United Commerce Group, Inc.
SOURCE WebsiteClosers.com
