Baidu Announces Third Quarter 2019 Results

BEIJING, Nov. 6, 2019 /PRNewswire/ -- Baidu, Inc. (NASDAQ: BIDU) ("Baidu" or the "Company"), the leading Chinese-language Internet search provider, today announced its unaudited financial results for the third quarter ended September 30, 2019([1]).

"Baidu App traffic continues to grow robustly with DAUs reaching 189 million, up 25% year over year, in September and Baidu's in-app search continues to gain market share. Our focus to combine search and feed and expand Baidu App's content and services offerings is improving user experience and drawing publishers and service providers to place more content and services on Baidu's hosted platform, which in turn draws more users. This positive reinforcing cycle has been a contributing factor to Baidu Core's operating margin rising 1,400 basis points from the prior quarter," said Robin Li, Chairman and CEO of Baidu. "On Baidu's new AI businesses, DuerOS voice assistant continues to experience strong momentum with monthly voice queries surpassing 4.2 billion in September, up over 4.5 fold year over year. On Apollo, we are excited about our progress in early-stage commercialization of smart transportation with the release of Apollo-powered robotaxi pilot program to the public in Changsha, Hunan in September."

"Baidu delivered a solid third quarter with total revenues reaching RMB 28.1 billion, up 7% sequentially on top of the 9% sequential growth from the prior quarter, in spite of the softening macro environment, industry-specific policy changes and self-directed healthcare initiative," said Herman Yu, CFO of Baidu. "Our disciplined approach to spending, focusing on investment returns across the board, sheds light on the strong and improving margin contribution from in-app search and feed."

Financial Highlights


                                                                                
          
             Baidu Inc.



                                                                        
            
           For the three-month ended



     (in millions, except for per ADS information, unaudited) 
       
       September 30,                               June 30,  
       
       September 30,     YOY     YOY
     [2]    QOQ    
       
       September 30,
                                                                                  2018                                  2019                      2019                                                  2019



                                                                 
       
          RMB                       
            
          RMB      
       
          RMB                                       
       
          US$



     
              Total revenues                                                 28,203                                26,326                    28,080    (0%)          3%     7%                      3,929





     
              Operating income                                                4,428                                   233                     2,355   (47%)               911%                        329



     
              Operating margin                                                  16%                                   1%                       8%



     
              Non-GAAP operating income                                       5,744                                 1,955                     3,691   (36%)                89%                        516



     
              Non-GAAP operating margin                                         20%                                   7%                      13%





     
              Net income (loss) attributable to Baidu                        12,396                                 2,412                   (6,373)                                                (892)



     
              Net margin                                                        44%                                   9%                    (23%)



     
              Non-GAAP net income attributable to Baidu                       6,751                                 3,635                     4,387   (35%)                21%                        614



     
              Non-GAAP net margin                                               24%                                  14%                      16%





     
              Diluted earnings (loss) per ADS                                 35.26                                  6.57                   (18.37)                                               (2.57)



     
              Non-GAAP diluted earnings per ADS                               19.20                                 10.11                     12.61   (34%)                25%                       1.76

Net loss attributable to Baidu for Q3 2019 was RMB 6.4 billion, which included a non-cash impairment loss of RMB 8.9 billion on equity investments that have experienced an other-than-temporary decline in valuation (see further discussion under Total other loss section). Non-GAAP net income attributable to Baidu, excluding share-based compensation, fair value changes of equity investments and other adjustments, for Q3 2019 was RMB 4.4 billion.


                                                                              
            
             Baidu Core



                                                                       
             
           For the three-month ended



     (in millions, except for per ADS information, unaudited) 
       
         September 30,                             June 30,  
       
       September 30,   YOY     YOY(2)    QOQ    
       
       September 30,
                                                                                  2018                                  2019                    2019                                              2019



                                                                 
       
            RMB                                     RMB      
       
          RMB                                   
       
          US$



     
                Total revenues                                               21,606                                19,540                  21,010    (3%)        2%     8%                    2,939





     
                Operating income                                              7,015                                 2,109                   5,191   (26%)             146%                      726



     
                Operating margin                                                32%                                  11%                    25%



     
                Non-GAAP operating income                                     8,078                                 3,485                   6,224   (23%)              79%                      871



     
                Non-GAAP operating margin                                       37%                                  18%                    30%





     
                Net income (loss) attributable to Baidu                      14,309                                 3,731                 (4,287)                                            (600)



     
                Net margin                                                      66%                                  19%                  (20%)



     
                Non-GAAP net income attributable to Baidu                     8,400                                 4,740                   6,310   (25%)              33%                      883



     
                Non-GAAP net margin                                             39%                                  24%                    30%

Other Highlights

Corporate

    --  Baidu reported its ESG progress for Q3 2019, noting: 1) Baidu AI has
        helped reunite approximately 7,900 missing persons with their families;
        2) over 300 charitable organizations in China have joined Baidu's
        Charity Platform, and 3) Baidu will push charitable information and
        services to individuals in need by leveraging its machine learning
        capabilities and user insights.
    --  Baidu has returned $397 million to its shareholders under the 2019 Share
        Repurchase Program and $778 million under the 2018 Share Repurchase
        Program, which expired in June 2019, for a total return to shareholders
        of approximately $1.2 billion as of October 31, 2019.

Mobile Ecosystem

    --  Baidu App's average daily active users ("DAUs") reached 189 million, up
        25% year over year, in September 2019.
    --  Baijiahao ("BJH accounts"), Baidu's newsfeed network, grew to 2.4
        million publisher accounts, up 57% year over year in September 2019. BJH
        accounts allow publishers to share content to Baidu's newsfeed and
        search.
    --  Baidu Smart Mini Program's monthly active users ("MAUs") reached 290
        million, up 157% year over year.

DuerOS

    --  Monthly voice queries on DuerOS, a leading voice assistant for the
        Chinese language, surpassed 4.2 billion, up over 4.5 fold year over
        year, in September 2019.
    --  Xiaodu smart speakers powered by DuerOS ranked first in China's smart
        speaker shipments in Q2 2019, according to leading technology market
        analytics firms, Canalys, IDC and Strategy Analytics. Xiaodu Smart
        Display ranked first globally in smart display shipments for the same
        period, according to IDC.
    --  DuerOS skills store now offers over 3,200 skills in wide ranging genres,
        including ABC Reading (education), Kuaishou (live streaming), Mango TV
        (online video), Douyu (game broadcasting) and Tile Matching Puzzle
        (casual game). DuerOS developer community has expanded to over 36,000
        members.
    --  Upgraded DuerOS on Xiaodu smart speakers enables hand gesture control
        and full-duplex continued conversation (multi-round conversation without
        wake words) through eye gesture detection.

Apollo

    --  In September 2019, China's first robotaxi pilot program was made
        available to the public in Changsha, Hunan, with an initial fleet of 45
        autonomous driving vehicles powered by Apollo. The city of Changsha
        installed Baidu's V2X solutions to help Apollo-powered vehicles map out
        traffic conditions in their parameters, overcoming blind spots and
        increasing traffic efficiency and safety.
    --  Baidu recently received 15 autonomous driving licenses in Wuhan, Hubei,
        and 30 licenses in Cangzhou, Hebei, increasing Baidu's total autonomous
        driving licenses to 150, which accounts for more than half of the total
        autonomous driving licenses granted in China.

Cloud, AI Platform & Others

    --  Baidu Cloud's ABC Summit was held in August 2019, introducing new AI
        enterprise solutions to optimize visual, speech processing and other AI
        capabilities and enable more efficient cloud services and easier
        maintenance. At the ABC Summit, Baidu Cloud AI enterprise solutions were
        showcased to speed up assembly line inspection of high tech components,
        automate the processing and tagging of videos into video clips, and
        improve customer service with "digital" employee in the mobile app of a
        local commercial bank.
    --  Baidu's AI Open Platform is seeing strong adoption with over 1.5 million
        developer base in September, more than doubling from last year. Through
        Baidu's AI Open Platform on Baidu Cloud, developers can utilize Baidu's
        comprehensive AI capabilities, including speech recognition, natural
        language processing and computer vision, as well as gain access to
        Baidu's open-sourced deep learning platform PaddlePaddle.
    --  In September 2019, Baidu Maps enhanced its voice feature, allowing users
        to customize Baidu Maps' voice with their own voice by recording 20
        sentences. Over 280 million Baidu users have used Baidu Maps' voice
        feature as of September 2019, doubling from the previous year.

iQIYI

    --  iQIYI subscribers reached 105.8 million, up 31% year over year, in
        September 2019, further strengthening iQIYI's foundation to produce
        entertainment-based blockbuster originals.

Third Quarter 2019 Results

Total revenues reached RMB 28.1 billion ($3.93 billion), flat from last year and up 3% year over year, excluding the impact of announced divestures(2), and increasing 7% quarter over quarter. Online marketing revenues were RMB20.4 billion ($2.86 billion), decreasing 9% year over year and increasing 6% quarter over quarter. Other revenues were RMB 7.6 billion ($1.07 billion), increasing 34% year over year, driven mainly by the strong growth in iQIYI membership, cloud services and smart devices.

Revenue from Baidu Core reached RMB 21.0 billion ($2.94 billion), decreasing 3% year over year, or increasing 2% year over year, excluding the impact of announced divestures(2), and increasing 8% quarter over quarter. Revenue from iQIYI reached RMB 7.4 billion ($1.04 billion), up 7% year over year. iQIYI membership revenue grew 30% year over year, offset by online advertising revenue declining 14% year over year.

Content costs were RMB 7.0 billion ($985 million), increasing 4% year over year. iQIYI's content costs increased 3% year over year, which rose slower than iQIYI's revenue growth.

Traffic acquisition costs were RMB 3.2 billion ($453 million), increasing 5% year over year, as a result of increasing TAC prices and expansion into connected offline screens and other areas.

Bandwidth costs were RMB 2.0 billion ($284 million), increasing 20% year over year, mainly due to increasing demand from newsfeed, video and cloud services.

Other cost of revenues, which includes depreciation, cost of goods sold, sales taxes and surcharges, share-based compensation and other costs, was RMB 4.1 billion ($570 million), increasing 51% year over year, mainly due to higher cost of goods sold and depreciation expense.

Selling, general and administrative expenses were RMB 4.7 billion ($652 million), decreasing 17% year over year, primarily due to decreased investment in channel and promotional marketing.

Research and development expenses were RMB 4.7 billion ($656 million), increasing 20% year over year, primarily due to an increase in personnel related expenses.

Operating income was RMB 2.4 billion ($329 million) and operating margin was 8%. Baidu Core operating income was RMB 5.2 billion ($726 million), and Baidu Core operating margin was 25%.

Non-GAAP operating income was RMB 3.7 billion ($516 million), and non-GAAP operating margin was 13%. Non-GAAP Baidu Core operating income was RMB 6.2 billion ($871 million), and non-GAAP Baidu Core operating margin was 30%.

Total other loss was RMB 9.5 billion ($1.33 billion), mainly due to loss from equity investments that have experienced an other-than-temporary decline in valuation, compared to total other income of RMB 9.0 billion for Q3 2018, which was mainly due to disposal gains from Du Xiaoman and Global DU businesses. In Q4 2015, following a transaction where the Company exchanged shares of its majority-owned subsidiary Qunar for a minority investment in Trip.com, the Company deconsolidated Qunar, recorded its investment in Trip.com at the closing-date market value and recognized a non-cash accounting gain of RMB 24.4 billion. Since then, the market value of Trip.com shares has declined, and the continued low market price has caused the Company to recognize a non-cash impairment loss of RMB 8.9 billion in Q3 2019. In October 2019, the Company sold down the holding in Trip.com, which decreased from approximately 19% of their outstanding shares to 12% of the Trip.com's outstanding shares.

Income tax expense was RMB 934 million ($131 million), which included a tax withholding for potential dividend distribution to offshore entities, compared to RMB 2.1 billion in Q3 2018.

Net loss attributable to Baidu was RMB 6.4 billion ($ 892 million), and diluted losses per ADS was RMB 18 ($2.57). Net loss attributable to Baidu Core was RMB 4.3 billion ($600 million). Non-GAAP net income attributable to Baidu was RMB 4.4 billion ($614 million), and non-GAAP net margin was 16%. Non-GAAP diluted earnings per ADS amounted to RMB 13 ($1.76). Non-GAAP net income attributable to Baidu Core was RMB 6.3 billion ($883 million), and non-GAAP net margin for Baidu Core was 30%.

Adjusted EBITDA was RMB 5.1 billion ($716 million) and adjusted EBITDA margin was 18%. Adjusted EBITDA to Baidu Core was RMB 7.5 billion ($1.05 billion) and adjusted EBITDA margin for Baidu Core was 36%.

As of September 30, 2019, cash, cash equivalents, restricted cash and short-term investments were RMB 137.4 billion ($19.22 billion), and cash, cash equivalents, restricted cash and short-term investments excluding iQIYI were RMB 123.5 billion ($17.27 billion). Free cash flow was RMB 7.6 billion ($1.06 billion). Free cash flow excluding iQIYI was RMB 7.5 billion ($1.05 billion).

Financial Guidance

For the fourth quarter of 2019, Baidu expects revenues to be between RMB 27.1 billion ($3.78 billion) and RMB 28.7 billion ($4.02 billion), representing -1% to 6% increase year over year, which assumes that Baidu Core revenue will grow between 0% to 6% year over year. This forecast reflects Baidu's current and preliminary view, which is subject to substantial uncertainty.

Conference Call Information

Baidu's management will hold an earnings conference call at 8:15 PM on November 6, 2019, U.S. Eastern Time (9:15 AM on November 7, 2019, Beijing/Hong Kong Time). Dial-in details for the earnings conference call are as follows:



     International:              
       +65 67135090



     China                             4006208038



     US:                        
       +1 8456750437



     UK:                       
       +44 2036214779



     Hong Kong:                 
       +852 30186771





     Passcode for all regions:            6438309

A replay of the conference call may be accessed by phone at the following number until November 14, 2019:



              International:                                 +61 2 8199 0299



              Passcode:                                              6438309

Additionally, a live and archived webcast of this conference call will be available at http://ir.baidu.com.

About Baidu

Baidu, Inc. is the leading Chinese language Internet search provider. Baidu aims to make the complicated world simpler through technology. Baidu's ADSs trade on the NASDAQ Global Select Market under the symbol "BIDU". Currently, ten ADSs represent one Class A ordinary share.

Contacts

Investors Relations, Baidu, Inc.
Tel: +86-10-5992-8888
Email: ir@baidu.com

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Among other things, the outlook for the fourth quarter of 2019, quotations from management in this announcement, as well as Baidu's and other parties' strategic and operational plans, contain forward-looking statements. Baidu may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including but not limited to statements about Baidu's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: Baidu's growth strategies; its future business development, including development of new products and services; its ability to attract and retain users and customers; competition in the Chinese Internet search and newsfeed market; competition for online marketing customers; changes in the Company's revenues and certain cost or expense items as a percentage of its revenues; the outcome of ongoing, or any future, litigation or arbitration, including those relating to intellectual property rights; the expected growth of the Chinese-language Internet search and newsfeed market and the number of Internet and broadband users in China; Chinese governmental policies relating to the Internet and Internet search providers, and general economic conditions in China and elsewhere. Further information regarding these and other risks is included in the Company's annual report on Form 20-F and other documents filed with the Securities and Exchange Commission. Baidu does not undertake any obligation to update any forward-looking statement, except as required under applicable law. All information provided in this press release and in the attachments is as of the date of the press release, and Baidu undertakes no duty to update such information, except as required under applicable law.

Non-GAAP Financial Measures

To supplement Baidu's consolidated financial results presented in accordance with GAAP, Baidu uses the following non-GAAP financial measures: non-GAAP operating income (loss), non-GAAP operating margin, non-GAAP net income (loss) attributable to Baidu, non-GAAP net margin, non-GAAP diluted earnings per ADS, adjusted EBITDA, adjusted EBITDA margin and free cash flow. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP.

Baidu believes that these non-GAAP financial measures provide meaningful supplemental information regarding its performance and liquidity by excluding certain items that may not be indicative of its recurring core business operating results, such as operating performance excluding not only non-cash charges, but also other items that are infrequent or unusual in nature. The Company believes that both management and investors benefit from referring to these non-GAAP financial measures in assessing its performance and when planning and forecasting future periods. These non-GAAP financial measures also facilitate management's internal comparisons to Baidu's historical performance and liquidity. The Company believes these non-GAAP financial measures are useful to investors in allowing for greater transparency with respect to supplemental information used by management in its financial and operational decision making. A limitation of using these non-GAAP financial measures is that these non-GAAP measures exclude certain items that have been and will continue to be for the foreseeable future a significant component in the Company's results of operations. These non-GAAP financial measures presented here may not be comparable to similarly titled measures presented by other companies. Other companies may calculate similarly titled measures differently, limiting their usefulness as comparative measures to the Company's data.

Non-GAAP operating income represents operating income excluding share-based compensation expenses and amortization of intangible assets resulting from business combinations.

Non-GAAP net income attributable to Baidu represents net income attributable to Baidu excluding share-based compensation expenses, amortization of intangible assets resulting from business combinations, disposal gain or loss, impairment of long-term investments, fair value change of long-term investments, adjusted for related income tax effects. Baidu's share of equity method investments for these non-GAAP reconciling items, amortization of intangible assets not on the investees' books, accretion of their redeemable noncontrolling interests, and the gain or loss associated with the issuance of shares by the investees at a price higher or lower than the carrying value per shares, adjusted for related income tax effects, are also excluded.

Non-GAAP diluted earnings per ADS represents diluted earnings per ADS calculated by dividing non-GAAP net income attributable to Baidu, which is adjusted for accretion for the redeemable noncontrolling interests, by the weighted average number of ordinary shares expressed in ADS. Adjusted EBITDA represents operating income excluding depreciation, amortization of intangible assets resulting from business combinations, and share-based compensation expenses. Free cash flow represents net cash provided by operating activities less capital expenditures.

For more information on non-GAAP financial measures, please see the tables captioned "Reconciliations of non-GAAP financial measures to the nearest comparable GAAP measures."

<hr/>

[1] Unless otherwise noted, all translations from RMB to U.S. dollars are made at a rate of RMB 7.1477 to US$1.00, the exchange rate in effect as of September 30, 2019 as set forth in the H.10 statistical release of the Board of Governors of the Federal Reserve System. Translations are provided solely for the convenience of the reader.

[2] Excluding revenue from divested businesses, which was approximately RMB1.0 billion for the three months ended September 30, 2018.





     
                Baidu, Inc.



     
                Condensed Consolidated Statements of Income (Loss)



     (In millions except for share, per share (or ADS) information, unaudited)




                                                                                                       
              
                Three Months Ended



                                                                                                      
              
                September 30,                                     June 30,             
              
                September 30,             
         
       September 30,


                                                                                                                                       2018                                          2019                                               2019                                 2019



                                                                                                           
              
                RMB                     
              
                RMB                    
              
                RMB                      
       
         USD(2)



     
                 Revenues:



      Online marketing services                                                                                                     22,481                                        19,237                                             20,434                                2,859



      Others                                                                                                                         5,722                                         7,089                                              7,646                                1,070



     
                 Total revenues                                                                                                   28,203                                        26,326                                             28,080                                3,929






     
                 Operating costs and expenses:



      Content costs                                                                                                                  6,736                                         5,817                                              7,037                                  985



      Traffic acquisition costs                                                                                                      3,090                                         3,424                                              3,238                                  453



      Bandwidth costs                                                                                                                1,695                                         2,048                                              2,029                                  284



      Others                                                                                                                         2,697                                         4,827                                              4,074                                  570



          Cost of revenues(1)                                                                                                       14,218                                        16,116                                             16,378                                2,292



          Selling, general and administrative(1)                                                                                     5,641                                         5,243                                              4,657                                  652



          Research and development(1)                                                                                                3,916                                         4,734                                              4,690                                  656



     
                 Total operating costs and expenses                                                                               23,775                                        26,093                                             25,725                                3,600




     
                 Operating income                                                                                                  4,428                                           233                                              2,355                                  329





      Other income (loss):



      Interest income                                                                                                                1,258                                         1,205                                              1,687                                  236



      Interest expense                                                                                                               (479)                                        (805)                                             (788)                               (110)



      Foreign exchange income (loss), net                                                                                             (54)                                          216                                                 29                                    4



      Income (loss) from equity method investment                                                                                      419                                           429                                              (729)                               (102)



      Other income (loss), net                                                                                                       7,877                                           193                                            (9,683)                             (1,355)



     
                 Total other income (loss), net                                                                                    9,021                                         1,238                                            (9,484)                             (1,327)






     
                 Income (loss) before income taxes                                                                                13,449                                         1,471                                            (7,129)                               (998)



      Income tax expense                                                                                                             2,053                                           416                                                934                                  131




     
                 Net income (loss)                                                                                                11,396                                         1,055                                            (8,063)                             (1,129)




      Less: net income (loss) attributable to noncontrolling interests                                                             (1,000)                                      (1,357)                                           (1,690)                               (237)




     
                 Net income (loss) attributable to Baidu                                                                          12,396                                         2,412                                            (6,373)                               (892)








     Earnings (loss) per ADS (1 Class A ordinary share equals 10 ADSs):



      -Basic                                                                                                                         35.53                                          6.84                                            (18.37)                              (2.57)



      -Diluted                                                                                                                       35.26                                          6.57                                            (18.37)                              (2.57)



     Earnings (loss) per share for Class A and Class B ordinary shares:



      -Basic                                                                                                                        355.27                                         68.38                                           (183.74)                             (25.71)



      -Diluted                                                                                                                      352.57                                         65.69                                           (183.74)                             (25.71)



     Weighted average number of Class A and Class B ordinary shares outstanding:



     Basic                                                                                                                      34,891,733                                    34,996,791                                         34,793,154                           34,793,154



     Diluted                                                                                                                    35,158,747                                    35,044,719                                         34,793,154                           34,793,154





     (1)  Includes share-based compensation expenses as follows:



      Cost of revenues                                                                                                                  58                                            99                                                 70                                   10



      Selling, general and administrative                                                                                              545                                           503                                                336                                   47



      Research and development                                                                                                         636                                         1,022                                                810                                  114



      Total share-based compensation expenses                                                                                        1,239                                         1,624                                              1,216                                  171





     (2)  All translations from RMB to U.S. dollars are made at a rate of RMB7.1477 to US$1.00, the exchange rate in effect as of September 30, 2019 as set forth in the H.10 statistical release of The Board of Governors of the Federal Reserve System.



     
                Baidu, Inc.



     
                Condensed Consolidated Balance Sheets



     (In millions except for share information, unaudited)




                                                                                                                                        
       
       December 31, 
       
       September 30,   
       
       September 30,


                                                                                                                                                        2018                    2019                    2019



                                                                                                                                          
       
          RMB       
       
           RMB         
       
          USD



     
                ASSETS



     
                    Current assets:



      Cash and cash equivalents                                                                                                                      27,638                  14,564                   2,038



      Restricted cash                                                                                                                                 2,189                   2,611                     365



      Short-term investments                                                                                                                        111,626                 120,233                  16,821



      Accounts receivable, net                                                                                                                        6,015                   6,598                     923



      Amounts due from related parties                                                                                                                  785                   1,202                     168



      Other assets, current                                                                                                                           6,841                   9,603                   1,344



     
                    Total current assets                                                                                                          155,094                 154,811                  21,659






     
                    Non-current assets:



      Fixed assets, net                                                                                                                              17,903                  19,021                   2,661



      Intangible assets, net                                                                                                                          9,181                   8,950                   1,252



      Goodwill                                                                                                                                       18,536                  19,103                   2,673



      Long-term investments, net                                                                                                                     80,454                  78,489                  10,981



      Amounts due from related parties                                                                                                                4,297                   4,180                     585



      Deferred tax assets, net                                                                                                                        2,324                   1,793                     251



      Operating lease right-of-use assets                                                                                                                 -                  7,161                   1,002



      Other assets, non-current                                                                                                                       9,777                   9,351                   1,308



     
                    Total non-current assets                                                                                                      142,472                 148,048                  20,713






     
                Total assets                                                                                                                      297,566                 302,859                  42,372






     
                LIABILITIES AND EQUITY



     
                   Current liabilities:



           Short-term loans                                                                                                                           3,046                   3,510                     491



     Accounts payable and accrued liabilities                                                                                                        35,381                  35,094                   4,910



     Customer deposits and deferred revenue                                                                                                           9,221                  10,899                   1,525



     Deferred income                                                                                                                                    523                     505                      71



     Long-term loans, current portion                                                                                                                    84                     363                      51



     Notes payable, current portion                                                                                                                   6,871                   5,356                     749



     Amounts due to related parties                                                                                                                   1,727                   1,804                     252



     Operating lease liabilities                                                                                                                          -                  2,224                     311



     
                    Total current liabilities                                                                                                      56,853                  59,755                   8,360






     
                    Non-current liabilities:



     Deferred income                                                                                                                                     54                      38                       5



     Deferred revenue                                                                                                                                 1,309                     994                     139



     Amounts due to related parties                                                                                                                   4,360                   4,466                     625



     Long-term loans                                                                                                                                  7,456                   7,774                   1,088



     Notes payable                                                                                                                                   42,735                  39,096                   5,470



     Convertible senior notes                                                                                                                         4,712                  12,518                   1,751



     Deferred tax liabilities                                                                                                                         4,099                   4,242                     593



     Operating lease liabilities                                                                                                                          -                  4,379                     613



     Other non-current liabilities                                                                                                                      236                     298                      42



     
                    Total non-current liabilities                                                                                                  64,961                  73,805                  10,326






     
                Total liabilities                                                                                                                 121,814                 133,560                  18,686






     
                Redeemable noncontrolling interests                                                                                                   716                     978                     137





     
                Equity


      Class A Ordinary Shares, par value US$0.00005 per share, 825,000,000 shares authorized, and  27,733,692 shares and  27,448,619
       shares issued and outstanding as at December 31, 2018 and  September 30, 2019                                                                       -


      Class B Ordinary Shares, par value US$0.00005 per share, 35,400,000 shares authorized, and  7,201,254 shares and 7,201,254 shares
       issued and outstanding as at December 31, 2018 and September 30, 2019                                                                               -



     Additional paid-in capital                                                                                                                      33,441                  37,262                   5,213



     Retained earnings                                                                                                                              129,246                 121,001                  16,929



     Accumulated other comprehensive income                                                                                                             210                   (164)                   (23)




     
                    Total Baidu shareholders' equity                                                                                              162,897                 158,099                  22,119



     
                    Noncontrolling interests                                                                                                       12,139                  10,222                   1,430




     
                Total equity                                                                                                                      175,036                 168,321                  23,549






     
                Total liabilities, redeemable noncontrolling interests, and equity                                                                297,566                 302,859                  42,372



     
                Baidu, Inc.



     
                Selected Information



     (In millions except for per ADS information, unaudited)




                                                                                                                                             
      
                Three months ended         
       
                Three months ended                   
       
                Three months ended               
           
                Three months ended
                                                                                                                                               September 30, 2018 (RMB)                      June 30, 2019 (RMB)                                September 30, 2019 (RMB)                              September 30, 2019 (USD)

                                                                                                                                                                                                                                                                                                                ---

                                                                                                                                                                 Baidu Core      iQIYI    
        Elim & adj(3)                    Baidu, Inc.                                 Baidu Core    iQIYI     
             Elim & adj(3)                 Baidu, Inc.      Baidu Core       iQIYI       
     Elim & adj(3)                Baidu, Inc.         Baidu Core          iQIYI       
       Elim & adj(3)                 Baidu, Inc.



     
                Total revenues                                                                                                                                        21,606   6,914                     (317)                      28,203                                      19,540     7,110                            (324)                  26,326           21,010        7,397                     (327)                  28,080               2,939           1,035                      (45)                      3,929



     
                  YOY                                                                                                                                                                                                                                                                                                                                         (3%)          7%                                             (0%)



     
                  YOY excluding revenue from divested businesses(1)                                                                                                                                                                                                                                                                               2%                                                   3%



     
                  QOQ                                                                                                                                                                                                                                                                                                                                           8%          4%                                               7%





     Operating costs and expenses:



       Cost of revenues (2)                                                                                                                                              6,804   7,655                     (241)                      14,218                                       9,453     6,981                            (318)                  16,116            8,502        8,176                     (300)                  16,378               1,190           1,144                      (42)                      2,292



       Selling, general and administrative (2)                                                                                                                           4,428   1,292                      (79)                       5,641                                       3,898     1,346                              (1)                   5,243            3,320        1,350                      (13)                   4,657                 464             189                       (1)                        652



       Research and development (2)                                                                                                                                      3,359     558                       (1)                       3,916                                       4,080       655                              (1)                   4,734            3,997          703                      (10)                   4,690                 559              98                       (1)                        656




     
                Total operating costs and expenses                                                                                                                    14,591   9,505                     (321)                      23,775                                      17,431     8,982                            (320)                  26,093           15,819       10,229                     (323)                  25,725               2,213           1,431                      (44)                      3,600




     
                  YOY                                                                                                                                                                                                                                                                                                                                           8%          8%                                               8%



     
                  Cost of revenues                                                                                                                                                                                                                                                                                                                             25%          7%                                              15%



     
                  Selling, general and administrative                                                                                                                                                                                                                                                                                                        (25%)          4%                                            (17%)



     
                  Research and development                                                                                                                                                                                                                                                                                                                     19%         26%                                              20%





     
                Operating income (loss)                                                                                                                                7,015 (2,591)                        4                        4,428                                       2,109   (1,872)                             (4)                     233            5,191      (2,832)                      (4)                   2,355                 726           (396)                      (1)                        329



     
                  YOY                                                                                                                                                                                                                                                                                                                                        (26%)          9%                                            (47%)



     
                  QOQ                                                                                                                                                                                                                                                                                                                                         146%         51%                                             911%



     
                Operating margin                                                                                                                                         32%  (37%)                                                  16%                                        11%    (26%)                                                      1%             25%       (38%)                                               8%





       Add: total other income (loss),net                                                                                                                                9,687   (539)                    (127)                       9,021                                       1,664     (426)                                                   1,238          (8,657)       (827)                                          (9,484)            (1,211)          (116)                                             (1,327)



       Less: income tax expense (benefit)                                                                                                                                2,059     (6)                                                2,053                                         410         6                                                      416              918           16                                               934                 129               2                                                  131



       Less: net income (loss) attributable to NCI                                                                                                                         334      16                   (1,350)           (4)       (1,000)                                      (368)       23                          (1,012)      (4)        (1,357)            (97)          13                   (1,606)     (4)         (1,690)               (14)              2                     (225)       (4)            (237)




     
                Net income(loss) attributable to Baidu                                                                                                                14,309 (3,140)                    1,227                       12,396                                       3,731   (2,327)                           1,008                    2,412          (4,287)     (3,688)                    1,602                  (6,373)              (600)          (516)                      224                       (892)




     
                  YOY                                                                                                                                                                                                                                                                                                                                                      17%



     
                  QOQ                                                                                                                                                                                                                                                                                                                                                      58%



     
                Net margin                                                                                                                                               66%  (45%)                                                  44%                                        19%    (33%)                                                      9%           (20%)       (50%)                                            (23%)





     
                Other Key Metrics?



     
                Non-GAAP operating income (loss)                                                                                                                       8,078 (2,338)                                                5,744                                       3,485   (1,526)                                                   1,955            6,224      (2,529)                                            3,691                 871           (354)                                                 516



     
                  YOY                                                                                                                                                                                                                                                                                                                                        (23%)          8%                                            (36%)



     
                  QOQ                                                                                                                                                                                                                                                                                                                                          79%         66%                                              89%



     
                Non-GAAP operating margin                                                                                                                                37%  (34%)                                                  20%                                        18%    (21%)                                                      7%             30%       (34%)                                              13%





     
                Non-GAAP net income (loss) attributable to Baidu                                                                                                       8,400 (2,899)                                                6,751                                       4,740   (1,962)                                                   3,635            6,310      (3,394)                                            4,387                 883           (475)                                                 614



     
                  YOY                                                                                                                                                                                                                                                                                                                                        (25%)         17%                                            (35%)



     
                  QOQ                                                                                                                                                                                                                                                                                                                                          33%         73%                                              21%



     
                Non-GAAP net margin                                                                                                                                      39%  (42%)                                                  24%                                        24%    (28%)                                                     14%             30%       (46%)                                              16%





     
                Adjusted EBITDA                                                                                                                                        8,963 (2,257)                                                6,710                                       4,766   (1,407)                                                   3,355            7,525      (2,405)                                            5,116               1,053           (336)                                                 716



     
                Adjusted EBITDA margin                                                                                                                                   41%  (33%)                                                  24%                                        24%    (20%)                                                     13%             36%       (33%)                                              18%







     (1)  Excluding revenue from divested businesses, which was approximately RMB1.0 billion for the three months ended September 30, 2018.



     (2)  Includes share-based compensation as follows:



      Cost of revenues                                                                                                                                                      32      26                                                    58                                          58        41                                                       99               25           45                                                70                   4               6                                                   10



      Selling, general and administrative                                                                                                                                  399     146                                                   545                                         327       176                                                      503              207          129                                               336                  29              18                                                   47



      Research and development                                                                                                                                             604      32                                                   636                                         959        63                                                    1,022              749           61                                               810                 105               9                                                  114




      Total share-based compensation                                                                                                                                     1,035     204                                                 1,239                                       1,344       280                                                    1,624              981          235                                             1,216                 138              33                                                  171



      (3) Relates to intersegment eliminations and adjustments



      (4) Relates to the net loss attributable to iQIYI noncontrolling interests



     
                Baidu, Inc.



     
                Reconciliations of Non-GAAP Financial Measures to the Nearest Comparable GAAP Measures



     (In millions except for ADS and per ADS information, unaudited)




                                                                                                                                                                       Three months ended                                                               Three months ended                                          Three months ended                                                                 Three months ended


                                                                                                                                                                    September 30, 2018 (RMB)                                                            June 30, 2019 (RMB)                                      September 30, 2019 (RMB)                                                           September 30, 2019 (USD)

                                                                                                                                                                                                                                                                                                                                                                                                                         ---

                                                                                                                                                                           Baidu Core                                  iQIYI                                Baidu, Inc.                                                 Baidu Core                                  iQIYI                                  Baidu, Inc.            Baidu Core       iQIYI        Baidu, Inc.         Baidu Core          iQIYI           Baidu, Inc.



     
                Operating income (loss)                                                                                                                                             7,015                          (2,591)                                          4,428                                                          2,109                          (1,872)                                                233            5,191      (2,832)              2,355                 726           (396)                   329



     Add:  Share-based compensation expenses                                                                                                                                          1,035                              204                                           1,239                                                          1,344                              280                                               1,624              981          235               1,216                 138              33                    171



     Add:  Amortization of intangible assets(1)                                                                                                                                          28                               49                                              77                                                             32                               66                                                  98               52           68                 120                   7               9                     16




     
                Non-GAAP operating income (loss)                                                                                                                                    8,078                          (2,338)                                          5,744                                                          3,485                          (1,526)                                              1,955            6,224      (2,529)              3,691                 871           (354)                   516





     Add:  Depreciation of fixed assets                                                                                                                                                 885                               81                                             966                                                          1,281                              119                                               1,400            1,301          124               1,425                 182              18                    200




     
                Adjusted EBITDA                                                                                                                                                     8,963                          (2,257)                                          6,710                                                          4,766                          (1,407)                                              3,355            7,525      (2,405)              5,116               1,053           (336)                   716





     
                Net income (loss) attributable to Baidu                                                                                                                            14,309                          (3,140)                                         12,396                                                          3,731                          (2,327)                                              2,412          (4,287)     (3,688)            (6,373)              (600)          (516)                 (892)



     Add: Share-based compensation expenses                                                                                                                                           1,035                              204                                           1,151                                                          1,337                              280                                               1,495              974          235               1,106                 136              33                    155



     Add: Amortization of intangible assets(1), net of tax                                                                                                                               18                               40                                              41                                                              8                               52                                                  37               21           50                  47                   3               7                      7



     Add: Disposal gain, net of tax                                                                                                                                                 (6,697)                                                                        (6,569)                                                         (181)                                                                              (181)                                                                                                      -



     Add: Impairment of long-term investments, net of tax                                                                                                                               298                                                                             298                                                            162                               23                                                 185            8,023                           8,023               1,123                                 1,123



     Add: Fair value change of long-term investments, net of tax                                                                                                                      (449)                             (3)                                          (452)                                                         (285)                             (1)                                              (286)             745            1                 745                 104                                   104



     Add: Reconciling items on equity method investments, net of tax(2)                                                                                                               (114)                                                                          (114)                                                          (32)                              11                                                (27)             834            8                 839                 117               1                    117




     
                Non-GAAP net income (loss) attributable to Baidu                                                                                                                    8,400                          (2,899)                                          6,751                                                          4,740                          (1,962)                                              3,635            6,310      (3,394)              4,387                 883           (475)                   614





     
                Diluted earnings (loss) per ADS                                                                                                                                                                                                                  35.26                                                                                                                                              6.57                                         (18.37)                                                  (2.57)



     Add:  Accretion of the redeemable noncontrolling interests                                                                                                                                                                                                                                                                                                                                                      0.05                                            0.06                                                     0.01



     Add:  Non-GAAP adjustments to earnings per ADS                                                                                                                                                                                                              (16.06)                                                                                                                                             3.49                                           30.92                                                     4.32




     
                Non-GAAP diluted earnings per ADS                                                                                                                                                                                                                19.20                                                                                                                                             10.11                                           12.61                                                     1.76





     
                Net cash provided by operating activities                                                                                                                          10,361                              994                                          11,355                                                          6,074                              891                                               6,965            8,508          293               8,801               1,190              41                  1,231



     Less: Capital expenditures                                                                                                                                                     (2,026)                           (193)                                        (2,219)                                                       (1,204)                           (155)                                            (1,359)         (1,031)       (181)            (1,212)              (145)           (25)                 (170)




     
                Free cash flow                                                                                                                                                      8,335                              801                                           9,136                                                          4,870                              736                                               5,606            7,477          112               7,589               1,045              16                  1,061









     (1) This represents amortization of intangible assets resulting from business combinations.



     (2) This represents Baidu's share of equity method investments for other non-GAAP reconciling items, amortization of intangible assets not on the investee's books, accretion of their redeemable noncontrolling interests, and the gain or loss associated with the issuance of shares by the investees at a price higher or lower than the carrying value per shares, adjusted for related income tax effects.



     (3) Non-GAAP measures are adjusted retroactively to exclude: 1) amortization of intangible assets resulting from business combinations ; and 2) share-based compensation and amortization of intangible assets not on their books, resulting from equity method pick-up; and 3) fair value change of the investees' long-term investments, net of tax, as follows:





     Non-GAAP operating income, previously reported                                                                                                                                   8,050                          (2,387)                                          5,667                                                          3,453                          (1,592)                                              1,857            6,172      (2,597)              3,571                 864           (363)                   500



     Add:  Amortization of intangible assets(1)                                                                                                                                          28                               49                                              77                                                             32                               66                                                  98               52           68                 120                   7               9                     16




     Non-GAAP operating income, revised                                                                                                                                               8,078                          (2,338)                                          5,744                                                          3,485                          (1,526)                                              1,955            6,224      (2,529)              3,691                 871           (354)                   516





     Non-GAAP net income attributable to Baidu, previously reported                                                                                                                   8,357                          (2,939)                                          6,685                                                          4,418                          (2,025)                                              3,279            6,052      (3,452)              4,098                 847           (483)                   573



     Add: Adjustments relating to equity-method investments, net of tax                                                                                                                  25                                                                              25                                                            314                               11                                                 319              237            8                 242                  33               1                     34



     Add: Amortization of intangible assets(1), net of tax                                                                                                                               18                               40                                              41                                                              8                               52                                                  37               21           50                  47                   3               7                      7




     Non-GAAP net income attributable to Baidu, revised                                                                                                                               8,400                          (2,899)                                          6,751                                                          4,740                          (1,962)                                              3,635            6,310      (3,394)              4,387                 883           (475)                   614





     Adjusted EBITDA, previously reported                                                                                                                                             8,982                          (2,150)                                          6,789                                                          4,780                          (1,348)                                              3,388            7,542      (2,345)              5,153               1,055           (328)                   721



     Less:  Adjustments to amortization of intangible assets                                                                                                                           (19)                           (107)                                           (79)                                                          (14)                            (59)                                               (33)            (17)        (60)               (37)                (2)            (8)                   (5)




     Adjusted EBITDA, revised                                                                                                                                                         8,963                          (2,257)                                          6,710                                                          4,766                          (1,407)                                              3,355            7,525      (2,405)              5,116               1,053           (336)                   716

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SOURCE Baidu, Inc.