Dynamic Yield Named Visionary Innovation Leader in Personalization Engines market by Frost & Sullivan

NEW YORK, Jan. 16, 2020 /PRNewswire-PRWeb/ -- Dynamic Yield, the AI-powered Personalization Anywhere(TM) platform, today announced it has received the Global Visionary Innovation Leadership Award for Personalization Engines from Frost & Sullivan. As part of the consulting firm's Best Practices research on the market, Dynamic Yield was positioned highest for its Focus on the Future and shared highest for Best Practices Implementation. A complimentary copy of the report is available from Dynamic Yield here.

"We're so excited to have been awarded the prestigious title of Visionary Innovation Leader from such a trusted research and consulting firm as Frost & Sullivan," said Liad Agmon, CEO of Dynamic Yield. "It is both humbling and invigorating to be recognized for how our products and solutions set new, long-lasting trends in how technologies are deployed and consumed by businesses and end users."

For the Global Visionary Innovation Leadership Award, Frost & Sullivan analysts independently evaluated 2 key factors--Focus on the Future and Best Practices Implementation--according to criteria such as growth pipeline and performance, technological sophistication, operational efficiency, and more.

"A leader in its category, Dynamic Yield impresses Frost & Sullivan with its AI-driven personalization technology," said Martin Hoff ter Heide, Lead Consultant, Integrated Commerce Information & Communication Technologies at Frost & Sullivan. "Even more importantly, the company has proven that its solution delivers measurable results to its customers by automatically personalizing communication, recommendations, and interaction in real-time across channels. The 'segment of one' has finally become a reality."

Earlier this year, Dynamic Yield was evaluated in Gartner's 2019 Magic Quadrant for Personalization Engines, where it positioned the company as a Leader for the second year in a row.

About Dynamic Yield

Dynamic Yield is an AI-powered Personalization Anywhere(TM) platform that delivers individualized experiences at every customer touchpoint: web, apps, email, kiosks, IoT, and call centers. The platform's data management capabilities provide for a unified view of the customer, allowing the rapid and scalable creation of highly targeted digital interactions. Marketers, product managers, and engineers from more than 300 brands around the world use Dynamic Yield daily for launching new personalization campaigns, running server-side and client-side A/B tests, leveraging machine-learning for product and content recommendations, and employing algorithms for smartly triggered email and push notifications. Dynamic Yield Ltd. is a wholly-owned subsidiary of McDonald's Corporation.

SOURCE Dynamic Yield