StubHub's 2025 MLS Season Preview: International Demand for MLS Increases on StubHub as Messi Continues to Drive Fan Excitement

Columbus Crew Surpasses Inter Miami as Best-Selling MLS team on StubHub for 2025 Season

NEW YORK, Feb. 13, 2025 /PRNewswire/ -- Ahead of the 2025 MLS season, StubHub, the world's leading marketplace to buy and sell tickets to any live event, has released its second annual MLS Season Preview revealing the top-selling teams, games and trends of the season. Heading into the season, StubHub is seeing an increase in global interest, with international demand up from last year. Columbus Crew replacing Inter Miami as the league's most in-demand team.

Key highlights include:

    --  Global Demand in MLS Rising - Buyers from 48 countries have purchased
        MLS tickets this season, up from 44 countries last year at this time and
        up from nine countries in 2023.
        --  Canadian buyers purchased nearly 4.5x more tickets than #2
            Argentina.
        --  Ticket buyers on StubHub from Argentina - Messi's home country -
            increased by 54% compared to 2024.
    --  Columbus Crew & Inter Miami CF Dominate Sales - Columbus Crew is the
        most in-demand MLS team, with Inter Miami CF just 5.6% behind in total
        sales.
        --  They are the #3 top trending team heading into the season, with
            sales jumping almost 10x compared to last season's start.
        --  Columbus Crew hosts Inter Miami in the best-selling game of the
            season on April 19.
    --  San Jose Earthquakes Experience Largest Spike in Ticket Sales - the
        Earthquakes have seen preseason sales jump 39x over this time last year.
        --  hey are the #3 top team, outselling #4 New England Revolution, by
            2.75x.
        --  The Earthquakes host the #2 best-selling game of the MLS season on
            StubHub against Inter Miami on May 14, which has the highest average
            ticket price of the season.

"Global interest in Major League Soccer continues to rise, evidenced by an increase in international buyers on StubHub," said Adam Budelli, spokesperson for StubHub. "The Columbus Crew's increasing popularity following back-to-back MLS Cup appearances has driven them to the top spot as the most in-demand team on StubHub. As Messi enters his third season with Inter Miami, his presence remains a major draw on StubHub, fueling excitement and anticipation every time his team visits another city."

StubHub's Top In-Demand 2025 MLS Teams*

    1. Columbus Crew
    2. Inter Miami CF
    3. San Jose Earthquakes
    4. New England Revolution
    5. Houston Dynamo
    6. San Diego FC
    7. Atlanta United FC
    8. New York Red Bulls
    9. Philadelphia Union
    10. Minnesota United FC

*Based on StubHub and viagogo ticket sales for the 2025 regular season as of February 10, 2025.

StubHub's Top Trending 2025 MLS Teams*

    1. Houston Dynamo
    2. San Jose Earthquakes
    3. Columbus Crew
    4. Minnesota United FC
    5. Austin FC

*Based on teams with the highest rate of increase in cumulative StubHub North America and viagogo international ticket sales for the 2025 season, as of February 10, 2025, compared to sales ahead of the 2024 season.

StubHub's Top In-Demand MLS Games of the 2025 Season*

    1. Inter Miami CF at Columbus Crew on April 19
    2. Inter Miami CF at San Jose Earthquakes on May 14
    3. New York City FC at Inter Miami CF on February 22
    4. Inter Miami CF at Houston Dynamo on March 2
    5. Inter Miami CF at New England Revolution on July 9
    6. Charlotte FC at Inter Miami CF on March 9
    7. Philadelphia Union at Inter Miami CF on March 29
    8. Inter Miami CF at Minnesota United FC on May 10
    9. Inter Miami CF at Chicago Fire on April 13
    10. Inter Miami CF at New York Red Bulls on July 19

*Based on StubHub and viagogo ticket sales for the 2025 regular season as of February 10, 2025.

Full data and insights from the MLS season preview can be found at stubhub.com/2025MLSpreview.

About StubHub
StubHub is the world's leading marketplace to buy and sell tickets to any live event, anywhere. Through StubHub in North America and viagogo, our international platform, we service customers in 200 countries and territories in 33 languages and 48 available currencies. With more than 100 million tickets available to events around the world annually -- from sports to music, comedy to dance, festivals to theater -- StubHub offers the safest, most convenient way to buy or sell tickets to the most memorable live experiences, with every order backed by our FanProtect guarantee and global customer service support.

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SOURCE StubHub