PR Newswire Launches Amplify: AI Platform to Accelerate Modern PR and Communications Capabilities

A new platform gives communicators the tools to transform a single press release into a full-scale campaign, ensuring their message breaks through to global audiences and AI alike.

NEW YORK, Sept. 22, 2025 /PRNewswire/ -- In a world where consolidating newsrooms and AI-driven search are redefining how stories are discovered, the press release is increasingly the bedrock of credible, trusted, brand communication. When used as the foundation for a robust multichannel communications strategy it accelerates message reach and effectiveness, while ensuring an authenticated message direct from the source. Today, PR Newswire announces Amplify, an AI-powered platform designed to meet this new reality head-on.

Visibility isn't enough - ownership is everything. With Amplify, PR Newswire gives brands the power to plan, create, and control their narrative like never before.

Amplify helps brands with generative engine optimization, a new approach to improving visibility on AI-driven search engines.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/pr_newswire/9354751-en-pr-newswire-launches-amplify-ai-platform-accelerate-modern-communications-capabilities