Trucks Set Records as Core Products Deliver American Honda May Sales Gains
Trucks Set Records as Core Products Deliver American Honda May Sales Gains
-- New May sales records for American Honda trucks (up 9.2%), Honda trucks (up 11.6%), Pilot (up 36%), and CR-V (up 11.6%)
-- Core Honda products Accord, Civic and Odyssey post strong retail sales despite industry trends
-- Pilot is biggest mover in Honda lineup, jumping 36.1% in May and 40.8% year to date
-- Acura sales remain strong with all-new 2019 RDX arriving today at dealers nationwide
TORRANCE, Calif., June 1, 2018 /PRNewswire/ --
American Honda Honda Acura
Total Cars Trucks Total Cars Trucks Total Cars Trucks
----- ---- ------ ----- ---- ------ ----- ---- ------
153,069 73,261 79,808 140,250 69,244 71,006 12,819 4,017 8,802
+3.1% -2.7% +9.2% +4.3% -2.2% +11.6% -8.0% -10.4% -6.9%
---- ---- ---- ---- ---- ----- ---- ----- ----
"We're pleased with the consistent results across our entire lineup of passenger cars and light trucks for both the Honda and Acura brands, and remain optimistic about the year ahead," said Henio Arcangeli Jr., senior vice president of the Automobile Division & general manager of Honda sales. "The all-new 2019 Acura RDX arrives in dealer showrooms today as the first in a new generation of Acura products. With sales of more than 50,000 units in each of the last three years, RDX remains one of the best-selling vehicles in the luxury crossover segment and we're confident this all-new model will further build upon that success."
BRAND REPORT
Honda
-----
Sales Highlights Model Notes
---------------- -----------
Trucks and core products Pilot is one of the fastest
delivered major gains for Honda Honda brand gained a total of growing midsize SUVs of 2018
in May: Trucks set a new May 4.3 percent for the month. with increased supply from a
record, Accord sales gained dedicated assembly line in
significant momentum, and Alabama. Sales are up 40.8%
strong performances from Civic, year-to-date.
CR-V and Odyssey pushed all of
these models to retail sales
leadership in their respective
segments. With Pilot and CR-V
also adding record May sales,
Accord sales continued to climb
strongly since its launch last a May record.
fall, posting more than 28,000
sales in May, up 29.3% versus
last month.
With 34,349 sold
in May, Civic gained 7.4% for
the month.
Pilot sales jumped
36.1% in setting a new May
record, its 9th consecutive
gain, and CR-V sales climbed
11.6% on sales of 35,905, also
Fit is #1 in retail sales in
the subcompact segment and
has done so with the lowest
incentives.
BRAND REPORT
Acura
-----
Sales Highlights Model Notes
---------------- -----------
With strong sales of the MDX has done something no other
outgoing RDX helping Acura direction. 3-row model in segment can match
maintain a steady sales with six straight years of over
pace in May, the all-new 50,000 in sales.
2019 RDX arrives in
dealers today - the first
in a new generation of
Acura products completely
designed around the
brand's Precision Crafted
Performance brand
Acura light truck sales
remained strong with RDX
topping 4,700 in May and
MDX passing the 4,000
mark.
ILX gained 28.3%
on for the month and is up
16.2% year to date.
As the only compact luxury SUV
with sales topping 50K in each
of the past three years, the
second-gen RDX hands the baton
to the better-in-every-way
2019 RDX, launching today.
American Honda Vehicle Sales for May 2018
Month-to-Date Year-to-Date
------------- ------------
May 2018 May 2017 DSR** % MoM % Change May 2018 May 2017 DSR** % Change YoY %
Change Change
American Honda Total 153,069 148,414 -0.8% 3.1% 641,261 652,093 -2.4% -1.7%
-------------------- ------- ------- ---- --- ------- ------- ---- ----
Total Car Sales 73,261 75,308 -6.5% -2.7% 303,065 318,341 -5.5% -4.8%
Total Truck Sales 79,808 73,106 5.0% 9.2% 338,196 333,752 0.5% 1.3%
Honda Total Car Sales 69,244 70,825 -6.0% -2.2% 282,981 297,765 -5.7% -5.0%
Honda Total Truck Sales 71,006 63,650 7.3% 11.6% 300,159 294,495 1.1% 1.9%
Acura Total Car Sales 4,017 4,483 -13.8% -10.4% 20,084 20,576 -3.2% -2.4%
Acura Total Truck Sales 8,802 9,456 -10.5% -6.9% 38,037 39,257 -3.9% -3.1%
Total Domestic Car Sales 60,463 61,776 -5.9% -2.1% 259,743 258,196 -0.2% 0.6%
Honda Division 56,609 57,375 -5.1% -1.3% 240,456 238,101 0.2% 1.0%
Acura Division 3,854 4,401 -15.8% -12.4% 19,287 20,095 -4.8% -4.0%
Total Domestic Truck Sales 79,808 73,106 5.0% 9.2% 338,196 333,752 0.5% 1.3%
Honda Division 71,006 63,650 7.3% 11.6% 300,159 294,495 1.1% 1.9%
Acura Division 8,802 9,456 -10.5% -6.9% 38,037 39,257 -3.9% -3.1%
Total Import Car Sales 12,798 13,532 -9.1% -5.4% 43,322 60,145 -28.5% -28.0%
Honda Division 12,635 13,450 -9.7% -6.1% 42,525 59,664 -29.3% -28.7%
Acura Division 163 82 91.1% 98.8% 797 481 64.4% 65.7%
Total Import Truck Sales 0 0 0.0% 0.0% 0 0 0.0% 0.0%
Honda Division 0 0 0.0% 0.0% 0 0 0.0% 0.0%
Acura Division 0 0 0.0% 0.0% 0 0 0.0% 0.0%
MODEL BREAKOUT BY DIVISION
Honda Division Total 140,250 134,475 0.3% 4.3% 583,140 592,260 -2.3% -1.5%
-------------------- ------- ------- --- --- ------- ------- ---- ----
* ACCORD 28,212 33,547 -19.1% -15.9% 111,564 130,300 -15.1% -14.4%
* CIVIC 34,349 31,989 3.2% 7.4% 144,897 144,854 -0.8% 0.0%
CLARITY 1,706 119 1,278.5% 1,333.6% 6,235 245 2,424.9% 2,444.9%
CR-Z 1 65 -98.5% -98.5% 31 486 -93.7% -93.6%
* FIT 4,976 5,105 -6.3% -2.5% 20,254 21,878 -8.2% -7.4%
INSIGHT 0 0 0.0% 0.0% 0 2 -100.0% -100.0%
CROSSTOUR 0 0 0.0% 0.0% 0 3 -100.0% -100.0%
* CR-V 35,905 32,186 7.3% 11.6% 146,274 158,914 -8.7% -8.0%
HR-V 8,773 9,533 -11.5% -8.0% 36,898 37,756 -3.0% -2.3%
ODYSSEY 9,861 8,999 5.4% 9.6% 41,332 37,010 10.8% 11.7%
PILOT 13,573 9,976 30.8% 36.1% 63,297 44,946 39.7% 40.8%
RIDGELINE 2,894 2,956 -5.9% -2.1% 12,358 15,866 -22.7% -22.1%
Acura Division Total 12,819 13,939 -11.6% -8.0% 58,121 59,833 -3.6% -2.9%
-------------------- ------ ------ ----- ---- ------ ------ ---- ----
ILX 1,116 870 23.3% 28.3% 4,600 3,958 15.3% 16.2%
NSX 15 23 -37.3% -34.8% 87 247 -65.1% -64.8%
RLX / RL 163 82 91.1% 98.8% 797 481 64.4% 65.7%
TLX 2,723 3,508 -25.4% -22.4% 14,600 15,890 -8.8% -8.1%
MDX 4,098 4,307 -8.5% -4.9% 18,007 19,315 -7.5% -6.8%
RDX 4,704 5,149 -12.2% -8.6% 20,030 19,942 -0.3% 0.4%
Selling Days 26 25 127 126
* Honda and Acura vehicles are made of domestic & global sourced parts
** Daily Selling Rate
CONTACT: James Jenkins, Honda, (310) 783-3163; or Matt Sloustcher, Acura, (310) 357-5711
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SOURCE American Honda Motor Co., Inc.
