Honda Trucks Set Records, Acura Cars Rise for American Honda in January

TORRANCE, Calif., Feb. 3, 2020 /PRNewswire/ --

                        
     
     American Honda            
     
     Honda          
     
     Acura


                  Total                  Cars Trucks             Total                Cars    Trucks      Total        Cars       Trucks

        ---

     
        101,625                      42,371  59,254             92,395               39,595     52,800       9,230        2,776        6,454


       -4.3%                          -10.6%    +1%             -4.1%              -11.6%     +2.3%      -5.5%       +5.8%        -9.6%

        ---

"As we enter a new decade, we will continue to focus on our core values and maintain the kind of sales discipline that has made us a retail sales leader in the industry," said Henio Arcangeli Jr., senior vice president of the American Honda Automobile Division. "The arrival of our new CR-V Hybrid next month will also bring new opportunities to further strengthen our light-truck lineup and extend our two-year streak of record electrified vehicle sales."


       
                Honda                                                                                      BRAND REPORT

    ---

                                    Sales Highlights                                                  Model Notes

    ---

        Honda trucks captured a new                                     
     2020 CR-V Hybrid                                   Coming off a 5th straight year
         January sales record as HR-                                       with sales of 20,054 units.                        of record sales, Honda's light
         V also set a new mark and                                                                                            truck lineup gets its first
         Ridgeline deliveries jumped                                                                                          electrified model with the
         almost 60%. While the                                                                                                launch of the all-new 2020
         industry continues its                                                                                                      
                CR-V
         dramatic shift toward light                                                                                                             Hybrid early this year.
         trucks, Honda entered 2020
         by maintaining its retail
         market share gains with
         passenger cars, led by Civic

                     Honda brand trucks set a new
                      January record, gaining 2.3%                                    
                CR-V started
                      on sales of 52,800 vehicles.                                                  the year strong, topping
                      
              
                HR-                                       26,000 sales in January,
                                            V set an all-time record in                 while Civic surpassed
                      January with a strong 24.8%                                     20,000.
                      increase on sales of 7,457
                      units.
                        Ridgeline sales jumped
                        57.1% for the month, with
                      3,083 deliveries.





       2020 Civic                                                        Honda is looking to extend its
                                                                           two-year run as the retail #1
                                                                           passenger car brand in America,
                                                                           led by Civic, which leads the
                                                                           industry in sales to first-
                                                                           time, Millennial and Gen Z car
                                                                           buyers.

                     Acura                                                              BRAND REPORT

    ---

                                    Sales Highlights                                     Model Notes

    ---

        Acura cars found sales                                                                        MDX just surpassed
         strength again with a 6%                                                                    cumulative sales of 1-
         gain in January as the                                                                        million units in the U.S.,
         brand's gateway luxury                                                                        continuing its run as
         sedan continued its                                                                           America's best-selling 3-
         segment-leading ways. The                                                                     row luxury SUV of all-
         TLX sedan also rose in the                                                                    time.
         first month of 2020 as
         buyers continue to
         recognize its balanced
         goodness.

                     ILX scored its best January
                      sales since 2016, gaining
                      a robust 16.1%, while TLX
                      sales rose 6%.
                      
                Acura light
                                  trucks entered 2020 on a
                      bit of a hangover after an
                      incredible finish to 2019,
                      but RDX and MDX still
                      posted sales of almost
                      6,500 units.                         
     2020 MDX




                                                             Acura's gateway model, the
                                                              ILX, was the retail #1 and
                                                              fastest-growing model in
                                                              segment with the highest
                                                              percent of sales from
                                                              under-35 buyers among all
                                                              compact luxury sedans

        2020 ILX

        
     
                American Honda Vehicle Sales for January 2020


                                                       
              
                Month-to-Date                                
     
                Year-to-Date



                              January 2020                                       January 2019           DSR** %                 MoM % Change            January 2020    January
                                                                                                                                                                           2019    DSR** % Change   YoY % Change
                                                                                                       Change


                       American Honda Total                                                101,625       106,139                          -4.3%                   -4.3%    101,625          106,139           -4.3%    -4.3%



        
     Total Car Sales                                                                   42,371        47,401                         -10.6%                  -10.6%     42,371           47,401          -10.6%   -10.6%


          Total Truck Sales                                                                 59,254        58,738                           0.9%                    0.9%     59,254           58,738            0.9%     0.9%


                                            Honda   
              
                Total Car Sales              39,595                         44,777                   -11.6%     -11.6%          39,595          44,777    -11.6%   -11.6%


                                            Honda   
              
                Total Truck Sales            52,800                         51,598                     2.3%       2.3%          52,800          51,598      2.3%     2.3%


                                            Acura   
              
                Total Car Sales               2,776                          2,624                     5.8%       5.8%           2,776           2,624      5.8%     5.8%


                                            Acura   
              
                Total Truck Sales             6,454                          7,140                    -9.6%      -9.6%           6,454           7,140     -9.6%    -9.6%


                       * Total Domestic Car Sales                                           37,078        37,509                          -1.1%                   -1.1%     37,078           37,509           -1.1%    -1.1%


                                                               Honda Division                            34,365                         35,004                    -1.8%      -1.8%          34,365          35,004     -1.8%    -1.8%


                                                               Acura Division                             2,713                          2,505                     8.3%       8.3%           2,713           2,505      8.3%     8.3%


                       * Total Domestic Truck
                        Sales                                                               59,019        56,486                           4.5%                    4.5%     59,019           56,486            4.5%     4.5%


                                                               Honda Division                            52,565                         49,346                     6.5%       6.5%          52,565          49,346      6.5%     6.5%


                                                               Acura Division                             6,454                          7,140                    -9.6%      -9.6%           6,454           7,140     -9.6%    -9.6%


                         Total Import Car Sales                                              5,293         9,892                         -46.5%                  -46.5%      5,293            9,892          -46.5%   -46.5%


                                                               Honda Division                             5,230                          9,773                   -46.5%     -46.5%           5,230           9,773    -46.5%   -46.5%


                                                               Acura Division                                63                            119                   -47.1%     -47.1%              63             119    -47.1%   -47.1%


                         Total Import Truck Sales                                              235         2,252                         -89.6%                  -89.6%        235            2,252          -89.6%   -89.6%


                                                               Honda Division                               235                          2,252                   -89.6%     -89.6%             235           2,252    -89.6%   -89.6%


                                                               Acura Division                                 0                              0                     0.0%       0.0%               0               0      0.0%     0.0%



     
        MODEL BREAKOUT BY DIVISION


                       Honda Division Total                                                 92,395        96,375                          -4.1%                   -4.1%     92,395           96,375           -4.1%    -4.1%



                                                                            ACCORD                       15,099                         18,786                   -19.6%     -19.6%          15,099          18,786    -19.6%   -19.6%


                                                                            CIVIC                        20,054                         21,553                    -7.0%      -7.0%          20,054          21,553     -7.0%    -7.0%


                                                                            CLARITY                         475                          1,271                   -62.6%     -62.6%             475           1,271    -62.6%   -62.6%


                                                                            FIT                           2,534                          1,405                    80.4%      80.4%           2,534           1,405     80.4%    80.4%


                                                                            INSIGHT                       1,433                          1,762                   -18.7%     -18.7%           1,433           1,762    -18.7%   -18.7%




                                                                            CR-V                         26,027                         29,152                   -10.7%     -10.7%          26,027          29,152    -10.7%   -10.7%


                                                                            HR-V                          7,457                          5,974                    24.8%      24.8%           7,457           5,974     24.8%    24.8%


                                                                            ODYSSEY                       5,622                          5,828                    -3.5%      -3.5%           5,622           5,828     -3.5%    -3.5%


                                                                            PASSPORT                      2,846                            126                 2,158.7%   2,158.7%           2,846             126  2,158.7% 2,158.7%


                                                                            PILOT                         7,765                          8,556                    -9.2%      -9.2%           7,765           8,556     -9.2%    -9.2%


                                                                            RIDGELINE                     3,083                          1,962                    57.1%      57.1%           3,083           1,962     57.1%    57.1%




                       Acura Division Total                                                  9,230         9,764                          -5.5%                   -5.5%      9,230            9,764           -5.5%    -5.5%



                                                                            ILX                             935                            805                    16.1%      16.1%             935             805     16.1%    16.1%


                                                                            NSX                               9                             31                   -71.0%     -71.0%               9              31    -71.0%   -71.0%


                                                                            RLX /RL                          63                            119                   -47.1%     -47.1%              63             119    -47.1%   -47.1%


                                                                            TLX                           1,769                          1,669                     6.0%       6.0%           1,769           1,669      6.0%     6.0%




                                                                            MDX                           2,961                          2,968                    -0.2%      -0.2%           2,961           2,968     -0.2%    -0.2%


                                                                            RDX                           3,493                          4,172                   -16.3%     -16.3%           3,493           4,172    -16.3%   -16.3%




                       Selling Days                                                             25            25                                                                                25              25


                       **** Electrified Vehicles                                             3,310         4,612                         -28.2%                  -28.2%      3,310            4,612          -28.2%   -28.2%




        
     *    Honda and Acura vehicles are made of domestic & global sourced parts


        
     **   Daily Selling Rate


          **** Electrified Vehicles equal: Total sales of Hybrid (FHEV & PHEV), EVs (BEV) and Fuel Cell Vehicles (FCV) from
           the Honda and Acura brands.

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SOURCE American Honda Motor Co., Inc.