Jul 1, 2025   SOURCE: PR NewsWire

KIA AMERICA POSTS HIGHEST FIRST-HALF SALES IN COMPANY HISTORY

    --  416,511 units sold in first six months of 2025, up 8 percent
        year-over-year
    --  Carnival, Telluride, Sportage, and K4 models achieve best-ever
        first-half sales

IRVINE, Calif., June 30, 2025 /PRNewswire/ -- Kia America set an all-time first half volume record of 416,511 vehicles, an 8 percent increase over the same period last year. Retail sales rose 12 percent year-over-year, reaffirming Kia's strong growth momentum.

Four Kia models posted best-ever first-half sales: Carnival (+57 percent); Telluride (+15 percent); Sportage (+9 percent); and K4 (+7 percent). In addition, the K5 (+170 percent) and Sorento (+9 percent) models also showed impressive growth over the previous year, contributing to the brand's record-breaking first-half performance.

Sales of hybrid models surged 70 percent year-over-year, continuing the brand's strong momentum in electrification. In addition, sedan sales increased 29 percent and SUVs grew by 9 percent, reflecting both the wide range and broad popularity of Kia's extensive model lineup.

"In the face of uncertain market conditions, Kia delivered a record-breaking first-half sales performance, a milestone made possible by the continued interest from consumers in our well-designed, technologically advanced lineup," said SeungKyu (Sean) Yoon, president and CEO of Kia North America and Kia America. "Our core models including Carnival, Telluride, Sportage, and K4, continue to set sales records. Coupled with the steady sales growth generated by our electrified and hybrid models along with the continued rollout of the 2026 EV9 Nightfall Edition and the newly introduced EV9 GT-Line featuring a two-tone roof, we expect this positive sales trajectory to continue. In the second half of 2025 Kia will remain agile in our response to changing market conditions and steadfast in our commitment to delivering products and services that meet the expectations of US consumers."

In addition to the monthly sales performance, Kia America also announced initiatives, including:

    --  Kia has returned to Electrify Expo events throughout the country.
        Designed to inform and inspire consumers about the ease and advantages
        of EV ownership, Electrify Expo is North America's largest electric
        vehicle festival featuring more than 1 million square feet of the
        world's top electric brands. Recently, Kia was at Electrify Expo Los
        Angeles and is expected to participate in events including Electrify
        Expo Seattle on July 12-13, Electrify Expo Chicago from September 13-14
        and Electrify Expo New York City, scheduled from October 17-19.


                                            MONTH OF JUNE JUNE YTD



                Model   2025   2024    2025      2024




     EV9                913   1905   4,938      9671



     EV6                680  2,171   5,875    10,941



     K4/Forte        11,564 11,358  75,535    70,473



     K5               5,613  3,771  34,565    12,807



     Soul             4,737  4,565  26,126    28,465



     Niro             1,966  3,381  11,788    18,102



     Seltos           4,259  5,871  24,939    32,786



     Sportage        12,630 13,316  87,172    79,853



     Sorento          7,050  6,925  50,919    46,663



     Telluride        9,239  8,858  61,502    53,700



     Carnival         5,198  3,806  33,152    21,083


                Total 63,849 65,929 416,511   386,460

Kia America - about us

Headquartered in Irvine, California, Kia America continues to top automotive quality surveys. Kia is recognized as one of the TIME World's Most Sustainable Companies of 2024. Kia serves as the "Official Automotive Partner" of the NBA and WNBA and offers a range of gasoline, hybrid, plug-in hybrid, and electric vehicles sold through a network of nearly 800 dealers in the U.S., including several cars and SUVs proudly assembled in America*.

For media information, including photography, visit www.kiamedia.com. To receive custom email notifications for press releases the moment they are published, subscribe at www.kiamedia.com/us/en/newsalert

* Select trims of the 2025 all-electric EV6 and EV9 all-electric three-row SUV, Sportage (excludes HEV and PHEV models), Sorento (excludes HEV and PHEV models), and Telluride are assembled in the United States from U.S. and globally sourced parts.

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SOURCE Kia America