HubSpot Reports Q2 2018 Results

CAMBRIDGE, Mass., Aug. 1, 2018 /PRNewswire/ -- HubSpot, Inc. (NYSE: HUBS), a leading growth platform, today announced financial results for the second quarter ended June 30, 2018.

Financial Highlights:

Revenue

    --  Total revenue was $122.6 million, up 38% compared to the second quarter
        of 2017.
    --  Subscription revenue was $116.6 million, up 38% compared to the second
        quarter of 2017.
    --  Professional services and other revenue was $6.0 million, up 27%
        compared to the second quarter of 2017.

Operating Income (Loss)

    --  GAAP operating margin was (11.5%) for the quarter, compared to (11.9%)
        in the second quarter of 2017.
    --  Non-GAAP operating margin was 5.3% for the quarter, an improvement of
        approximately 2.6 percentage points from 2.7% in the second quarter of
        2017.
    --  GAAP operating loss was ($14.1) million for the quarter, compared to
        ($10.6) million in the second quarter of 2017.
    --  Non-GAAP operating income was $6.5 million for the quarter, compared to
        $2.4 million in the second quarter of 2017. Non-GAAP operating income
        and margin excludes stock-based compensation expense, amortization of
        acquired intangible assets, and acquisition related expenses.

Net Income (Loss)

    --  GAAP net loss was ($18.2) million, or ($0.48) per basic and diluted
        share for the quarter, compared to ($9.5) million, or ($0.26) per basic
        and diluted share, in the second quarter of 2017.
    --  Non-GAAP net income was $7.4 million, or $0.19 per basic and $0.18 per
        diluted share for the quarter, compared to $2.6 million, or $0.07 per
        basic and diluted share, in the second quarter of 2017.  Non-GAAP net
        income per share excludes stock-based compensation expense, amortization
        of acquired intangible assets, acquisition related expenses, non-cash
        interest expense for amortization of debt discount and debt issuance
        costs, and the deferred income tax benefit from convertible notes.
    --  Second quarter weighted average basic and diluted shares outstanding for
        GAAP net loss per share was 38.4 million, compared to 36.7 million basic
        and diluted shares in the second quarter of 2017.
    --  Second quarter weighted average basic and diluted shares outstanding for
        non-GAAP net income per share was 38.4 million and 41.8 million
        respectively, compared to 36.7 million and 39.2 million, respectively,
        in the second quarter of 2017.

Balance Sheet and Cash Flow

    --  The company's cash, cash equivalents and investments balance was $566.6
        million as of June 30, 2018.
    --  During the second quarter, the company generated $5.2 million of free
        cash flow compared to $1.8 million during the second quarter of 2017.

Additional Recent Business Highlights

    --  Grew total customers to 48,091 at June 30, 2018, up 40% from June 30,
        2017.
    --  Total average subscription revenue per customer was $10,004 during the
        second quarter of 2018 down 2% compared to the second quarter of 2017.

"Q2 was another strong quarter for HubSpot and I'm really pleased with our results," said Brian Halligan, co-founder and CEO. "We're starting to see the fruits of our investment in R&D and we're excited about the progress we've made towards building out our suite of products. We also added a great new CFO in Kate Bueker. I've never been more excited about the future of HubSpot."

Business Outlook
Based on information available as of August 1, 2018, HubSpot is issuing guidance for the third quarter of 2018 and raising guidance for full year 2018 as indicated below.

Third Quarter 2018:

    --  Total revenue is expected to be in the range of $125.6 million to $126.6
        million.
    --  Non-GAAP operating income is expected to be in the range of $1.0 million
        to $2.0 million. This excludes stock-based compensation expense of
        approximately $19.2 million, amortization of acquired intangible assets
        of approximately $500 thousand, and acquisition related expenses of
        approximately $800 thousand.
    --  Non-GAAP net income per common share is expected to be in the range of
        $0.03 to $0.05.  This excludes stock-based compensation expense of
        approximately $19.2 million, amortization of acquired intangible assets
        of approximately $500 thousand, acquisition related expenses of
        approximately $800 thousand, and non-cash interest expense for the
        amortization of debt discount and debt issuance costs of approximately
        $5.1 million.  This assumes approximately 43.1 million weighted average
        diluted shares outstanding.

Full Year 2018:

    --  Total revenue is expected to be in the range of $496.8 million  to
        $498.8 million, up from our previously guided range of  $489 million to
        $492 million.
    --  Non-GAAP operating income is expected to in be in the range of $24.3
        million to $26.3 million, up from our previously guided range of $22
        million to $25 million. This excludes stock-based compensation expense
        of approximately $75 million, amortization of acquired intangible assets
        of approximately $1.4 million, and acquisition related expenses of
        approximately $2.7 million.
    --  Non-GAAP net income per common share is expected to be in the range of
        $0.63 to $0.67, up from our previously guided range of $0.59 to $0.65.
        This excludes stock-based compensation expense of approximately $75
        million, amortization of acquired intangible assets of approximately
        $1.4 million, acquisition related expenses of approximately $2.7
        million, and non-cash interest expense for the amortization of debt
        discount and debt issuance costs of approximately $20.3 million. This
        assumes approximately 42.5 million weighted average diluted shares
        outstanding.

HubSpot's estimates of stock-based compensation, amortization of acquired intangible assets, acquisition-related expenses, and non-cash interest expense for amortization of debt discount and debt issuance costs in future periods assume, among other things, the occurrence of no additional acquisitions, investments or restructurings, and no further revisions to stock-based compensation and related expenses.

Conference Call Information
HubSpot will host a conference call on Wednesday, August 1, 2018 at 4:30 p.m. Eastern Time (ET) to discuss the company's second quarter financial results and its business outlook. To access this call, dial (866) 393-4306 (domestic) or (734) 385-2616 (international). The conference ID is 8395876. Additionally, a live webcast of the conference call will be available in the "Investors" section of HubSpot's website at www.hubspot.com.

Following the conference call, a replay will be available at (855) 859-2056 (domestic) or (404) 537-3406 (international). The replay pass code is 8395876. An archived webcast of this conference call will also be available in the "Investors" section of HubSpot's website at www.hubspot.com.

The company has used, and intends to continue to use, the investor relations portion of its website as a means of disclosing material non-public information and for complying with disclosure obligations under Regulation FD.

About HubSpot
HubSpot is a leading growth platform. Over 48,000 total customers in over 100 countries use HubSpot's award-winning software, services, and support to create an inbound experience that will attract, engage, and delight customers. Learn more at www.hubspot.com.

The tables at the end of this press release include a reconciliation of GAAP to non-GAAP operating income (loss), operating margin, subscription margin, expense, expense as a percentage of revenue, net income (loss), and free cash flow for the three and six months ended June 30, 2018 and 2017. An explanation of these measures is also included below under the heading "Non-GAAP Financial Measures."

Cautionary Language Concerning Forward-Looking Statements
This press release includes certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding management's expectations of future financial and operational performance and operational expenditures, expected growth, and business outlook, including our financial guidance for the third fiscal quarter and full year 2018; statements regarding our plans to build out our product suite; and statements regarding our ability to achieve continued success into the future. These forward-looking statements include, but are not limited to, plans, objectives, expectations and intentions and other statements contained in this press release that are not historical facts and statements identified by words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" or words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies and prospects, which are based on the information currently available to us and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that the plans, intentions, expectations or strategies will be attained or achieved. Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control including, without limitation, our history of losses, our ability to retain existing customers and add new customers, the continued growth of the market for an inbound platform; our ability to differentiate our platform from competing products and technologies; our ability to manage our growth effectively to maintain our high level of service; our ability to maintain and expand relationships with our marketing agency partners; our ability to successfully acquire and integrate companies and assets; our ability to successfully recruit and retain highly-qualified personnel; the price volatility of our common stock, and other risks set forth under the caption "Risk Factors" in our Quarterly Report on Form 10-Q filed on May 10, 2018 and our other SEC filings. We assume no obligation to update any forward-looking statements contained in this document as a result of new information, future events or otherwise.


    Consolidated Balance Sheets

    (in thousands)




                                                                         June 30,            December 31,

                                                                              2018                    2017
                                                                              ----                    ----

    Assets

    Current assets:

    Cash and cash equivalents                                                        $98,426                  $87,680

    Short-term investments                                                           451,830                  416,663

    Accounts receivable - net of allowance for doubtful accounts of $931              53,496                   60,676
    and $638 at June 30, 2018 and December 31, 2017, respectively

    Deferred commission expense                                                       15,220                   13,343

    Restricted cash                                                                    5,175                    4,757

    Prepaid hosting costs                                                              1,568                    4,964

    Prepaid expenses and other current assets                                         21,305                   14,418
                                                                                      ------                   ------

    Total current assets                                                             647,020                  602,501

    Long-term investments                                                             16,375                   31,394

    Property and equipment, net                                                       49,311                   43,294

    Capitalized software development costs, net                                       11,477                    8,760

    Restricted cash                                                                   13,293                        -

    Other assets                                                                       6,183                    4,964

    Intangible assets                                                                  6,212                    6,312

    Goodwill                                                                          14,950                   14,950
                                                                                      ------                   ------

    Total assets                                                                    $764,821                 $712,175
                                                                                    ========                 ========

    Liabilities and stockholders' equity

    Current liabilities:

    Accounts payable                                                                  $5,716                   $4,657

    Accrued compensation costs                                                        14,931                   16,329

    Other accrued expenses                                                            25,692                   20,430

    Deferred revenue                                                                 151,906                  136,880
                                                                                     -------                  -------

    Total current liabilities                                                        198,245                  178,296

    Deferred rent, net of current portion                                             24,219                   18,868

    Deferred revenue, net of current portion                                           1,891                    2,277

    Other long-term liabilities                                                        4,418                    3,927

    Convertible senior notes                                                         308,409                  298,447
                                                                                     -------                  -------

    Total liabilities                                                                537,182                  501,815
                                                                                     -------                  -------

    Stockholders' equity:

    Common stock                                                                          39                       38

    Additional paid-in capital                                                       542,543                  496,461

    Accumulated other comprehensive loss                                               (714)                    (57)

    Accumulated deficit                                                            (314,229)               (286,082)
                                                                                    --------                 --------

    Total stockholders' equity                                                       227,639                  210,360
                                                                                     -------                  -------

    Total liabilities and stockholders' equity                                      $764,821                 $712,175
                                                                                    ========                 ========


    Consolidated Statements of Operations

    (in thousands, except per share data)


                                                    For the Three Months Ended June 30,        For the Six Months Ended June 30,
                                                    -----------------------------------        ---------------------------------

                                                          2018                          2017                     2018                     2017
                                                          ----                          ----                     ----                     ----

    Revenues:

    Subscription                                                  $116,566                       $84,363                             $225,168       $161,866

    Professional services and other                                6,010                         4,730                               11,964          9,479
                                                                   -----                         -----                               ------          -----

    Total revenue                                                122,576                        89,093                              237,132        171,345
                                                                 -------                        ------                              -------        -------

    Cost of revenues:

    Subscription                                                  16,964                        12,492                               32,199         23,901

    Professional services and other                                7,887                         6,099                               15,029         11,762
                                                                   -----                         -----                               ------         ------

    Total cost of revenues                                        24,851                        18,591                               47,228         35,663
                                                                  ------                        ------                               ------         ------

    Gross profit                                                  97,725                        70,502                              189,904        135,682
                                                                  ------                        ------                              -------        -------

    Operating expenses:

    Research and development                                      28,485                        15,889                               54,837         29,259

    Sales and marketing                                           65,281                        50,708                              125,191         97,380

    General and administrative                                    18,011                        14,482                               35,252         27,620
                                                                  ------                        ------                               ------         ------

    Total operating expenses                                     111,777                        81,079                              215,280        154,259
                                                                 -------                        ------                              -------        -------

    Loss from operations                                        (14,052)                     (10,577)                            (25,376)      (18,577)
                                                                 -------                       -------                              -------        -------

    Other expense:

    Interest income                                                2,092                           734                                3,916          1,037

    Interest expense                                             (5,326)                      (2,832)                            (10,500)       (2,884)

    Other expense                                                  (527)                         (97)                               (810)         (225)
                                                                    ----                           ---                                 ----           ----

    Total other expense                                          (3,761)                      (2,195)                             (7,394)       (2,072)
                                                                  ------                        ------                               ------         ------

    Loss before income tax (expense) benefit                    (17,813)                     (12,772)                            (32,770)      (20,649)

    Income tax (expense) benefit                                   (412)                        3,251                                (903)         3,053
                                                                    ----                         -----                                 ----          -----

    Net loss                                                     $(18,225)                     $(9,521)                           $(33,673)     $(17,596)
                                                                  ========                       =======                             ========       ========

    Net loss per share, basic and diluted                          $(0.48)                      $(0.26)                             $(0.88)       $(0.48)

    Weighted average common shares used in                        38,350                        36,654                               38,093         36,431
    computing basic and diluted net loss per share:


    Consolidated Statements of Cash Flows

    (in thousands)


                                                                       Three Months Ended                         Six Months Ended

                                                                            June 30,                                  June 30,
                                                                            --------                                  --------

                                                                    2018                  2017                               2018                   2017
                                                                    ----                  ----                               ----                   ----

    Operating Activities:

    Net loss                                                                $(18,225)                      $(9,521)                         $(33,673)                $(17,596)

    Adjustments to reconcile net loss to net cash and cash
    equivalents provided by operating activities

    Depreciation and amortization                                             5,429                          3,648                             10,539                     6,977

    Stock-based compensation                                                 19,675                         13,006                             35,721                    22,309

    (Provision) benefit for deferred income taxes                                47                        (3,517)                                47                   (3,544)

    Amortization of debt discount and issuance costs                          5,054                          2,683                              9,962                     2,683

    Accretion of bond discount                                              (1,477)                         (132)                           (2,641)                     (55)

    Noncash rent expense                                                        811                          1,332                              1,605                     2,999

    Unrealized currency translation                                             100                          (149)                               136                     (195)

    Changes in assets and liabilities

    Accounts receivable                                                       (218)                       (3,015)                             6,645                     1,161

    Prepaid expenses and other assets                                       (6,592)                       (8,979)                           (4,712)                  (7,918)

    Deferred commission expense                                             (5,021)                       (1,437)                          (10,089)                  (1,901)

    Accounts payable                                                            588                            923                                754                     (327)

    Accrued expenses                                                          3,957                          6,047                              5,631                     6,969

    Deferred rent                                                             3,954                          3,636                              3,906                     3,602

    Deferred revenue                                                          5,419                          4,202                             16,392                    12,655
                                                                              -----                          -----                             ------                    ------

    Net cash and cash equivalents provided by operating                      13,501                          8,727                             40,223                    27,819
    activities


    Investing Activities:

    Purchases of investments                                              (155,406)                     (288,910)                         (366,292)                (305,277)

    Maturities of investments                                                92,300                         21,200                            348,550                    37,060

    Purchases of property and equipment                                     (5,071)                       (5,237)                          (11,310)                 (11,072)

    Capitalization of software development costs                            (3,190)                       (1,730)                           (5,806)                  (3,340)

    Purchases of strategic investments                                 -                          (600)                            (250)                    (600)
                                                                     ---                           ----                              ----                      ----

    Net cash and cash equivalents used in investing                        (71,367)                     (275,277)                          (35,108)                (283,229)
    activities


    Financing Activities:

    Employee taxes paid related to the net share settlement of              (1,701)                         (944)                           (4,045)                  (2,097)
    stock-based awards

    Proceeds related to the issuance of common stock under stock              5,499                          3,145                             11,612                     7,485
    plans

    Repayments of capital lease obligations                                   (205)                         (278)                             (417)                    (518)

    Proceeds of the issuance of convertible notes, net of issuance     -                        389,245                                 -                  389,245
    costs paid $10,755 in 2017

    Purchase of note hedge related to convertible notes                -                       (78,920)                                -                 (78,920)

    Proceeds from the issuance of warrants related to convertible      -                         58,880                                 -                   58,880
    notes, net of issuance costs of $200 in 2017


    Net cash and cash equivalents provided by financing                       3,593                        371,128                              7,150                   374,075
    activities


    Effect of exchange rate changes on cash, cash equivalents, and          (1,675)                         1,418                              (998)                    1,872
    restricted cash


    Net increase in cash, cash equivalents, and restricted cash            (55,948)                       105,996                             11,267                   120,537

    Cash, cash equivalents and restricted cash, beginning of period         159,999                         74,726                             92,784                    60,185
                                                                            -------                         ------                             ------                    ------

    Cash, cash equivalents and restricted cash, end of period                $104,051                       $180,722                           $104,051                  $180,722
                                                                             ========                       ========                           ========                  ========


    Reconciliation of non-GAAP operating income and operating    Three Months Ended                    Six Months Ended
    margin                                                            June 30,                             June 30,

    (in thousands, except percentages)


                                                              2018                  2017            2018                2017
                                                              ----                  ----            ----                ----

    GAAP operating loss                                               $(14,052)          $(10,577)                           $(25,376)   $(18,577)

    Stock-based compensation                                             19,675              13,006                               35,721       22,309

    Amortization of acquired intangible assets                               50                   -                                 100           16

    Acquisition related expenses                                            802                   -                               1,604            -
                                                                            ---                 ---                               -----          ---

    Non-GAAP operating income                                            $6,475              $2,429                              $12,049       $3,748
                                                                         ======              ======                              =======       ======


    GAAP operating margin                                               (11.5%)            (11.9%)                             (10.7%)     (10.8%)

    Non-GAAP operating margin                                              5.3%               2.7%                                5.1%        2.2%


    Reconciliation of non-GAAP net income                             Three Months Ended                  Six Months Ended
                                                                           June 30,                           June 30,
    (in thousands, except per share amounts)


                                                                    2018                 2017           2018               2017
                                                                    ----                 ----           ----               ----

    GAAP net loss                                                          $(18,225)          $(9,521)                         $(33,673)   $(17,596)

    Stock-based compensation                                                  19,675             13,006                             35,721       22,309

    Amortization of acquired intangibles                                          50                  -                               100           16

    Acquisition related expenses                                                 802                  -                             1,604            -

    Amortization of debt discount and debt issuance costs                      5,054              2,683                              9,962        2,683

    Deferred income tax benefit from convertible notes and business                -           (3,541)                                 -     (3,541)
    combination


    Non-GAAP net income                                                       $7,356             $2,627                            $13,714       $3,871
                                                                              ======             ======                            =======       ======


    Non-GAAP net income per share:

    Basic                                                                      $0.19              $0.07                              $0.36        $0.11

    Diluted                                                                    $0.18              $0.07                              $0.34        $0.10

    Shares used in non-GAAP per share calculations

    Basic                                                                     38,350             36,654                             38,093       36,431

    Diluted                                                                   41,788             39,170                             40,892       38,680



    Reconciliation of non-GAAP expense and expense as a percentage of revenue

    (in thousands, except percentages)

                                                                                                                           Three Months Ended June 30,
                                                                                                                           ---------------------------

                                                                                                                            2018                                                                2017
                                                                                                                            ----                                                                ----

                                                                                  COS,               COS,     R&D     S&M                      G&A                    COS,       COS,       R&D      S&M         G&A
                                                                              Subscription           Prof.                                                        Subscription   Prof.
                                                                                                   services                                                                    services
                                                                                                    & other                                                                    & other

    GAAP expense                                                                           $16,964            $7,887               $28,485                 $65,281                  $18,011              $12,492            $6,099        $15,889         $50,708          $14,482

    Stock -based compensation                                                                (317)            (846)              (6,111)                (7,937)                 (4,464)               (178)            (666)       (3,461)        (5,113)         (3,588)

    Amortization of acquired intangibles                                                      (50)                -                    -                      -                       -                   -                -             -              -               -

    Acquisition related expenses                                                                 -                -                (802)                      -                       -                   -                -             -              -               -
                                                                                               ---              ---                 ----                     ---                     ---                 ---              ---           ---            ---             ---

    Non-GAAP expense                                                                       $16,597            $7,041               $21,572                 $57,344                  $13,547              $12,314            $5,433        $12,428         $45,595          $10,894
                                                                                           =======            ======               =======                 =======                  =======              =======            ======        =======         =======          =======


    GAAP expense as a percentage of revenue                                                  13.8%             6.4%                23.2%                  53.3%                   14.7%               14.0%             6.8%         17.8%          56.9%           16.3%

    Non-GAAP expense as a percentage of                                                      13.5%             5.7%                17.6%                  46.8%                   11.1%               13.8%             6.1%         13.9%          51.2%           12.2%
    revenue




                                                                                                                     Six Months Ended June 30,
                                                                                                                     -------------------------

                                                                                                                            2018                                                                2017
                                                                                                                            ----                                                                ----

                                                                                  COS,               COS,     R&D     S&M                      G&A                    COS,       COS,       R&D      S&M         G&A
                                                                              Subscription           Prof.                                                        Subscription   Prof.
                                                                                                   services                                                                    services
                                                                                                    & other                                                                    & other

    GAAP expense                                                                           $32,199           $15,029               $54,837                $125,191                  $35,252              $23,901           $11,762        $29,259         $97,380          $27,620

    Stock -based compensation                                                                (594)          (1,536)             (10,875)               (14,429)                 (8,287)               (293)          (1,115)       (5,903)        (8,874)         (6,124)

    Amortization of acquired intangibles                                                     (100)                -                    -                      -                       -                 (9)                -             -            (7)               -

    Acquisition related expenses                                                                 -                -              (1,604)                      -                       -                   -                -             -              -               -
                                                                                               ---              ---               ------                     ---                     ---                 ---              ---           ---            ---             ---

    Non-GAAP expense                                                                       $31,505           $13,493               $42,358                $110,762                  $26,965              $23,599           $10,647        $23,356         $88,499          $21,496
                                                                                           =======           =======               =======                ========                  =======              =======           =======        =======         =======          =======


    GAAP expense as a percentage of revenue                                                  13.6%             6.3%                23.1%                  52.8%                   14.9%               13.9%             6.9%         17.1%          56.8%           16.1%

    Non-GAAP expense as a percentage of                                                      13.3%             5.7%                17.9%                  46.7%                   11.4%               13.8%             6.2%         13.6%          51.6%           12.5%
    revenue



    Reconciliation of non-GAAP subscription margin

    (in thousands, except percentages)

                                                   Three Months Ended June 30,              Six Months Ended June 30,
                                                   ---------------------------              -------------------------

                                                                          2018         2017                                   2018 2017
                                                                          ----         ----                                   ---- ----

    GAAP subscription margin                                                   $99,602                                $71,871           $192,969 $137,965

    Stock -based compensation                                                      317                                    178                594      293

    Amortization of acquired intangible assets                                      50                                      -               100        9
                                                                                   ---                                    ---               ---      ---

    Non-GAAP subscription margin                                               $99,969                                $72,049           $193,663 $138,267
                                                                               =======                                =======           ======== ========


    GAAP subscription margin percentage                                          85.4%                                 85.2%             85.7%   85.2%

    Non-GAAP subscription margin percentage                                      85.8%                                 85.4%             86.0%   85.4%



    Reconciliation of free cash flow

    (in thousands)


                                                   Three Months Ended June 30,              Six Months Ended June 30,
                                                   ---------------------------              -------------------------

                                                                          2018         2017                                    2018 2017
                                                                          ----         ----                                    ---- ----

    GAAP net cash and cash equivalents provided by                             $13,501                                  $8,727              $40,223     $27,819
    operating activities

    Purchases of property and equipment                                        (5,071)                                (5,237)            (11,310)   (11,072)

    Capitalization of software development costs                               (3,190)                                (1,730)             (5,806)    (3,340)
                                                                                ------                                  ------               ------      ------

    Free cash flow                                                              $5,240                                  $1,760              $23,107     $13,407
                                                                                ======                                  ======              =======     =======

Non-GAAP Financial Measures

We report our financial results in accordance with accounting principles generally accepted in the United States of America, or GAAP. However, management believes that, in order to properly understand our short-term and long-term financial and operational trends, investors may wish to consider the impact of certain non-cash or non-recurring items when used as a supplement to financial performance measures in accordance with GAAP. These items result from facts and circumstances that vary in frequency and impact on continuing operations. In this release, HubSpot's non-GAAP operating income, operating margin, subscription margin, expense, expense as a percentage of revenue, net income, and free cash flow are not presented in accordance with GAAP and are not intended to be used in lieu of GAAP presentations of results of operations.

Management believes that these non-GAAP financial measures provide additional means of evaluating period-over-period operating performance. Specifically, these non-GAAP financial measures provide management with additional means to understand and evaluate the operating results and trends in our ongoing business by eliminating certain non-cash expenses and other items that management believes might otherwise make comparisons of our ongoing business with prior periods more difficult, obscure trends in ongoing operations, or reduce management's ability to make useful forecasts. In addition, management understands that some investors and financial analysts find this information helpful in analyzing our financial and operational performance and comparing this performance to our peers and competitors. However, these non-GAAP financial measures have limitations as an analytical tool and are not intended to be an alternative to financial measures prepared in accordance with GAAP. In addition, it should be noted that these non-GAAP financial measures may be different from non-GAAP measures used by other companies. We intend to provide these non-GAAP financial measures as part of our future earnings discussions and, therefore, the inclusion of these non-GAAP financial measures will provide consistency in our financial reporting. Management may, however, utilize other measures to illustrate performance in the future. Investors are encouraged to review the reconciliation of these non-GAAP measures to their most directly comparable GAAP financial measures. A reconciliation of our non-GAAP financial measures to their most directly comparable GAAP measures has been provided in the financial statement tables included above in this press release.

These non-GAAP measures exclude share-based compensation, amortization of acquired intangible assets, acquisition related expenses, non-cash interest expense for the amortization of debt discount debt issuance costs, and the deferred income tax benefit from convertible notes. We believe investors may want to exclude the effects of these items in order to compare our financial performance with that of other companies and between time periods:

    1. Stock-based compensation is a non-cash expense accounted for in
       accordance with FASB ASC Topic 718. We believe that the exclusion of
       stock-based compensation expense allows for financial results that are
       more indicative of our operational performance and provide for a useful
       comparison of our operating results to prior periods and to our peer
       companies because stock-based compensation expense varies from period to
       period and company to company due to such things as differing valuation
       methodologies and changes in stock price.
    2. Expense for the amortization of acquired intangible assets is a non-cash
       item, and we believe that the exclusion of this amortization expense
       provides for a useful comparison of our operating results to prior
       periods and to our peer companies.
    3. Acquisition related expenses, such as transaction costs and retention
       payments, are expenses that are not necessarily reflective of operational
       performance during a period. We believe that the exclusion of this these
       expenses provides for a useful comparison of our operating results to
       prior periods and to our peer companies.
    4. In May 2017, the Company issued $400 million of convertible notes due in
       2022 with a coupon interest rate of 0.25%. The imputed interest rate of
       the convertible senior notes was approximately 6.95%. This is a result of
       the debt discount recorded for the conversion feature that is required to
       be separately accounted for as equity, and debt issuance costs, which
       reduce the carrying value of the convertible debt instrument. The debt
       discount is amortized as interest expense together with the issuance
       costs of the debt. The expense for the amortization of debt discount and
       debt issuance costs is a non-cash item, and we believe the exclusion of
       this interest expense provides for a useful comparison of our operating
       results to prior periods and to our peer companies.
    5. The deferred income tax benefit from the convertible notes issued in May
       2017 is a non-cash item created by the difference in the carrying amount
       and tax basis of the convertible notes. This taxable temporary difference
       resulted in the Company recognizing a $9.4 million deferred tax liability
       which was recorded as an adjustment to additional paid-in capital on the
       consolidated balance sheet. The creation of the deferred tax liability is
       recognized as a component of equity and represents a source of future
       taxable income which supports the realization of a portion of the income
       tax benefit associated with the current year loss from operations. The
       deferred income tax benefit from the convertible notes is a non-cash item
       that is unique to the issuance of the Company's convertible notes, and we
       believe the exclusion of this deferred tax benefit provides for a useful
       comparison of our operating results to prior periods and to our peer
       companies. The deferred income tax benefit from

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SOURCE HubSpot, Inc.