Jan 3, 2020 SOURCE: PR NewsWire
Record Light Truck Sales Lift AHM and Honda Brand to Sales Increases in 2019
TORRANCE, Calif., Jan. 3, 2020 /PRNewswire/ --
American Honda
Honda
Acura
Total Cars Trucks Total Cars Trucks Total Cars Trucks
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136,566 51,952 84,614 120,433 47,718 72,715 16,133 4,234 11,899
-12% -19.9% -6.3% -12.9% -21.6% -6.1% -3.8% +6.2% -6.9%
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"In a highly competitive market, American Honda posted increased sales in 2019, including new records for both light trucks and electrified vehicles," said Henio Arcangeli Jr., senior vice president of the American Honda Automobile Division. "Honda also bucked industry trends by achieving a second straight year as the retail number one passenger car brand in America, so we head into 2020 with strong momentum."
Honda BRAND REPORT
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Sales Highlights Model Notes
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Honda trucks set a new all- Honda is headed for a second
time annual sales record with straight year as the retail
HR-V and CR-V also reaching #1 passenger car brand in
all-time annual bests. Civic America, led by Civic's
remained strong, while four-year run as America's
electrified vehicles set a best-selling car, while
new annual mark, contributing also setting a new record
to a 0.3% gain for the Honda for electrified vehicle
brand in 2019. sales.
In addition to a new annual
sales record in 2019 (up passenger cars, with a 4th
15.9%), HR-V jumped 45.7% in straight year as the retail
December on record sales of #1 car in America and 10th
9,199 units. straight year as the #1
Ridgeline compact car.
gained a robust 31% on sales Honda electrified
of 3,757 units in December, vehicles finished the year
up 9% for the year. with a new annual record,
Civic led a gaining 18.6% on sales of
strong showing for Honda
Honda SUVs will post 10
years of continuous growth
in 2019, with a new CR-V
Hybrid launching next year
as our first hybrid-
electric SUV.
Acura BRAND REPORT
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Sales Highlights Model Notes
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Acura finished 2019 virtually on RDX topped Motor Trend's list of
par with 2018, led by strong safest luxury SUVs of 2019 and is
sales of RDX and MDX light truck joined by the MDX, ILX, TLX and
models and with ILX starring as RLX in offering the AcuraWatch(R)
the gateway to the brand, suite of safety and driver-
posting major gains in December assistive features as standard
and for the year. equipment.
ILX jumped a robust 30.3% for the
year - its best sales with sales of 52,019 in 2019,
performance in four years with the eighth consecutive year with
December sales of 1,305 units up sales exceeding 50,000.
41.2%.
RDX posted its second best sales
year in history with 62,876
units delivered -only the
second time RDX has surpassed
60,000 sales.
MDX finished
Acura SUVs have led luxury in
retail sales to under-35-year-
old buyers since 2012: RDX is #1
in segment and #3 luxury SUV
overall, and MDX is the #1 3-row
SUV in all of luxury.
American Honda Vehicle Sales for December 2019
Month-to-Date
Year-to-Date
December 2019 December 2018 DSR** % MoM % Change December 2019 December
Change 2018 DSR** % Change YoY % Change
American Honda Total 136,566 155,115 -8.4% -12.0% 1,608,170 1,604,828 0.2% 0.2%
Total Car Sales 51,952 64,860 -16.7% -19.9% 706,463 728,695 -3.1% -3.1%
Total Truck Sales 84,614 90,255 -2.5% -6.3% 901,707 876,133 2.9% 2.9%
Honda
Total Car Sales 47,718 60,872 -18.5% -21.6% 663,973 684,853 -3.0% -3.0%
Honda
Total Truck Sales 72,715 77,469 -2.4% -6.1% 786,812 761,041 3.4% 3.4%
Acura
Total Car Sales 4,234 3,988 10.4% 6.2% 42,490 43,842 -3.1% -3.1%
Acura
Total Truck Sales 11,899 12,786 -3.2% -6.9% 114,895 115,092 -0.2% -0.2%
* Total Domestic Car Sales 46,070 51,918 -7.7% -11.3% 603,197 600,195 0.5% 0.5%
Honda Division 41,908 48,146 -9.5% -13.0% 561,726 558,284 0.6% 0.6%
Acura Division 4,162 3,772 14.8% 10.3% 41,471 41,911 -1.0% -1.0%
* Total Domestic Truck
Sales 84,122 89,557 -2.3% -6.1% 879,432 875,430 0.5% 0.5%
Honda Division 72,223 76,771 -2.2% -5.9% 764,537 760,338 0.6% 0.6%
Acura Division 11,899 12,786 -3.2% -6.9% 114,895 115,092 -0.2% -0.2%
Total Import Car Sales 5,882 12,942 -52.7% -54.6% 103,266 128,500 -19.6% -19.6%
Honda Division 5,810 12,726 -52.5% -54.3% 102,247 126,569 -19.2% -19.2%
Acura Division 72 216 -65.3% -66.7% 1,019 1,931 -47.2% -47.2%
Total Import Truck Sales 492 698 -26.7% -29.5% 22,275 703 3,068.6% 3,068.6%
Honda Division 492 698 -26.7% -29.5% 22,275 703 3,068.6% 3,068.6%
Acura Division 0 0 0.0% 0.0% 0 0 0.0% 0.0%
MODEL BREAKOUT BY DIVISION
Honda Division Total 120,433 138,341 -9.5% -12.9% 1,450,785 1,445,894 0.3% 0.3%
ACCORD 19,682 28,627 -28.5% -31.2% 267,567 291,071 -8.1% -8.1%
CIVIC 22,913 26,384 -9.7% -13.2% 325,650 325,760 -0.0% -0.0%
CLARITY 805 2,857 -70.7% -71.8% 11,654 20,174 -42.2% -42.2%
CR-Z 0 1 -100.0% -100.0% 2 38 -94.7% -94.7%
FIT 2,609 768 253.3% 239.7% 35,414 35,300 0.3% 0.3%
INSIGHT 1,709 2,235 -20.5% -23.5% 23,686 12,510 89.3% 89.3%
CR-V 36,098 42,079 -10.8% -14.2% 384,168 379,013 1.4% 1.4%
HR-V 9,199 6,313 51.5% 45.7% 99,104 85,494 15.9% 15.9%
ODYSSEY 8,734 10,512 -13.6% -16.9% 99,113 106,327 -6.8% -6.8%
PASSPORT 3,677 0 0.0% 0.0% 36,085 0 0.0% 0.0%
PILOT 11,250 15,698 -25.5% -28.3% 135,008 159,615 -15.4% -15.4%
RIDGELINE 3,757 2,867 36.3% 31.0% 33,334 30,592 9.0% 9.0%
Acura Division Total 16,133 16,774 0.0% -3.8% 157,385 158,934 -1.0% -1.0%
ILX 1,305 924 46.9% 41.2% 14,685 11,273 30.3% 30.3%
NSX 10 17 -38.8% -41.2% 238 170 40.0% 40.0%
RLX /RL 72 216 -65.3% -66.7% 1,019 1,931 -47.2% -47.2%
TLX 2,847 2,831 4.6% 0.6% 26,548 30,468 -12.9% -12.9%
MDX 5,636 5,948 -1.5% -5.2% 52,019 51,512 1.0% 1.0%
RDX 6,263 6,838 -4.7% -8.4% 62,876 63,580 -1.1% -1.1%
Selling Days 25 26 307 307
**** Electrified Vehicles 4,700 7,125 -31.4% -34.0% 61,978 52,880 17.2% 17.2%
* Honda and Acura vehicles are made of domestic & global sourced parts
** Daily Selling Rate
**** Electrified Vehicles equal: Total sales of Hybrid (FHEV & PHEV), EVs (BEV) and Fuel Cell Vehicles (FCV) from the
Honda and Acura brands.
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SOURCE American Honda Motor Co., Inc.
